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Built by People Leaders
Built by People Leaders episodes
- #17 Scaling Isn’t Chaos: How Structure, Curiosity, and AI Help Orgs Grow with Kurt Uhlir, Chief Marketing Officer
In this episode of the Build by People Leaders podcast, host Daria Rudnik speaks with Kurt Uhlir, CMO and growth operator, about what truly changes when companies move from startup chaos to scalable systems.
Drawing from his experience scaling companies to hundreds of millions in revenue, Kurt shares why the very traits that make founders successful early on often become the bottleneck at the next stage. He explains the critical shift from directive leadership to outcome-driven, servant leadership — and why scaling requires systems, not heroics.
The conversation explores how companies can introduce structure without killing speed, why documentation is not bureaucracy but a foundation for clarity, and how leaders must rethink hiring and team design as complexity grows.
Kurt also shares a candid perspective on AI in organizations — why most companies are getting it wrong, what roles are actually changing, and why human judgment is becoming more important, not less.
Finally, the episode dives into one of the most overlooked leadership skills: speaking the language of business. Kurt explains how misalignment in language — even in hiring — can lead to costly mistakes, and why HR and leaders must learn to translate their work into business outcomes to earn trust at the executive level.
Takeaways- The skills that help you reach $10–20M often become the bottleneck at scale — especially founder-driven, directive leadership.
- Documentation is not bureaucracy — it’s what makes teams scalable, resilient, and independent of individuals.
- AI doesn’t replace roles — it shifts everyone into managing systems and “teams of tools,” not just people.
- Curiosity is a strategic skill: without understanding investor expectations and time horizons, HR and leaders operate blindly during growth.
- Most leaders lose influence not because of плохие идеи, but because they can’t translate them into business outcomes.
https://kurtuhlir.com/https://www.linkedin.com/in/kurtuhlir/
Chapters
00:00 Introduction to AI-Ready Leadership
01:11 Kurt Uhlir's Nonlinear Journey to CMO
02:52 Enterprise vs. Scale-Up: Leadership Differences
06:15 The Importance of Documentation in Growth
09:41 Navigating Leadership Changes During Funding Rounds
11:46 Curiosity in Leadership: Understanding Team Dynamics
15:13 AI's Impact on Team Dynamics and Roles
18:58 The Perception of HR in AI Transformation
21:48 Speaking the Language of Business
26:55 Lost in Translation: The Importance of Clarity
30 min - #16 From HR to Business Architect: How to Make HR Truly Strategic
In this episode of the Build by People Leaders podcast, host Daria Rudnik speaks with Diana Abdrahmanova, organizational architect, strategic HR advisor, and former Head of HR, about what it really takes for HR to become a true business driver.
Drawing from her experience leading HR in fast-growing companies and complex M&A environments across regions, Diana shares how the role of HR must evolve from operational support to strategic partnership. She explains why HR professionals need to stop thinking like “HR” and start thinking like business leaders — understanding financial models, market dynamics, and how companies actually make money.
The conversation dives into one of the toughest parts of leadership — managing uncertainty and transformation. Diana shares practical insights on navigating acquisitions, dealing with disengaged teams, and why transparency (even when the truth is uncomfortable) is the most powerful tool leaders have.
They also explore the real impact of AI on HR, shifting the function from administrative execution to organizational architecture, and discuss why many CEOs still don’t see HR as a strategic partner — and how to change that.
Finally, Diana shares a powerful perspective on leadership: how HR can help CEOs become more human, more vulnerable, and ultimately more effective by engaging people instead of trying to lead alone.
Key Takeaways- HR only becomes strategic when it understands how the business makes money — not just how people work.
- In M&A, the real challenge isn’t integration — it’s negative motivation from people who didn’t choose to join you.
- Honest uncertainty (“we don’t know yet”) builds more trust than polished but empty communication.
- Great HR isn’t about retaining everyone — it’s about creating the right match between people and the system.
