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What happens when marketing incentives, pressure and poor training cross the compliance line? Nothing good. In this episode, Tony Kudner is joined by healthcare attorney Kate Proctor to unpack real-world “horror stories” where hospice marketing practices triggered False Claims Act risk – and how leaders can avoid the same mistakes.
By Transcend Strategy Group, Tony Kudner5
44 ratings
Send us a text
What happens when marketing incentives, pressure and poor training cross the compliance line? Nothing good. In this episode, Tony Kudner is joined by healthcare attorney Kate Proctor to unpack real-world “horror stories” where hospice marketing practices triggered False Claims Act risk – and how leaders can avoid the same mistakes.