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During this interview I got an opportunity to speak with the Inc Columnist Tracy Hazzard on what she looks for when getting pitches, how people do it right as well as what the difference is between a columnist and a contributor.
During this interview we get the opportunity to speak with GenM CoFounder Moe Abbas on how you can leverage their service to hire your own media outreach coordinator from their database of over 20,000 students to choose from.
During this interview with Erica Proffer, Investigative Reporter at KVUE, we ask her how you can be found by reporters instead of seeking them out. We also dive into the best ways to pitch a local reporter on a story that would intrigue them.
Cultural columnist, Joel Henning of The Wall Street Journal, tells what it's like to be a cultural columnist and how to get his attention when you are pitching your cultural event.
Investopedia Editor-in-Chief, Caleb Silver, tells us how to become a contributor of Investopedia, and what are the best ways to get your pitch noticed.
Program Director, L.A. Lloyd, from KLBJ in Austin, TX tells us the best ways to get on radio through both organic and paid advertising.
Building rapport and connection with your audience is the most important piece of PR that no one really discusses. Learn how you can build parasocial relationships with the masses at one time even when getting your message out to millions.
Seasoned USA Today reporter, Rick Jervis gives us an in depth look on the do's and don'ts of pitching your story. How do you catch the eye of a reporter when you want to get your story covered? Read more to find out how to keep your story out of the delete file.
Often times Entrepreneurs have a hard time capturing a story that they feel is "media worthy" and will lead to media interviews. During this episode I give you advice on how to capture a media worthy story that will increase your chances of landing an interview.
USA Today Editor-in-Chief, Joanne Lipman tells us about the importance of the position of an Editor-in-Chief. She tells us why you should never pitch someone at this position and gives advice on proper methods of finding the right contacts.
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