Building While Flying

We Answered Your Questions

Our Building While Flying Q&A is back! In part 2, Joe Quattrone, SVP, Head of Education, answers more questions submitted by our listeners across our social channels.

Topics include:

• Creative thinking for big brand activations
• Book recommendations for business owners
• Creating relevant organic content
• When to use paid media
• Usable audio on TikTok

Like what you heard? Want to have YOUR questions answered on the podcast? Connect with us on Instagram, Twitter, and/or LinkedIn and tell us what you want to know.

Subscribe to Building While Flying so you don't miss out on future episodes—including more Q&As!

Connect with Joe: LinkedIn / Twitter

We answered your questions

You asked, we answered! Our Building While Flying Q&A is back with Joe Quattrone, SVP, Head of Education. In this episode, he answers more questions submitted by our listeners across our social channels.

Some of the topics discussed include:

• Direct to consumer (DTC) marketing
• Scaling a personal brand globally
• Making NFTs mainstream
• Advertising best practices
• Moving fast as an entrepreneur

Like what you heard? Want to have YOUR questions answered on the podcast? Connect with us on Instagram, Twitter, and/or LinkedIn and tell us what you want to know.

Subscribe to Building While Flying so you don't miss out on future episodes—including more Q&As!

Connect with Joe: LinkedIn / Twitter

Denise Woodard is the Founder and CEO of Partake Foods, a food and snack brand that offers delicious, allergy-friendly snacks and baking mixes that everyone can enjoy and feel confident sharing. Denise started Partake after her daughter was diagnosed with multiple food allergies, and she wanted more options that met their allergy needs, and tasted good.

In addition to offering delicious snacks and mixes, Partake fights food insecurity through partnerships and education, and offers an annual fellowship program that mentors HBCU students and helps with job and internship placement.

In this episode of Building While Flying, Denise joins Maribel Lara to talk about her journey from the corporate world to entrepreneur and founder. Denise shares the challenges she faced along the way, and offers guidance for aspiring entrepreneurs.

In-flight topics:

• How Partake Foods was born
• Pitching and working with investors
• Leaning into strategic partnerships
• Expanding their retail presence
• Representation in the food industry
• …and more!

RELEVANT LINKS:

• Partake website: https://partakefoods.com/
• Locator: https://partakefoods.com/pages/find-us
• Partake Instagram: https://www.instagram.com/partakefoods/
• Denise Instagram: https://www.instagram.com/denisegwoodard/
• Denise LinkedIn: https://www.linkedin.com/in/denisegwoodard/

In this episode of Building While Flying, we talk with Jacquelyn Rodgers, Founder of Greentop Gifts. Greentop Gifts is a gift wrap and apparel brand that brings diversity to celebrations by featuring diverse faces and characters in their products and designs. Jacquelyn originally started Greentop Gifts in 2016 for her son, but as interest grew, she took the opportunity to pursue it further.

In-flight topics:

• How Greentop Gifts was started (and what it's named after)
• Working with your spouse
• Strength of networks
• Deciding to leave a full-time job
• Meeting a need within a community
• Importance of representation
• How to handle feedback about your product
• …and more!

Relevant links: Greentop website: https://greentopgifts.com/ Greentop Instagram: https://instagram.com/greentopgifts Jacquelyn LinkedIn: https://www.linkedin.com/in/jacquelyn-rodgers/

Jeremy Hill is the Founder and Managing Partner of JB Capital, an alternative asset management firm investing in areas of the market underserved by traditional banks. He is known for creating innovative solutions to complex situations, providing more than $500 Million in capital to privately held companies across the United States.

In this episode of Building While Flying, Jeremy joins Joe Quattrone to talk about what makes Jeremy a different kind of investor? They also discuss the origin story of JB Capital, seeking a path less traveled, and why debt is like dating.

In-flight topics:

• Perfectly imperfect paths
• A "bug" to do something more
• Growing a wireless phone business
• Following a road less traveled
• Growing a business by default
• Equity is like getting married; debt is like dating

Connect with Jeremy:

• JB Capital website: https://jb-capital.com/
• Jeremy on LinkedIn: https://www.linkedin.com/in/jeremy-hill-a0350a3/
• JB Capital on Facebook: https://www.facebook.com/jbcapital/
• JB Capital on LinkedIn:: https://www.linkedin.com/company/jb-capital-management/

Adam Mizel and Chris Swanson are two of the founders of US United. They're working to become the voice of unity and spark action in the process. US United is a not-for-profit whose mission is to build the brand to rally all who share their belief in unity as the path forward. US United provides the infrastructure necessary to disrupt discord and build movement.

In this episode of Building While Flying, Adam and Chris join Mickey Cloud to talk about what it means to build a brand for unity, the early stages of building an US United platform and the importance of brand. They also dive into the power of simple ideas, capitalizing on a viral moment, and which skills transfer across all industries.

