The Gloucestershire charity "Hope For Tomorrow" did more than keep its head above water during lockdown.
While so many charities struggled to cope in the face of cancelled fund-raising events, "Hope For Tomorrow" not only kept funds rolling in but successfully rolled out its services to a far wider catchment area.
"Hope For Tomorrow" funds mobile cancer care units which take the treatment to the patient so they don’t have to travel miles to hospitals. It also means the risk of patients' contracting Covid-19 is significantly reduced.
NHS Trusts throughout the UK cottoned on to this innovation during lockdown and the charity’s vehicles were much in demand.
How did Fundraising Manager, Nikki Budding, maintain money-raising momentum?
Our business expert Gill Smith from The Business Kitchen comments on Nikki's impressive achievements and on some of the common themes beginning to appear across this podcast's interviews.
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