Behind The Brand

Building Your Brand by Being Involved in Your Community


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In this episode of Behind the Brand, the team at Moxie Creative discusses the importance of community involvement in building a successful brand. Taylor, Kelly, and Isabella dive into why supporting local communities in central Minnesota is integral to their mission. They share personal experiences and discuss various ways they give back, including pro bono work, mentoring, and organizing events like the YMCA ProMat. The episode stresses that community involvement isn't just a project—it's a core value at Moxie Creative. Tune in for insights on how small businesses and solopreneurs can create lasting community impact while growing their brands.

00:00 Introduction to Moxie Creative

00:27 Meet the Team

00:51 The Importance of Community

02:19 Kelly's Journey and Community Impact

04:44 Mo's Community Involvement

06:22 Giving Back Through Design

07:40 The YMCA Promenade Event

11:23 Collaborative Efforts and Event Planning

13:09 Collaborative Design Process

13:38 Working with Brittany

14:00 Event Night Excitement

15:32 Mentoring Young Designers

18:28 Pro Bono Work and Community Involvement

20:51 Encouraging Community Engagement

22:45 Conclusion and Final Thoughts

Youtube: https://www.youtube.com/@wearemoxiecreative

Facebook: https://www.facebook.com/wearemoxiecreative

Instagram: https://www.instagram.com/wearemoxiecreative/

Behance: https://www.behance.net/moxiecreative

LinkedIn: https://www.linkedin.com/company/wearemoxiecreative

Website: www.moxiecreative.com

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Behind The BrandBy Moxie Creative

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