Business might be about profit, but a successful enterprise is also something you can run on your own terms, in a way that creates a fulfilling lifestyle and leaves a positive lasting legacy.

Strategy entrepreneur, author and speaker, Alex Brueckmann has achieved just that, and in this Business Conversation, shares his top tips on how you can create a business with both purpose and impact that is ultimately a force for good in the world.

In this episode, Alex and I discuss:

•The difference between purpose-driven and impact-driven businesses

•How to create a business strategy on purpose and for impact

•Creating a living legacy and a fulfilled life as an entrepreneur

Alex Brueckmann has built and scaled companies in Europe and Canada, and led client projects across the world.

His passion lies in helping clients build profitable businesses rooted in purpose and impact.

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

Over the past few decades, franchising has emerged as a popular way to enter a new business or expand an existing one by licensing your business system and know-how.

But what exactly is involved? In this Business Conversation, I'm joined by lawyer Steven Brown of Etienne Lawyers to discuss the pros and cons of franchising and what it involves for both the franchisor and franchisee.

Steven and I discuss:

•The role of franchising in the Australian economy and the factors both franchisors and franchisees should be mindful of

•The skills and experience a person should have to become a successful Franchisor in the 21st century.

•Who makes a good franchisee, who should never take on a franchise, and what you need to see before you pay any money

Steven Brown is a highly experienced lawyer with extensive knowledge in all aspects of business and commercial law. He boasts an intimate knowledge of Corporations Law and the Australian Securities Exchange business and listing rules.

Steven is involved in corporate structuring, compliance, corporate takeovers, company floats, the preparation of prospectuses, employee share schemes and advising on directors' duties, and insolvency and securities law and practice.

In addition, Steven is also a lecturer and published author.

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

Systemising your business has massive effects on your productivity, motivation and mental health. But where should you start?

In this Business Conversation, entrepreneur Dan cross offers his expertise on the few simple steps any business owner can take to create a system that works for them and their business.

Dan and I discuss:

•The importance of systemising and prioritising your business

•The HIPPO acronym and how it's at the heart of systemising success

•How you can have it all as a business owner

Dan Cross is a highly successful entrepreneur who has turned his mishap into a business opportunity, allowing him to help other business owners who are going through the same problem. Through systemising his own business, he created his new venture Hippo Business Services.

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

Covid-19 has seen the keynote speaking circuit disappear almost overnight. But in its wake, online speaking and offers have taken off.

In this Business Conversation Rita Joyan explains how you can reach out to a global audience and generate multiple leads and clients in a single presentation.

She shares her insight into how you can take what you do now and turn it into a talk that gives you the ability to sell, without being salesy.

Rita and I also discuss:

•The difference between using speaking as a marketing tool vs information and education or a keynote presentation

•How to turn your information session or keynote into a talk that generates leads and clients

•How to take audience members from strangers to clients in 30 mins of presenting

Rita Joyan is the producer and host of the career podcast: How to Unbox Your Gift: Turn Passion into a Profession.

She is a world champion public speaker, has been honoured as Canberra's Young Business Woman of The Year, and in 2017 was nominated for Australian of the Year.

She has also taken her learning and development skills and created the Passion Process™ (how to find your passion minus your resume) and The Signature Speaking Success System™ (how to attract clients in one talk).

These programs have been delivered in Australia, New Zealand, Middle East and South Asia.

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

Real contentment lies in being true to yourself, but often we find ourselves embracing different personas for the different arenas of life.

Leadership coach Mac Ling notes that's where radical authenticity comes into play, allowing people to find the confidence, self awareness and acceptance to share their unique gifts with the world.

In the Business Conversation, Mac shares his insight into radical authenticity, including what it is and how it can pave the way to well-being and personal fulfilment - which leads to stronger relationships both personally and professionally.

Mac and I discuss:

•What is Radical Authenticity?

•How do I become Radically Authentic?

•What does being Radically Authentic do for me?

Mac Ling is a transformational leadership coach, public speaker, and founder of Coaching Collective, an executive coaching company developing leaders in Asia-Pacific.

The core of Mac's work revolves around helping his clients achieve Radical Authenticity.

His coaching style draws from his 20 years of experience working with cross-cultural leaders in both corporate and entrepreneurial settings across the United States and Asia-Pacific.

He has coached individuals from a wide variety of spheres of influence, including entrepreneurs, artists, business professionals, and NGO leaders.

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

You work hard for your money, but is it working for you? In this Business Conversation, finance expert Dennis Williams shares an insight into an app and three-step method that brings predictability to your financial future.

Dennis provides simple tips that allow you to put the money you have to work for you, reducing debt and then increasing your savings, all while achieving your life goals.