- AI doesn’t elevate HR by default — it removes admin work, shifting value to decision-making and execution.
- The biggest barrier between HR and the CEO is not tools, but lack of business thinking.
https://dianabdrakhmanova.com/
https://www.linkedin.com/in/dianabdrakhmanova/
Chapters
00:00 Introduction to HR and AI in Leadership
02:46 Diana's Journey in HR
05:37 Transformations and Challenges in HR
08:35 Creating Engagement in Acquisitions
11:33 The Value of Transparency in HR
14:25 The Role of HR in Business Success
17:07 AI's Impact on HR
20:05 Bridging the Gap Between HR and CEOs
22:44 Final Thoughts and Surprising Trades in HR
32 min - #15 When HR Decisions Become Business Decisions with Martin Beischl VP of People & Culture
In this episode of the Build by People Leaders podcast, host Daria Rudnik speaks with Martin Beischl, VP of People & Culture, about how the role of HR evolves as startups grow into complex organizations. Drawing from his experience scaling B2B tech companies from early growth to successful exit, Martin shares how people leaders must shift from intuitive decision-making to structured, business-aligned people strategy.
The conversation explores how HR can become a true strategic partner by speaking the language of the business, simplifying processes instead of overengineering them, and protecting organizational clarity during rapid growth. Martin also shares practical insights on hiring leadership in early-stage companies, designing career paths that go beyond people management, and why many companies might be better off eliminating bonus systems entirely.
The episode also dives into the role of HR in the age of AI — not just adopting new tools, but protecting employees’ cognitive bandwidth and ensuring technology actually creates value rather than noise.
Takeaways
- Process doesn’t slow companies down — bad hierarchy does. Simple, well-designed processes actually speed up decisions, while unnecessary organizational layers are what truly create bottlenecks.
- HR becomes strategic when it starts solving revenue problems. Talking with leaders about ramp times, quotas, and pipeline makes HR part of business outcomes, not just people operations.
- AI in HR should reduce cognitive load, not create more content. The real responsibility of HR is filtering and implementing AI tools that meaningfully simplify work.
- Many bonus systems don’t drive behavior at all. When goals constantly change in scaling companies, bonuses often create confusion and stress instead of motivation.
LinkedIn https://www.linkedin.com/in/dr-martin-beischl-71058594/
Chapters
00:00 Introduction to People Leadership in Tech
03:01 The Evolution of HR in Scaling Companies
05:58 Balancing Speed and Structure in HR
08:53 Hiring Strategies in Uncertain Times
11:45 The Role of HR as Business Partners
14:49 Navigating AI in the Workplace
19:37 The Case Against Bonuses in Organizations
33 min - #14 What Is the Goal? An Honest Conversation About HR, AI, and the Future of Work with Andrew Bolton
In this episode of the Build by People Leaders podcast, host Daria Rudnik speaks with Andrew Bolton, CEO and co-founder of Tech Rescue, about one question many companies have forgotten to ask: What are we actually trying to accomplish?
Andrew shares his unconventional journey from financial markets and hedge funds to building a tech-for-good company that provides real human tech support instead of automated systems. Along the way, he offers a blunt perspective on the corporate world, leadership decisions, and why many organizations have lost clarity around their real goals.
The conversation dives into the role of HR in shaping companies that actually deliver results — not just perks and processes. Andrew argues that HR becomes powerful only when it is tightly connected to business outcomes and understands exactly what the organization is trying to build.
They also explore the impact of AI on the workforce, why many “generalist” roles may disappear, and how professionals can stay relevant by becoming deeply specialized and using AI as an amplifier rather than a replacement.
This episode is a candid and thought-provoking discussion about leadership clarity, the future of work, and why defining the goal is the first step to building any successful company.
Takeaways- Many organizations operate without a real goal. When companies cannot clearly state what they are trying to achieve in one sentence, hiring, culture initiatives, and strategy quickly become disconnected and ineffective.
