Business Growth Talks

In this compelling episode of Business Growth Talks, host Mark Hayward delves into the fascinating world of qualitative market research with guest David Schneer, CEO of Merrill Research. Schneer presents his innovative approach, leveraging nonverbal intelligence and AI to transform the way corporations launch products and orchestrate their strategic communications. His latest book, "Backbone," serves as both a guide to essential market research traits and a deeply personal narrative of overcoming adversity following a career-altering spinal injury.

The conversation intricately unpacks Schneer's unique perspective, advocating for a people-centered business mindset over a strict bottom-line focus. He emphasizes the crucial role of qualitative versus quantitative research, underscoring the importance of understanding consumer needs beyond cold statistics. Schneer also highlights the significance of emotional intelligence within leadership and details how nonverbal cues can offer profound insights into customer satisfaction and product potential. The episode serves as a rich resource for entrepreneurs looking to sharpen their leadership skills or refine their research methodologies.

Key Takeaways:

• Empathy in Leadership: Understanding and responding to employee and customer emotions can significantly influence business success.
• Nonverbal Intelligence: Recognizing and correctly interpreting nonverbal cues can enhance qualitative research insights and customer understanding.
• Qualitative vs. Quantitative Research: Effective product development requires balancing qualitative depth with quantitative breadth in research practices.
• Resilience and Grit: Personal resilience and professional perseverance are central themes in thriving both in life and business.
• Importance of Market Feedback: Gathering and interpreting customer feedback can prevent costly missteps in product development.

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In this exciting episode of the Business Growth Talks podcast, host Mark Hayward sits down with Peter Schroeder, a former DJ and tech pioneer who transitioned from spinning records to pioneering a cloud phone system for businesses. Peter shares his unique journey from Denmark to LA and how his early influences shaped his multi-faceted career. As a former DJ known as DJ Pete Fox, Peter brings an eclectic mix of experiences that have taught him invaluable lessons in business growth, especially in scaling a technology company with limited resources.

Throughout the episode, Mark and Peter dive deep into the mechanics of running and growing a business using SEO, the transition from DJing to founding Telzio, and how to compete against industry giants without external investment. Peter emphasizes the long-term value of SEO over paid advertising and shares insights into his company's target customer base. The conversation also explores the importance of a supportive work environment, maintaining employee satisfaction, and the strengths that ADD brings to the entrepreneurial mindset.

Key Takeaways:

• Business Mindset: Success in business is not just about passion but also about turning ideas into profitable ventures.
• SEO Strategies: Long-term investment in SEO can be more beneficial than immediate paid advertising for sustainable growth.
• Employee Engagement: Creating a supportive and enjoyable work environment retains talent and builds a strong company culture.
• Sales and Marketing: Prioritizing inbound sales and optimizing the customer journey can lead to higher conversion rates.
• Adaptability and Learning: Utilizing ADD as a superpower can lead to deep dives and extensive knowledge in areas of passion.

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In this episode of the Business Growth Talks podcast, host Mark Hayward welcomes Feras Alhlou, a seasoned entrepreneur and business mentor, to discuss his extensive journey in entrepreneurship and business growth. Feras Alhlou shares his insightful experiences from starting as a hardware engineer to transitioning into the business world, founding multiple companies, and ultimately selling his digital marketing firm to a major global player, Dentsu. Mark and Feras delve into the intricacies of developing a business mindset, emphasizing execution and the importance of balancing planning with action.

Feras offers practical advice on scaling businesses, focusing on the transition from small business services to high-revenue corporate clients. The conversation also highlights the critical facets of financial management, talent retention, and building a growth-oriented company culture. Feras stresses the significance of doing thorough market research, maintaining profitability, and being ready to pivot when necessary. Throughout the episode, Feras’s passion for giving back to the community through mentoring and supporting nonprofits is evident, reflecting his belief in the value of service and generosity.

Key Takeaways:

• Execution Over Ideas: Feras underscores the importance of execution, stating, "I'm big on getting stuff done. I'm big on execution."
• Risk and Growth: Emphasizing calculated risk-taking, Feras shares, "You have to take some bold action. You got to go and explore the market, talk to maybe bigger companies than you're used to."
• Delegation for Scalability: Discussing growth, Feras mentions, "If you want to scale, you got to delegate, you got to hire, you got to bring others to do the things that you were doing."
• Importance of Market Research: Feras points out, "Do your due diligence. Do some market research. Look who else is offering this service."

