How well do you know your market? Do you know how large it is, how much market share you have or can hope to gain, how saturated or under-served it is, who your major competitors are? Too often, businesses pop up that you can see are doomed to fail be...

How well do you know your market? Do you know how large it is, how much market share you have or can hope to gain, how saturated or under-served it is, who your major competitors are?

Too often, businesses pop up that you can see are doomed to fail because there is no market to support them or they have no differentiator in a saturated market.

The word "content" has become so common in the last couple of years — Facebook content, YouTube content, blog content, Instagram content, content, content, content. We've begun referring to our videos and graphics and photos and stories and articles as...

The word "content" has become so common in the last couple of years — Facebook content, YouTube content, blog content, Instagram content, content, content, content. We've begun referring to our videos and graphics and photos and stories and articles as just "content."

But how do you use content to create raving fans of your brand? It's what content marketing does so well. But how?

What's your customer service mentality? Do you approach your business with the idea that the customer is always right? Or have you found a different model for customer service?

What's your customer service mentality? Do you approach your business with the idea that the customer is always right? Or have you found a different model for customer service?

At some point, you're going to need to pass on your business to someone else. It might be to a family member, business partner, or a buyer. So what's your exit plan?

At some point, you're going to need to pass on your business to someone else. It might be to a family member, business partner, or a buyer. So what's your exit plan?

The key to succeeding in business is being better than your competition, right? Well, maybe not. Kelli-Rae and Lane have been talking about an article this past week about the danger of focusing on better.

The key to succeeding in business is being better than your competition, right? Well, maybe not.

Kelli-Rae and Lane have been talking about an article this past week about the danger of focusing on better.