- AI will compress the job market toward true expertise. As AI automates generalist tasks, professionals who cannot clearly define a specific skill or domain expertise will struggle to stay competitive.
- Traditional employment structures may shift toward individual expertise. With AI enabling companies to find and contract specialized talent globally, the future of work may rely less on permanent roles and more on highly skilled individuals working with companies on demand.
- HR’s strategic power comes from asking the right question. Instead of focusing on processes or perks, HR can reshape organizations by forcing leadership to define a clear, measurable goal — and then building the team required to achieve it.
https://www.youtube.com/@TechRescueLlc
https://www.linkedin.com/company/techrescue-llc/
https://www.facebook.com/people/Tech-Rescue-Llc
https://www.instagram.com/techrescuellc/
https://x.com/TechRescuelllc
https://techrescue.io/
Chapters
00:00 Introduction to Tech Rescue and Andrew Bolton
01:46 Andrew's Journey: From Finance to Tech for Good
06:00 The Role of HR in Achieving Company Goals
09:04 The Importance of Defining Goals in Business
15:49 AI's Impact on Jobs and the Future of Work
21:25 Building a People-Centric Company in an AI World
29 min - #13 Scaling with Care: Culture, Curiosity & AI-Ready HR with Traci Austin
In this episode of the Build by People Leaders podcast, host Daria Rudnik speaks with Traci Austin, transformational leadership strategist and founder of Elevated Talent Consulting, about what it really takes to scale organizations without losing care for people.
Drawing from her unconventional career path — from building HR departments from scratch to leading nursing homes and advising trade businesses — Traci shares practical, field-tested strategies for building culture that actually lives beyond the walls.
Takeaways
- Scaling breaks when succession is accidental. If leaders can’t move up without preparing someone to replace them, growth will eventually stall — or burn people out.
- Core values don’t belong in posters — they belong in interview questions. The way you design hiring conversations determines whether culture survives scale.
- AI won’t replace HR — but incurious HR will replace itself. Strategic advantage comes from using AI to challenge your thinking, not confirm it.
- Facts dissolve emotional noise. When HR anchors difficult conversations in data (impact on revenue, customers, retention), they earn a seat at the executive table.
- Curiosity is a strategic skill. The ability to ask better questions — of leaders, of data, of AI — is what transforms HR from tactical support into business partnership.
Chapters
00:00 Introduction to Transformational Leadership
02:57 The Journey into HR and Leadership
05:51 Scaling with Care: Balancing Growth and Culture
09:04 Defining and Owning Organizational Culture
11:40 Practical Hiring Strategies for Cultural Fit
14:49 AI in HR: Embracing Change and Overcoming Fear
18:03 The Role of Curiosity in HR
20:39 Tough Conversations: A Blueprint for HR Leaders
32 min - #12 How HR Leaders Scale Companies Without Losing Humanity with Oksana Lukash, fractional CPO
In this episode of the Build by People Leaders podcast, host Daria Rudnik speaks with Oksana Lukash, People & Culture executive and fractional Chief People Officer with over 25 years of experience helping high-growth companies scale sustainably. Oksana shares practical insights on what it really means for HR to understand the business, why culture must be treated as organizational infrastructure, and how leaders can adopt AI and growth strategies without turning their companies into copies of others. The conversation explores how people leaders can balance rapid growth, limited resources, and human-centered leadership in today’s evolving workplace.
Key Takeaways
- Understanding the business means understanding how value is created end-to-end. HR earns credibility when it speaks the operational language of the company—not external frameworks or trends.
- Culture cannot be owned by HR alone. Sustainable culture exists only when every employee takes responsibility for how work gets done.
- AI should create capacity, not just efficiency. The real opportunity of AI is freeing people to focus on collaboration, learning, and human connection.
