Business made easy

Business made easy

By Hamish Mexted & Riann Umaga-Marshall - Accountants and Business AdvisorsBusinessManagement
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Business made easy episodes

  • Episode 11: Purchase Frequency
    When it comes to increasing your sales, finding a customer is only part of it. Getting that customer to buy more frequently is what shifts a business from constantly hunting new customers, to having the time to properly serve their most valuable customers.

    In this episode we're covering your Purchase Frequency and the Time Between Purchase. Take the data from your Xero account, and use it to measure how successful your marketing campaigns are.

    6 min
  • Episode 10: Repeat Purchase Rates
    When it comes to increasing your sales, finding a customer is only part of it. Getting that customer to buy more frequently is what shifts a business from constantly hunting new customers, to having the time to properly serve their most valuable customers.    In this episode we're covering the Repeat Purchase Rate. Using the data in your Xero account, you can use this measure the effectiveness of your marketing campaigns and get customers through the door faster.
    8 min
  • Episode 9: Gross Profit Margin Strategies

    In this episode we're covering the three strategies you can use to improve your Gross Profit Margin. We'll covering increasing your prices, dropping your direct costs, and increasing the volume of product you sell. We'll also let you in on how a builder saved $80,000 per year.

    7 min
  • Episode 8: Gross Profit and Net Profits
    In this episode we're covering your Gross Profit and Net Profit margins. These are great KPIs for any business owner to track, and are easy to get out of Xero (if you've got the right setup). Listen in to find out what they are, how you can measure them, and what goes where in your Xero account.   For more on improving your margin, checkout our worksheet HERE. You can use this to see the impact of changing your pricing, selling more and dropping your costs on your business.
    5 min
  • Episode 6: Covid-19, Recover Porirua

    Join Hamish Mexted and Local Porirua Business owners; 

    We'll discuss the effects Covid-19 and Lock-Down had on our businesses, our responses, plans of attack and what the whole process has taught us coming back into Level One. 

    59 min
  • Episode 5: Cash flow — Lock up

    Lock up is the cash tied up in unfinished work or stock sitting on a shelf. Lock up is something that isn't calculated for most businesses. For many, it's the easiest way to unlock immediate cash in your business. There is a direct connection between you reducing your lockup and then having a choice as to what you do with your money. Listen to our podcast for our best tips on unlocking your cash.

    6 min
  • Episode 4: Getting your cash from your customers faster

    In today's podcast we're covering a topic many find awkward. Debtors and asking people for your money. The thing with debtors is that it's an area which is full of conflict and most of us, including us, hate conflict. So because of that we don't chase our debtors and it becomes this big problem that's lurking in the corner of our business that we never really want to fully address.

    In our podcast we will give you practical tips on how to actively manage the process of getting your money from your customers faster.

    6 min
  • Episode 3: Spinning your cash faster

    In this episode we go through a real life example of how spinning cash can solve any businesses problem with working capital. It's not so much increasing your turnover that solves the working capital problem, instead it's about making sure your working capital cycle works properly for your business. If you can make you money cycle spin faster, hopefully money will move more into your bank than out. 

    5 min
  • Episode 2: Explaining the Cash Flow Cycle

    Everyday business owners are asking us where their cash has gone. More often than not, they ask about their debtors and how to get them to pay more promptly. But cash flow and getting your hands on your cash is more complicated than just debtors. On this episode we explain the cash flow cycle.

    5 min

About Business made easy

From the publisher's feed

Hamish Mexted and Riann Umaga-Marshall from Convex Accounting share useful tips to help grow your business.