➡️ This week only, doors are open to The Studio, my membership for coaches who want to launch a business that consistently helps people and makes money.

Inside, I give you a simple 5-step path to go from feeling confused and overwhelmed to getting consistent, paying clients.

⭐️ Grab your spot at burningbrightly.co/join-now before doors close in just a few days! ⭐️

Have you ever had someone follow you for months, love everything you post, and still never buy? I used to take that personally until I understood what’s actually happening in someone’s head when they’re deciding whether or not to purchase.

In this episode, I’m sharing a personal story about a time I was on the buying side of this, wanting a training I knew my business couldn’t afford, feeling the FOMO, and then getting honest with the person selling it.

What she did next made me a fan for life, and it taught me an important lesson about how to sell from integrity.

We dig into the real reasons people hesitate to buy, even when they like and trust you:

• They don’t think it’s worth it yet
• They’ve spent money on something similar and it didn’t work
• They don’t think they have time
• They don’t believe they’ll follow through

Most of these are not a “you” problem; they’re beliefs running quietly in the background.

Once you know how to spot them, selling stops feeling spammy and starts feeling like something you get to do to help people make their life better.

I want to tell you about a client I got... and I never even knew his name.

He simply found me somewhere on the internet, got on my email list, went through my welcome sequence, received my sales emails, and then one day he sent me a single message asking about my program.

Then he signed up.

I did zero manual work to sell him, instead, the system did it. And in this episode, the final installment of my three-part series on building an automated, independent coaching business, I'm walking you through exactly how it happened, and how you can build the same thing in your business.

We're talking about two tools that work together to sell for you while you're busy living your actual life: automated sales email sequences and ManyChat.

In this episode, you'll learn:

• Why hustling harder isn't the answer to inconsistent sales
• What an automated sales email sequence is and why it's different from your regular newsletter
• The simple 5-email framework you can use to turn cold leads into paying clients
• How ManyChat lets your Instagram content start conversations and deliver freebies automatically, without you manually sending a single DM
• How these two tools work together to build a business that doesn't need you to be "on" 24/7

This episode wraps up the series, so if you missed Part 1 (using ads instead of relying on organic content) or Part 2 (building your automated welcome sequence), go back and give those a listen first. They set the foundation for everything we talk about today.

If you don't have a freebie in place yet, that's your starting point. Grab my free guide, Get Your First 5 Coaching Clients and let's get you started.

Get your copy of Bonnie’s book ➡️ Burning Brightly: Answering God's Call to Build a Business as a Latter-day Saint Woman

⚡️Join the Burning Brightly private FB group

⏰ Get on the waitlist for the Burning Brightly Business Studio

===========================

Connect with Bonnie:

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You worked hard to get someone on your email list so the last thing you want is to lose them in the first week. In this episode I'm breaking down one of the most powerful and most overlooked tools in a coach's business: the email welcome sequence. If you've ever wondered what to say to new subscribers, how to build real relationships with your email list, or how to use AI to write nurturing emails faster, this one's for you.

This is Part 2 of my three-part series on using AI and automation to build a coaching business that it doesn't require you to hustle 24/7 to be successful. Last week we talked about lead generation and running ads. Today we're talking about what happens next: what to do the moment someone says yes and gets on your list.

In this episode you'll learn:

• Why the first week after someone joins your email list are the most important days in the entire relationship
• A simple five-email framework you can use to build your own welcome sequence, including what to write in each email
• How to use AI tools to write your welcome emails faster without losing your personal voice
• Why taking good care of your email list will always lead to more money and more impact
• How a welcome sequence fits into the bigger vision of a business that runs more independently

The five-email welcome sequence framework I walk through in this episode:

1. The warm hello: deliver what you promised and introduce yourself
2. Your story: the personal details that build real connection
3. A real lesson: give them something genuinely useful they can apply today
4. Social proof or connection: show them this works and invite them to find you elsewhere
5. The soft invitation: a natural, low-pressure next step for those who are ready to go further

Your action step from this episode: Open a new document and write the first email of your welcome sequence today. Just introduce yourself, remind them how they found you, and tell them what to expect. One email. That's it. You can use an AI tool to help you draft it — just describe your audience, your coaching focus, and a little about your story, and let it give you a starting point to work from.