- The biggest leadership mistake is copying successful companies. Organizations perform better when they design culture, benefits, and ways of working around their own reality—not someone else’s playbook.
Chapters
00:00 Introduction to Oksana Lukash
00:58 Oksana's Journey into HR
03:58 Challenges in Fast-Growing Companies
05:59 Understanding Business as an HR Leader
10:23 The Role of HR in Company Culture
12:51 The CEO's Role in Culture
16:20 AI's Impact on Workplace Dynamics
24:55 Rapid Fire Questions
28:37 Lessons on Authenticity and Individuality
33 min - #11 HR as the CEO’s Secret Weapon: Leading People, AI, and Growth with Mary Kelly
In this episode of the Build by People Leaders podcast, host Daria Rudnik speaks with Dr. Mary C. Kelly, a retired U.S. Navy commander and executive leadership advisor. They explore how HR leaders can earn a seat at the executive table, lead organizational transformation, and leverage AI while keeping people at the center. Mary shares insights from her extensive leadership experience, emphasizing problem-solving, mentorship, and proactive involvement in both business and technology initiatives. The conversation highlights how HR directors are uniquely positioned to develop leaders, drive engagement, and even prepare for executive roles like CEO.
Key Takeaways
- HR prevents problems before they escalate.Strategic HR is about creating solutions, not just managing issues.
- Small gestures drive engagement. Simple recognition and personal connection can dramatically boost motivation and productivity.
- HR leads the AI transformation. Technology is a tool—success comes from guiding people on how to use it effectively.
- HR experience prepares you for the CEO role. Understanding people, processes, regulations, and budgets builds the foundation for strategic leadership.
LinkedIn - https://www.linkedin.com/in/drmarykelly
www.ProductiveLeaders.com
Chapters
00:00 Introduction to HR Leadership in Tech
02:42 The Importance of HR at the Executive Table
06:08 Earning a Seat at the Table
09:05 Transforming HR from a Reactive to a Proactive Role
11:38 The Role of HR in Employee Engagement
14:44 AI's Impact on HR and Organizational Dynamics
17:36 Leading AI Transformation in Organizations
20:42 The Skills of an HR Director as a CEO
23:45 Rapid Fire Questions and Personal Insights
29 min - #10 Human-Centered Leadership: From HR to Operations and Thriving After 40 with Elena Krutova
In this episode of the Build by People Leaders podcast, host Daria Rudnik speaks with Elena Krutova, a seasoned HR and operations leader with over 20 years of experience. Elena shares her journey from recruiter to Chief Operations Officer, highlighting the importance of human-centric leadership, integrity, and delivering tangible results. She discusses strategies for HR professionals to be true business partners, the challenges of leading transformations in both fast-growing and struggling organizations, and the role of AI as an efficiency-enhancing tool rather than a replacement for human connection. Elena also shares her advice for sustaining a successful career after 40, emphasizing persistence, confidence, and continuous learning.
Takeaways- HR earns a real seat at the table by delivering outcomes, not just “the right theory”.
- A sustainable career in fast-growing companies comes from clarity of purpose, strong values, and doing consistent “baby steps”.
- Moving from HR into broader operational leadership is possible when you understand how people work and can connect human, financial, legal, compliance, and process perspectives.
- The hardest transformations aren’t growth—they’re restoring health in struggling organizations, making fair but sometimes unpopular decisions with a “surgeon” mindset.
- AI should boost HR’s efficiency (policies, comms, materials) but never replace human connection.
Linkedin - https://cy.linkedin.com/in/elenakrutova
Company - www.voiso.com
HR, leadership, business partner, AI in HR, career growth, organizational transformation, employee engagement, human resources, operations, workplace dynamics
32 min - #9 Business First, People Thrive: A Modern Playbook for HR Leaders with Shayna Cooke's
In this episode of Build by People Leaders, Daria Rudnik speaks with Dr. Shayna Cook, Chief People Officer at Dominion Payroll, about what it really takes to build modern organizations where people and performance thrive together.