Support the show

If you want to watch the full video of this episode go to:
https://www.youtube.com/@markhayward-BizGrowthTalks

Do you want to be a guest on multiple podcasts as a service go to:
www.podcastintroduction.com

Find more details about the podcast and my coaching business on:
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In this episode of Business Growth Talks, host Mark Hayward delves into the journey of Sean Tepper, the visionary behind Tikr, a state-of-the-art stock screener and education platform. Sean discusses the founding principles of Tikr, inspired heavily by Warren Buffett's investment strategies, and how he transformed an Excel sheet into a leading fintech company serving thousands globally. This episode is rich with insights into scaling processes, strategic market expansion, and effective financial management, making it a must-listen for aspiring investors and budding entrepreneurs alike.

Throughout the conversation, Sean emphasizes the essence of having a robust business mindset, suggesting that the ultimate goal should be creating a profit center while serving people. Sean reflects on his personal upbringing, attributing high integrity and strong ethical values imparted by his parents as vital to his leadership style. The discussion travels through the intricacies of Tikr’s stock rating system, which simplifies the decision-making process for investors using a color-coded traffic light system. Moreover, Sean sheds light on the benefits of incorporating artificial intelligence to minimize research time and streamline investing decisions, ultimately amplifying return on investments.

Key Takeaways:

• Business Mindset Essentials: Sean stresses the importance of viewing a business as a profit center and the necessity to remove emotional biases to maintain its growth.
• Investment Strategies: Tikr leverages data-driven insights and a traffic light rating system (green, orange, red) to guide investors on when to buy or sell stocks.
• Technological Integration: The platform incorporates AI to distill complex financial data into concise and actionable insights, dramatically reducing research time.
• Leadership Principles: High integrity and delivering on promises are essential traits that Sean attributes to his upbringing, significantly influencing his business strategies.
• Customer-Centric Development: Sean emphasizes listening to customer feedback rigorously to drive product innovation and ensure the platform's relevance and efficiency.

Support the show

If you want to watch the full video of this episode go to:
https://www.youtube.com/@markhayward-BizGrowthTalks

Do you want to be a guest on multiple podcasts as a service go to:
www.podcastintroduction.com

Find more details about the podcast and my coaching business on:
www.businessgrowthtalks.com

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In this episode of "Business Growth Talks," host Mark Hayward delves into the profound impact of COVID-19 on businesses worldwide and the crucial lessons learned during the pandemic. With the onset of COVID-19, businesses faced unprecedented disruptions, compelling them to adapt swiftly to a volatile environment. Mark breaks down the top ten business lessons from the pandemic that are essential for thriving in the post-pandemic world.

Mark highlights the significance of business continuity and crisis preparedness, emphasizing how many organizations were caught off guard by the pandemic. He discusses the need for robust risk management strategies and flexible operational plans to ensure business sustainability during crises. The episode also explores the accelerated digital transformation, illustrating how businesses that embraced digital tools were better equipped to navigate the disruptions. Mark emphasizes the importance of agility, innovation, and customer-centric strategies in an uncertain business landscape.

Key Takeaways:

• Strengthening Business Continuity and Crisis Preparedness: The pandemic underscored the necessity for businesses to have robust crisis management and adaptability plans in place.
• Acceleration of Digital Transformation: COVID-19 accelerated the shift towards digital business models, making digital transformation a critical aspect of business success.
• Supply Chain Diversification: The pandemic revealed vulnerabilities in global supply chains, highlighting the need for businesses to diversify their suppliers and increase transparency.
• Remote Working as a Business Strategy: The shift to remote working, initially a temporary solution, has evolved into a viable long-term strategy that enhances productivity and cost savings.
• Importance of Employee Well-Being and Customer-Centricity: Focusing on employee well-being and adopting customer-centric strategies proved vital for maintaining morale and business continuity during the pandemic.

Support the show

If you want to watch the full video of this episode go to:
https://www.youtube.com/@markhayward-BizGrowthTalks

Do you want to be a guest on multiple podcasts as a service go to:
www.podcastintroduction.com

Find more details about the podcast and my coaching business on:
www.businessgrowthtalks.com

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In this enlightening episode of Business Growth Talks, host Mark Hayward dives deep into the world of digital marketing with Brandon Leibovitz, the founder of SEO Optimizers. With a professional journey that began in 2007, Brandon shares his insights into how the digital marketing landscape has evolved and how businesses can leverage SEO, social media, and content marketing to boost their online presence and drive growth.