Get your copy of Bonnie’s book ➡️ Burning Brightly: Answering God's Call to Build a Business as a Latter-day Saint Woman

⚡️Join the Burning Brightly private FB group

⏰ Get on the waitlist for the Burning Brightly Business Studio

===========================

Connect with Bonnie:

Facebook

Instagram

YouTube

Are you spending hours every week on social media trying to find potential clients and still feeling like it's never quite enough? In this episode, I'm tackling one of the biggest pain points for busy women in business: a way to find leads that doesn't require you to be online all day long.

This is Part 1 of a three-part series on using AI and automation to build a coaching business that runs more independently, so you can spend your time actually coaching, creating, and living your life.

In this episode you'll learn:

• Why posting three times a day for organic leads is not a sustainable strategy
• How running consistent ads can replace the daily social media grind
• Why ads work like a 24/7 personal assistant finding your perfect clients for just a few dollars a day
• What a simple lead generation ad actually looks like (and how AI can help you write the copy fast)
• The bigger picture: what it looks like to build a business that generates leads even when you're completely offline

Links mentioned in this episode:

• Get on the Studio waitlist
• Take Zach Spuckler's FB ads course
• Grab the Burning Brightly book on Amazon

Do you feel like you're constantly doing the same tasks over and over in your business, and wondering if there's a better way? There is! In this episode, I'm breaking down exactly how to audit your business and discover where your time and energy is draining, and how to start handing those tasks off to automations and AI tools. You don't even need to be super tech savvy!

This is the episode that will change how you think about building a sustainable coaching business from the very beginning.

In this episode, you'll learn:

• Why you no longer need a full team to run a thriving coaching business
• The three-bucket Energy Audit framework for finding your biggest time leaks
• The difference between automation and AI, and how to use them both
• Where to start if you're brand new to building systems in your business
• The one action step you can take this week to get some of your time back

Links mentioned in this episode:

Get your copy of Bonnie’s book ➡️ Burning Brightly: Answering God's Call to Build a Business as a Latter-day Saint Woman

⚡️Join the Burning Brightly private FB group

⏰ Get on the waitlist for the Burning Brightly Business Studio

===========================

Connect with Bonnie:

Facebook

Instagram

YouTube

Grab the Burning Brightly book on Kindle

Have you ever told someone the truth and watched it all go downhill? Or stayed quiet to keep the peace... and then regretted it later? That tension between honesty and kindness is woven into so much of our earthly experience and in this episode, we're digging into why and how it's possible to hold truth and love at the same time.

I'm exploring the dichotomy between truth and love, and why choosing one over the other leaves something important to be desired. Truth without love becomes a weapon and love without truth becomes a comfortable lie. The goal isn't to pick a side but rather to learn how to weave them both together.

This tension shows up everywhere: in our closest relationships, in our parenting, and in our businesses. We look at what scripture teaches us about delivering hard things well, including Ephesians 4:15, 2 Nephi 2:11, Jacob's powerful example of truth delivered with a broken heart, and the practical blueprint laid out in D&C 121:41-43.

In this episode:

• Why truth without love does more harm than good, even when you're right
• Why conflict-avoidance isn't kindness, it's delayed harm
• What Jacob's example in the Book of Mormon teaches us about hard conversations
• The four principles for holding truth and love at the same time
• How this shows up in coaching, parenting, and everyday relationships

Have you been feeling a quiet pull toward building a side business of your own? Or maybe feeling persistent inspiration that you can't quite explain or shake?

In this episode, I'll explain why this feeling is not random and the timing of it is no accident. I'm talking about how the last 50 years (and especially the last decade) have created a window of opportunity for women that has never existed before, and why women of faith are uniquely positioned to take advantage of it.