Dennis and I discuss:

•How small financial changes create big results

•How to create financial clarity in your decision making

•Tha CashMap Finance app and how it can help you achieve your aims faster

Dennis Williams is the creator of the transformational finance application, CashMap. He earned his MBA from the University of Hawaii, Manoa, and has served for over 25 years as an executive in operations, finance, and human resources. His strength lies in coaching individual staff performance developing high-performance teams.

Dennis has seen firsthand how the financial system profits off of consumers' financial ignorance and he's on a mission to change that.

Dennis helps people understand how banks use our money to make money and how we can use the same methodology to create personal wealth by enabling users to confidently keep their dollars working 24/7 and achieve their most important life events sooner than they ever thought possible.

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

The recruitment market is experiencing vast change in the wake of Covid, and it has shifted the landscape for both employers and job candidates.

In this business conversation, recruitment expert Tanya Abbey shares insight gathered from 14 years in the industry, with tips and strategies to help both candidates and companies navigate the recruitment arena.

Tanya and I discuss:

•How candidates can best position themselves to stand out from the crowd in a competitive work environment

•The key skills candidates need in 2021.

•How businesses can attract and retain the best talent

Tanya Abbey sits at the forefront of the Australian recruitment industry with over 14-years' experience, 8000 interviews with candidates, and thousands of successful job placements under her belt.

She is the co-founder and CEO of Black Wolf Group, a Queensland-based recruitment agency born out of the desire to innovate and disrupt the recruitment world and also the creator of two HR-related platforms; CoHealth Workplace Management and Placeme.com.au.

The mum of two works alongside her co-founder and husband Pete. Together, they've tripled their business within the past three years alone, while raising two children.

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

There's no doubt mobile technology has been one of the biggest contributors to business growth in recent times. But at what cost?

In a world where boundaries between work life and home life have become blurred and 24/7 contact has become a standard service expectation, it is easy to see why stress and mental health issues are becoming more prevalent in the business community.

In this Business Conversation, Blue Bean Media founder Karen Moloney shares her insight into how to tread the fine line between tuning in as a business leader and switching off when you should.

Karen and I discuss:

•Why the technology that was invented to help us grow our businesses is now the biggest cause of our stress and disconnection from family and friends

•Karen's personal experience of stress and burnout first business and what she did to ensure history didn't repeat.

•Tips on how to start disconnecting in order to become more productive while improving your personal and business life

Karen Moloney loves simplifying the complex. She has spent her 30-year career helping people understand how to use technology to automate tasks, improve efficiency and grow their business.

Karen has worked with companies large and small across Australia, New Zealand, Asia Pacific, UK and Europe and has been an award-winning business owner since 2007.

She became a mum in 2010 and has been juggling work and life ever since!

A self-confessed geek, Karen loves all things technology and started Blue Bean Media, to help service-based business owners "get digital marketing done" so they can accelerate growth and spend more time doing what they love.

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

Selling is simply an exchange of goods or services through money and currency, but too often business owners consider it the dirty cousin of marketing.

Sales expert Julia Ewert notes the reality is most people enter business because they have a product or skill that others seek, but without sales it has no value.

In this Business Conversation, Julia and I discuss why selling is always strategic and how you can find the sales strategies that complement your business.

Key takeaways of this podcast include:

- The difference between sales and marketing

- How to modernise your sales to convert more customers

- How to hold your price and never discount

Julia Ewert is an MBA-degree qualified sales strategist with decades of experience working for global companies in sales and sales leadership roles,

Julia has a knack for teaching sales concepts in a manner so relatable and logical, that you will be surprised by how quickly and easily changes are adapted and results are achieved.

A regular contributor to the media, Julia is described as a "breath of fresh air" due to her genuine nature and approach to making selling principles simple.

Her point of difference is that she only teaches skills and techniques that are 100% tried and tested for success by herself.

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

People buy from people they know, like and trust. But as a business owner if you're not showing up for your audience on social media, then how can you build the level of trust you need to grow your business.

Social media coach Jenn Donovan explains a brand is so much more than a logo, and that often it's the person behind it that brand who makes the real difference.

In this Business Conversation, Jenn and I discuss:

•Human to human marketing, what it is and why it matters

•Community building and where to start

•Why showing up for your audience should be a key marketing strategy

Jenn Donovan is a marketing thought leader and strategist, social media business coach, change-maker and social entrepreneur.

She specialises in helping start-ups in rural and regional areas turn ideas into businesses, online and offline marketing strategies, social media, email marketing, and community building.

Jenn is the Founder of Buy From a Bush Business, Co-Founder of Spend With Us - Buy From a Bush Business Marketplace, and host of the very popular podcast Small Business Made Simple. She's all about community and humans interacting with humans!

Each week I'm joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/