Business deals and transactions often start with what is known as a "letter of intent." Other names for this foundational business document is a "memorandum of understanding" or a "term sheet."

But what is a letter of intent really? And more importantly, is it a binding contract?

Listen to today's episode of Business is More Exciting Than Any Game to learn more.

Trademarks are among a business' most valuable and important assets.

But before a business rushes to file a trademark application without thinking of the problems that could ensue, businesses should always take 3 key steps before starting the trademark application process.

In certain specific cases, a 4th step may be called for.

These steps to take before filing a trademark application with the U.S. Patent and Trademark Office are discussed in detail in this podcast.

This is an important podcast for all businesses that want to protect their valuable trademark assets without causing themselves unnecessary problems down the road.