Built For Meaning

Did you know female Millennials are one of the fastest-growing groups of entrepreneurs? Recent studies indicate Millennials are ditching previous generations’ plans for professional growth and forging their own paths, many of which are entrepreneurial by nature. Today I'm sharing how brand stories can boost Millennial entrepreneur success faster than traditional marketing strategies.

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story --> Download Here!

Whether you’re just starting out in business or you’re a seasoned pro, I often see one common mistake that holds just about everyone back. This mistake is so costly, it actually puts people out of business. And the crazy thing is, it’s easy to fix! Today I’m talking about the often dreaded conflict in your brand story and how to maximize this part of your content so your brand or business stands out as the solution to your client’s problem.

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story → Download Here!

You might be wondering what kind of stories you can tell when you’ve just started out in business. So many new entrepreneurs get hung up in what to say, they often struggle to share that story in different ways. If you’re new to business or you’ve just started out online, telling stories is a great way to build a fan base and gain traction in your industry. To simplify your storytelling strategy, I’ve compiled the 10 best ways to use story in your business, whether you're just starting out or ready to scale.

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story → Download Here!

Did you know our brains are wired for stories? In the most basic form, a story is built from cause and effect. The human brain is built the same way. Stories help us navigate the world, determine what is dangerous and help us relate to experiences and people in our environment. But it’s not just how our brain works that makes stories so compelling. The chemical response to story is another factor in why brands need stories. This week, we'll dive into the science and psychology behind why stories are so powerful and how you can leverage this power in your own brand storytelling.

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story → Download Here!

Ever wonder what types of stories you should share to boost your brand appeal? Or build an online following? Or make more sales? Turns out, there's seven types of stories that make up every blockbuster hit or bestseller book, giving us a roadmap for how to use stories in our own business for success. This week, we’ll dive into each type of story and learn why it’s good for business and how you can start using them to boost engagement, authority and build a raving fan base this very minute!

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story → Download Here!

New to business? You may have been told the best way to get started is by working for free. In this week's episode, I look at the pros & cons of both sides of the argument and tell you why working for free - in my opinion - is definitely not a good idea. You'll learn the strategy I've coached clients on, known as the Pay As You Can Pricing Model, and you'll walk away with the confidence to not only get started but to start making money too!

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story → Download Here!

Wondering how the best in your business become so darn successful? It’s not just systems, structures, Facebook ads and Instagram followers that keep women in business. In fact, those are just supporting factors! 

What really drives success is mindset and there’s one very important question that must be asked every single day to maintain your momentum.

What is that question? Join me in this week's episode to discover the only question you'll need to ask yourself to be more successful, confident and profitable in business.

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story → http://bit.ly/brandstoryblueprint

If you are a brand new entrepreneur or still in the “figure it out” phase, deciding where to start when it comes to building, growing and scaling a business can be extremely overwhelming. 

If you are feeling anxiety or confusion, you are not alone! Most new female entrepreneurs I talk to also feel this way and with a little coaching (and encouragement!), you can move through the overwhelm to become a more confident and less frazzled business owner.

In this week's episode, we'll banish the overwhelm to find your business confidence!

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story → http://bit.ly/brandstoryblueprint

At the foundation of any successful business is your ideal client. Without clients, you wouldn’t have a business! Thing is, how do you attract more of them into your sphere of influence? If you’re struggling to find new customers, sign new clients or build a fan-base for your product or service then this week’s show is for you!

I’m going to teach you the super simple way I build more connection in my business, how you can be more human in a digital world and attract raving, paying super fans.

Resources

• Marketing: A Love Story by Bernadette Jiwa
• Empathetic Marketing by Mark Ingwer
• Your FREE Empathy Map for download

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story → http://bit.ly/brandstoryblueprint

Think you know everything there is to building an online business? Turns out, having a 'beginner's mind' when you're ready to scale makes leveling-up that much more lucrative. Today, I'm sharing why I decided to join Marie Forleo's B-School (class of 2019) after 10 years of being in business and why, even after knowing about the program, I decided now was the best time to dive in to the B-School curriculum. This show is in no way associated with Marie Forleo's affiliate program, just an honest assessment of how to use programs like B-School to take your business to the next level.

Ready to take your brand message to a new level? Grab your free copy of the BrandStory Blueprint to learn the simple strategy that’ll have you confidently & clearly communicating a captivating brand story → BrandStory Blue Print Download