Shayna shares her nonlinear journey from science teacher to HR executive, why HR must think like a business owner, and how to move from “accidental organizations” to intentionally designed systems. She also walks through her practical AI transformation playbook — including governance, human oversight, and the three pillars guiding adoption — and tells the surprising story of how one employee built internal AI agents that saved the company hundreds of thousands of dollars.
A grounded, practical conversation for HR leaders navigating growth, AI, and real business impact.
Company website: www.dominionpayroll.com
LinkedIn: https://www.linkedin.com/in/shaynacooke/
Takeaways
• From science teacher to Chief People Officer — a nonlinear path that reshaped modern HR leadership.
• Why HR must think like a business owner before advocating for people.
• The 3-pillar AI playbook that turns transformation into measurable impact.
• How building a culture of innovation unlocks unexpected employee growth and engagement.
• Stop running “accidental organizations” — start designing systems where people and performance thrive.
Chapters
00:00 Introduction to HR and AI Transformation
04:50 Shayna's Nonlinear Career Path
09:54 The Role of HR in Organizational Systems
14:44 AI Integration in HR
19:57 Building a Culture of AI Engagement
24:38 Advice for HR Leaders
29:30 Unexpected Outcomes of AI Implementation
32 min - #8 Breaking the Cycle of Decision Loops with Roshan Chander
In this high-impact episode, executive coach Roshan Chander breaks down why leaders and executives get stuck in invisible decision loops that quietly limit growth, authority, and performance.
Roshan explains how autopilot decision-making forms mental loops that affect leadership effectiveness, productivity, and long-term business strategy. He introduces the concept of a personal decision audit and shares practical steps leaders can take to identify patterns, build self-awareness, and move from reaction to intentional response.
Through real client stories and clear frameworks, this conversation highlights how cutting decision loops can unlock clarity, confidence, and measurable business results.
This episode is ideal for founders, executives, and professionals focused on leadership development, career growth, and better decision-making.
Key Topics Covered:
Decision-making patterns and mental loops
Leadership self-awareness and personal audits
Breaking autopilot behavior
Executive coaching insights
Productivity and performance improvement
Strategic thinking and career growth
Keywords:
decision making, leadership, mental loops, self-awareness, personal audit, business strategy, executive coaching, productivity, decision patterns, career growthChapters:
00:00 Understanding Decision Loops06:18 Identifying Personal Patterns12:08 The Importance of Auditing Decisions18:09 Breaking Free from Autopilot20:27 Transformative Client Stories22:24 Practical Steps to Cut Loops#DecisionMaking #LeadershipDevelopment #ExecutiveCoaching #SelfAwareness #BusinessStrategy #Productivity #CareerGrowth #HighPerformance #LeadershipMindset
25 min
About Built by People Leaders
From the publisher's feed
Built by People Leaders is a podcast for HR, People, and L&D leaders at scale-ups and fast-growing companies. Host Daria Rudnik — Team Architect, Executive Leadership Coach, and former Chief People Officer — talks with the in-house HR and People leaders building the people side of scale.
Each episode goes inside the real work: designing leadership development that keeps up with growth, earning trust at the executive table, and turning people strategy into measurable business impact. These are practical conversations for anyone leading a People function inside a company that's moving fast.
Daria brings a global perspective from her work with clients across six continents and her years at Deloitte, leading through financial crises, war, and the pandemic. She is the author of CLICKING: A Team Building Strategy for Overloaded Leaders and co-author of The AI Revolution: Thriving Within Civilization's Next Big Disruption.
If you're an HR or People leader scaling a fast-moving company, Built by People Leaders is where the people side of growth gets figured out.
Want to be a guest? Applications go through the podcast page on my website — apply via the guest form or through PodMatch (both links are there). We don't take applications by email or LinkedIn message, so please use one of those two routes.
https://dariarudnik.com/podcast