Throughout the conversation, Brandon offers a wealth of knowledge on the challenges businesses face in SEO today, the impact of AI on digital marketing, and the importance of building trust through content and social proof. He discusses the effective use of backlinks, the balance between organic and paid advertising, and the strategic role of remarketing. Further marketing with Brandon Leibovitz, the founder of SEO Optimizers. With a professional journey that began in 2007, Brandon shares his insights into how the digital marketing landscape has evolved and how businesses can leverage SEO, social media, and content marketing to boost their online presence and drive growth.

Throughout the conversation, Brandon offers a wealth of knowledge on the challenges businesses face in SEO today, the impact of AI on digital marketing, and the importance of building trust through content and social proof. He discusses the effective use of backlinks, the balance between organic and paid advertising, and the strategic role of remarketing. Furthermore, he highlights the nuanced influence of social media and the ongoing evolution of SEO practices in the face of rapidly changing technologies.

Key Takeaways:

• SEO Fundamentals: Building authority through quality backlinks and the importance of a well-structured website for Google rankings.
• AI and SEO: The evolving role of AI in content creation and its current limitations due to accuracy issues and AI hallucinations.
• Social Media Strategy: Integrating social media efforts to support SEO by building trust and enhancing the user experience.
• Remarketing Importance: Utilizing remarketing to maintain engagement with website visitors and turning leads into conversions.
• Mentorship and Growth: The value of having a mentor to navigate business growth and avoid common pitfalls, he highlights the nuanced influence of social media and the ongoing evolution of SEO practices in the face of rapidly changing technologies.

Support the show

If you want to watch the full video of this episode go to:
https://www.youtube.com/@markhayward-BizGrowthTalks

Do you want to be a guest on multiple podcasts as a service go to:
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Find more details about the podcast and my coaching business on:
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In this captivating episode of Business Growth Talks, host Mark Hayward engages in an enlightening conversation with Katherine McCord, the dynamic founder of Titan Management. Katherine delves into her unique journey of establishing a pioneering firm that excels in universal workplace design and people operations. With Titan Management, Katherine has championed inclusion and innovation, creating workplace programs that cater to diverse needs and drive tangible results. Through the lens of her neurodiverse background, Katherine shares invaluable insights into developing sustainable and inclusive work environments, emphasizing the significance of mission alignment, a growth-oriented mindset, and effective leadership.

Katherine touches on a myriad of crucial topics including the importance of a mission-driven business mindset, effective communication in management, and the broad-spectrum application of inclusion practices. Highlighting her own neurodiversities, Katherine illustrates how they have served as strengths in her career and underscores the transformative power of embracing diverse perspectives in the workplace. Listeners will gain actionable advice on innovating hiring processes, improving onboarding experiences, and fostering an inclusive company culture that supports every employee, regardless of their background or abilities.

Key Takeaways:

• Mission-Driven Mindset: Focus on delivering to clients, driving growth, and maintaining integrity and innovation in business processes.
• Universal Workplace Design: Implement policies and practices that cater to the diverse needs of all employees, enhancing productivity and satisfaction.
• Inclusive Communication: Develop skills in turning off ego responses, fostering curious and open dialogues to resolve conflicts and misunderstandings.
• Effective Hiring and Onboarding: Streamline hiring processes and invest in comprehensive onboarding to ensure new employees feel welcomed and valued from day one.
• Leveraging Neurodiversity: Recognize and utilize the strengths that come from neurodiverse backgrounds to benefit the organization as a whole.

Support the show

If you want to watch the full video of this episode go to:
https://www.youtube.com/@markhayward-BizGrowthTalks

Do you want to be a guest on multiple podcasts as a service go to:
www.podcastintroduction.com

Find more details about the podcast and my coaching business on:
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In this captivating episode of Business Growth Talks, host Mark Hayward sits down with the extraordinary Mike Handcock. They delve into the nuances of maintaining a business mindset, the potent combination of resilience and creativity, and how travel can enrich one’s personal and professional life. Mike shares compelling stories from his career, offering invaluable insights into the world of entrepreneurship, public speaking, and the profound impact of mentoring and leadership. This episode is a rich source of wisdom for anyone looking to elevate their business acumen and personal growth.

Throughout the discussion, Mark and Mike explore how the Circle of Excellence Group, a unique organization aimed at empowering entrepreneurs and leaders, has evolved. Mike elaborates on the various levels of engagement available, from books and online courses to one-on-one coaching. They also discuss the pivotal role of the Global Speakers Federation in shaping the speaking industry and the undeniable value of live events over virtual interactions. As Mike recounts his experiences and learnings, listeners are treated to a treasure trove of actionable advice and life lessons.