I'm sharing my own story of not getting into PA school after my first baby was born, and how that unexpected detour led me to exactly where I was always meant to be. I'm also walking through the two types of women who are feeling this calling right now and why both of them have exactly what it takes to build something inspired and impactful.

If you've ever wondered whether your desire to build a business fits with your faith and your family, this episode is for you.

In this episode:

• Why the rise of online business has changed everything for women
• The two kinds of women feeling called to be business owners right now and why both are perfect for this opportunity
• How your God-given gifts translate directly into business
• Why this season of history is a window you don't want to miss

Get your copy of Bonnie’s book ➡️ Burning Brightly: Answering God's Call to Build a Business as a Latter-day Saint Woman

⚡️Join the Burning Brightly private FB group

⏰ Get on the waitlist for the Burning Brightly Business Studio

===========================

Connect with Bonnie:

Facebook

Instagram

YouTube

LINKS MENTIONED IN THIS EPISODE:

• 📥 Free Business Blindspot Quiz
• 📖 Burning Brightly: Answering God's Call to Build a Business as a Latter-day Saint Woman (available now on Amazon)

What does your business do when you can't show up? This week I wrote this podcast outline from my sick bed... and my business is still running. Emails are going out, leads are coming in, and content is getting created in minutes with AI. In this episode I'm breaking down exactly how that's possible and how you can build the same kind of structure in your own coaching business.

It comes down to three steps I call The Client Path: a simple framework that keeps your business moving whether you're at full capacity or completely out of commission. If you've been feeling like you have to hustle every single day just to keep things alive, this episode will show you what's actually missing and what to do about it.

IN THIS EPISODE:

• Why hustle is a symptom of a structure problem
• The three steps of The Client Path: Find, Nurture, and Convert
• How to know which step is the weakest in your business right now
• Why your email list is the engine of your business (and what to do if you haven't started building one yet)
• The "sick day test" and how to know if your business would pass it
• How AI tools can dramatically reduce the time and energy it takes to keep your content moving

Grab the book: Burning Brightly is available now on Kindle for just 99 cents - but only for a few days.

Eeeek! Burning Brighly the book is LIVE!

And the process of putting it out into the world taught me more about fear, faith, and the primitive brain than almost anything else I've done in my business.

In this episode I'm sharing the behind-the-scenes story of writing and publishing Burning Brightly: Answering God's Call to Build a Business as a Latter-day Saint Woman including the moment that activated my nervous system more than anything I've anticipated. Spoiler: it was a simple email to my friends.

We're talking about what it actually feels like to do something divinely inspired and scary, why the "I might throw up" feeling is not a stop sign, and how to tell the difference between spiritual hesitation and your primitive brain doing its everyday job.

If you're standing at the edge of something overwhelming and terrifying, this one is for you.

In this episode:

• Why publishing felt more vulnerable than anything I've done in years
• What the primitive brain does when we try to do something meaningful
• How to tell the difference between a spiritual prompting to stop and just plain fear
• Why divine callings almost never feel comfortable
• The question to ask yourself before the scary thing

Join the Burning Brightly Business Studio Waitlist

I'm getting vulnerable today about my recent launch of the Burning Brightly Business Studio — the excitement, the silence, the Wednesday spiral, and what I did on Friday that turned it all around. If you've ever wanted to quit right before something was about to work, this episode is for you.

In this episode:

• Why almost every launch has a "Wednesday" — and what it means
• The Valley of Despair and why it's not a verdict on your business
• What my brain told her when the sign-ups weren't coming (and why it was wrong)
• The three things that helped me get back up and finish strong
• Why the coaches who succeed aren't the ones who never struggle

Mentioned in this episode:

Episode 52: Riding the Business Rollercoaster

• Free Guide: Your First 5 Coaching Clients
• Burning Brightly Business Studio Waitlist