In this episode, Blaine talks about one of the most important aspects of successful branding: The Magnetic Persona! Sometimes referred to as the Attractive Character, it's the personality that buyers of your product or service identify with that make your brand stand out. Steve Jobs, Jared From Subway, The Verizon Guy, and the long list of characters that we all associate with brands.

Learn the 4 most important character traits for building your own magnetic persona so you can stand out in a noisy and crowded marketplace.

Want to learn how to make your appraisal business stand out? Click here to find out...