Mark Pattison shares his methods for building a real estate team that can scale. In this video, he reveals his unconventional approach to structuring his team and his plan to combine a real estate office with a coffee shop to create a one-of-a-kind concept. You'll also learn why Mark doesn't recruit agents, "you either want to be here or you don't" and how he flips the dreaded "commission conversation" on it's head.
0:00 Intro
2:10 Porch Light Coffee
8:53 The office vibe
10:30 Squad leaders
13:04 Organizational structure
14:20 Structuring your day
16:24 Delegation and the importance of an SOP
19:38 Empower your team
22:22 Retention
23:34 Behavioral Styles
25:00 Listings management and buyers agents
29:12 It is not about splits, its what you take home
About Mark:
Mark Pattison is the founder and owner of PorchLight Realty Team brokered by eXp Realty. His team has closed 2,000+ transactions and a billion dollars in volume and ranks among the top teams in San Diego County. Reputations are not made overnight, they are cultivated over time and Mark has carefully hand-selected his servicing team that supports his efforts to give the best experience to his clients. With over 1000+ 5 star reviews on Zillow, Mark is constantly striving to empower others around him.
www.porchlightsocal.com
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