Episode Highlights with Crystal Wallace (CMW Services)

In this episode, we dive into the world of business funding with our amazing guest, Crystal Wallace of CMW Services. Crystal keeps it real about all the different ways you can fund your business—grants, loans, equity, even self-funding—and breaks down how to think strategically instead of making decisions out of fear.

You’ll hear us chat about:

• The different types of funding (and which might be right for you).
• Why mindset matters—how shifting from fear to empowerment can totally change the game.
• The must-have “funding folder” that makes applying for money way less stressful.
• Why it’s not about chasing the biggest check but knowing your real financial needs.
• The importance of community and support systems when navigating the funding maze.

Crystal’s advice will leave you feeling ready to face funding with confidence, clarity, and a plan.

Big Takeaways:

• Don’t just go for money because you’re stressed—think long-term and align your funding with your goals.
• Know exactly what you need before asking for funding (investors and lenders will thank you).
• Stay organized—your future self will be grateful for that funding folder.
• Surround yourself with the right people and resources.

Resources & Links from this episode:

• cmwservices.com
• capitalconnectny.org
• score.org
• Bossyroc.com

Shoutouts to organizations mentioned:

CMW Services

BOSSY

Empire State Development

Capital Connect

Launch New York

WNY Economic Development Initiative

Pathstone

Pursuit Lending

Small Business Development Center

SCORE Buffalo

SCORE Rochester

Mentioned in this episode:

Joe Bean Roasters

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