If you're looking to be the change you'd like to see, head over to the US United Website.

In-flight topics:

• Simple Ideas
• Standing up in a moment
• Capitalizing on virality
• Creating a roadmap to ignite action
• Getting people to care about a cause
• Skills that transcend industry

Connect with US United:

• US United website: https://www.us-united.org/
• US UnitedInstagram: https://www.instagram.com/US_United_Org/
• US United on Facebook: https://www.facebook.com/USUnitedOrg
• Black & Blue Podcast: https://podcasts.apple.com/us/podcast/black-blue-podcast/id1532617483

Adam Mizel and Chris Swanson are two of the founders of US United. They’re working to become the voice of unity and spark action in the process. US United is a not-for-profit whose mission is to build the brand to rally all who share their belief in unity as the path forward. US United provides the infrastructure necessary to disrupt discord and build movement.

In this episode of Building While Flying, Adam and Chris join Mickey Cloud to talk about what it means to build a brand for unity, the early stages of building an US United platform and the importance of brand. They also dive into the power of simple ideas, capitalizing on a viral moment, and which skills transfer across all industries.

If you’re looking to be the change you’d like to see, head over to the US United Website.

In-flight topics:

• Simple Ideas
• Standing up in a moment
• Capitalizing on virality
• Creating a roadmap to ignite action
• Getting people to care about a cause
• Skills that transcend industry

Connect with US United:

• US United website: https://www.us-united.org/
• US UnitedInstagram: https://www.instagram.com/US_United_Org/
• US United on Facebook: https://www.facebook.com/USUnitedOrg
• Black & Blue Podcast: https://podcasts.apple.com/us/podcast/black-blue-podcast/id1532617483

Adam Mizel and Chris Swanson are two of the founders of US United. They’re working to become the voice of unity and spark action in the process. US United is a not-for-profit whose mission is to build the brand to rally all who share their belief in unity as the path forward. US United provides the infrastructure necessary to disrupt discord and build movement.

In this episode of Building While Flying, Adam and Chris join Mickey Cloud to talk about what it means to build a brand for unity, the early stages of building an US United platform and the importance of brand. They also dive into the power of simple ideas, capitalizing on a viral moment, and which skills transfer across all industries.

If you’re looking to be the change you’d like to see, head over to the US United Website.

In-flight topics:

• Simple Ideas
• Standing up in a moment
• Capitalizing on virality
• Creating a roadmap to ignite action
• Getting people to care about a cause
• Skills that transcend industry

Connect with US United:

• US United website: https://www.us-united.org/
• US UnitedInstagram:
• https://www.instagram.com/US_United_Org/
• US United on Facebook: https://www.facebook.com/USUnitedOrg
• Black & Blue Podcast: https://podcasts.apple.com/us/podcast/black-blue-podcast/id1532617483

Anouck Gotlib is the CEO of Belgian Boys, a woman-owned sweet treats and snack brand on a mission to turn up the happy one sweet moment at a time. Belgian Boys offers a delicious assortment of breakfasts, sweet treats, and desserts, including stroopwafels, crepes, pancakes, and cookies.

In this episode of Building While Flying, Anouck joins Katie Hankinson to talk about Belgian Boys' unique origin story, and how she and her team are bringing their favorite treats from Belgium to the U.S. She also discusses the differences between American and European consumers, and how building a strong brand foundation has led to their success.

If you're craving something sweet after listening, see where you can find Belgian Boys products near you.

In-flight topics:

• How Belgian Boys was born
• Going into business with your partner
• Developing authentic products
• Making an impact during the pandemic
• Building a strong brand foundation
• Differences between American and European consumers

Connect with Anouck:

• Belgian Boys website: https://www.belgianboys.com/
• Belgian Boys Instagram: https://www.instagram.com/belgianboys/
• Belgian Boys on TikTok: https://www.tiktok.com/@belgianboys?is_from_webapp=1&sender_device=pc
• Anouck on LinkedIn: https://www.linkedin.com/in/anouck-gotlib/

This week on Building While Flying, we're sharing a special peek into the 4Ds. Jessica Morgan, Executive Content Producer at The Sasha Group, leads a session on personal branding and why it matters for your business.

Topics include:

• Benefits of investing in your personal brand
• Adopting the right mindset for personal branding
• Mistakes to avoid in personal branding
• Interactive exercise to think more deeply about your personal brand

Learn more about the 4Ds and book your spot in a future session here (https://4ds.thesashagroup.com/).

Connect with us!

• Jessica Morgan on LinkedIn: https://www.linkedin.com/in/jessicamorgantv/
• The Sasha Group on LinkedIn: https://www.linkedin.com/company/thesashagroup
• The Sasha Group Twitter: https://twitter.com/TheSashaGroup
• The Sasha Group Instagram: https://www.instagram.com/thesashagroup/?hl=en