Key Takeaways:

• Business Mindset: Mike defines a business mindset as the ability to think creatively and find ways to move ideas forward rather than focusing on obstacles.
• Travel and Creativity: Traveling not only broadens one's horizons but also fosters creativity and helps in maintaining a positive, solution-oriented mindset.
• Circle of Excellence Group: Offers a comprehensive range of services from books and online courses to personalized coaching, all designed to help entrepreneurs reach their full potential.
• Power of Live Events: Despite the rise of virtual meetings, live events remain crucial for genuine engagement and effective learning.
• Intuition in Business: Trusting one's intuition and leveraging network strength are essential for making decisive business decisions.

Support the show

If you want to watch the full video of this episode go to:
https://www.youtube.com/@markhayward-BizGrowthTalks

Do you want to be a guest on multiple podcasts as a service go to:
www.podcastintroduction.com

Find more details about the podcast and my coaching business on:
www.businessgrowthtalks.com

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In this episode of Business Growth Talks, host Mark Hayward sits down with Alan Lazaros, a business coach, consultant, and speaker dedicated to helping others achieve success and fulfillment. The conversation dives deep into the essential aspects of a business mindset, exploring how passion, purpose, and profit should align to make the world a better place. Alan discusses his personal journey, including a life-altering car accident that propelled him into the realm of self-improvement and coaching.

Alan shares his unique insights into balancing success and fulfillment, drawing from his experiences and several years of coaching. Highlighting the pitfalls of seeking immediate monetization and emphasizing the significance of brand-building and long-term commitments, Alan underscores the necessity of patience, consistency, and genuine value creation in business. He also touches on managing a global team, utilizing technology for seamless operations, and the importance of community in scaling a business.

Key Takeaways:

• Business Mindset: Alan emphasizes the importance of aligning passion with a purpose to generate profit, making a lasting impact on the world.
• Journey over Destination: Monetization shouldn’t be the immediate goal. Building a brand and community takes time and patience.
• Bucket Framework: Alan introduces his four-bucket framework to help individuals assess their success and fulfillment, crucial for personal and professional growth.
• Managing a Global Team: Effective use of technology like Google Sheets and WhatsApp for communication and metric tracking in a remote environment.
• Core Values: Consistency, humility, and a focus on self-improvement are fundamental to both personal growth and the success of a business.

Support the show

If you want to watch the full video of this episode go to:
https://www.youtube.com/@markhayward-BizGrowthTalks

Do you want to be a guest on multiple podcasts as a service go to:
www.podcastintroduction.com

Find more details about the podcast and my coaching business on:
www.businessgrowthtalks.com

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In this enriching episode of Business Growth Talks, Mark Hayward discusses the vital topic of taking a holiday and its importance for business owners and entrepreneurs. Broadcasting from his own vacation in the south of France, Mark breaks down why stepping away from the daily grind can recharge your mental and physical batteries, provide fresh perspectives, and ultimately lead to better decision-making and higher productivity.

Mark elaborates on multiple benefits of taking a break, such as reducing stress levels to prevent burnout, enhancing creativity through new experiences, and the value of strategic planning away from your usual environment. The episode underscores the importance of delegation and how empowering your team during your absence can lead to significant growth. Mark also shares how personal well-being can translate into professional success, making a compelling case for business owners to prioritize their happiness and relationships.

Key Takeaways:

• Mental and Physical Recharge: Taking a holiday helps reduce stress, improve sleep, and provide opportunities for physical activities, which are crucial for maintaining productivity and creativity.
• Fresh Perspectives: Experiencing new environments and cultures can stimulate creative thinking and lead to valuable breakthroughs for your business.
• Strategic Thinking: A break from daily routines allows for focused strategic planning, empowering you to think about long-term goals and new strategies for business growth.
• Empowering Your Team: Delegating tasks while you're away can empower your team and help them grow, ensuring the business runs smoothly without you being a bottleneck.
• Strengthening Relationships: Quality time with family and friends can solidify personal and professional relationships, providing a strong support ne

Support the show

If you want to watch the full video of this episode go to:
https://www.youtube.com/@markhayward-BizGrowthTalks

Do you want to be a guest on multiple podcasts as a service go to:
www.podcastintroduction.com

Find more details about the podcast and my coaching business on:
www.businessgrowthtalks.com

Find me on
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