We talked with Tiffany Wesley, founder of Pure Vibes Skincare. It's an organic skincare company, that's partially owned by the people who work there. This whole thing started when she got diagnosed with PCOS (polycystic ovary syndrome) and she decided to take more control over what went in and on her body. Business has taken off in the past few years. Aside from creating a fantastic product, Tiffany says her story is what really sells her soaps, lotions, and body washes. It's a great story to listen to.
One of the other key parts of this conversation is her decision to turn this into a co-op. Tiffany says when most people ask her about this, it sounds kind of like a loaded question. We can see why. It sounds like she's taking money out of her own pockets and giving it up to other people. And you know... who does that? However, Tiffany says this still works out better in the long run for the performance of her company and the product line they've put together.