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Business Smarts
Business Smarts episodes
- How To Recession-Proof Your Business
Whether we like it or not, the “boom” has come to an abrupt end after a good run of 9 years, 5 months, and 13 days. If you look around, all the signs are pointing to it. We are in a recession.
Recessions are a normal part of the business cycle. It’s going to happen sooner or later. We don’t know what this 2022 recession will look like, and we’re all feeling a little bit anxious about our businesses and financial well-being. Today, let’s identify some tools to not just survive but thrive in 2022 and beyond.
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
26 min - Anyone Can Invest Now: Investing With Confidence And Diversifying Your Streams Of Income With Andy Gupta
A lot of people think that investing in the stock market is just for those suits on Wallstreet. It's not. Anyone can invest now! All you need is confidence. Anyone can invest, regardless of gender or nationality. You just need to be able to reframe your mindset on investing because it can actually put you at less risk and double your returns. Diversification is one way to balance risk and reward in your investment portfolio by diversifying your assets. It is the practice of spreading your investments around so that your exposure to any one type of asset is limited. This practice is designed to help reduce the volatility of your portfolio over time. This week Cindy Brown talks to Andy Gupta, founder of Anyone Can Invest Now and former Goldman Sachs analyst. Joins in as he gives you the formula to maximize returns while minimizing risk!
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
32 min - Top 20 Things NOT To Do As A Business Owner: A Guide To Avoid The Common Mistakes In Running A Business
Mistakes are an everyday part of being a business owners. But it doesn’t mean we have to make all of them to learn from them. Previous entrepreneurs have already committed those mistakes, so it makes sense to just learn from their experiences. This week, Cindy Brown will review the top 20 things she learned that we should NOT do as business owners. In more than two decades of being an entrepreneur and mentoring entrepreneurs, she gathered tips for business owners. Are you planning on starting or running a business? If yes, tune in to this episode and learn these tips to avoid the most common mistakes many business owners make.
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
24 min - Business Insurance Basics: Protecting Your Business With Adam Glenn
Most small businesses are either over-insured or improperly insured, costing money and creating risk. This week, Adam Glenn brings the perfect formula of "just the right" amount of insurance for your business.
With a background that includes working for a global public accounting firm and dealing with CEOs and CFOs of mid-market and Fortune 500 companies, building and subsequently selling a business, and nearly 10 years of successful business-to-business sales within the insurance industry, Adam brings a unique perspective to assisting middle-market companies with their commercial Property and Casualty Insurance. He approaches each challenge from the perspective of a business owner, utilizing his technical expertise and high-level problem solving to find solutions that are in the best interest of his clients.
Insurance is just one form of risk management, and the lowest cost provider usually leaves a business exposed to loss beyond what they are prepared to handle. Successful and growing businesses need an insurance broker they can trust to assess their needs and provide a customized insurance program that is cost-effective but, more importantly, effective at managing the day-to-day risks of operating a business.
Join this conversation as Adam covers the basics of business insurance. He shares how we can identify the right insurance broker and how to secure good business insurance. Plus, he reveals some of the mistakes entrepreneurs often fall into, revealing insights on how to avoid them.
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
46 min - Optimizing Your Human Capital And Why It Matters With Lori Stohs
Your organization holds many assets, but none more valuable than its people. This week, our guest, Lori Stohs (getyourmindon.com), bring us the fundamentals of finding and managing human capital. You will learn, as a business owner, when and how to find the right people for your organization to achieve growth. Lori is the founder of Lori Stohs Consulting Group, the author of Get Your Mind on Your People, and the Chief Strategy and Inspiration Officer at YogiTeas.
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
38 min - Building An Effective Brand That Leaves A Lasting First Impression With Patrice Bisiot
What does it take to have a brand that resonates so much with audiences that it leaves a lasting first impression? We learn from this episode with Patrice Bisiot, celebrity stylist, author, keynote speaker, and founder of Image Impact Index. Patrice gives us insights on what branding is all about and shares his process for building your individual brand based on how you want to be perceived. Tune in and learn how to make that unforgettable first impression.
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
37 min - Leading A Diverse Team In The 21st Century
For the first time in history, we, as business owners, are leading five generations in the workforce. Leading a diverse team can get challenging since each person has their own preferences or work ethics. This week, we will uncover the secret of leadership in the 21st century. Learn the positive and negative attributes of each of these generations and learn the tools to motivate and lead them.
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
31 min - Banking On Relationships: Building A Relationship With Your Lender With Gus Staats
Banks and lenders are not just there for transactional purposes. They actually want to build relationships with you. Those lenders are human just like you. They want to know how you're business or your family is going. Trust is the currency of relationships. Learn more about bank lending with Cindy Brown and her guest, Gus Staats. Gus is the Relationship Manager at a regional bank and he truly believes in building relationships with the lender. Join in the conversation to discover more about bank lending. Learn the 5 C's of credit and some tips on bank loaning. Start building that relationship and being honest with your bank today!
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
44 min - Tax Tips: Taxpaying Strategies That Will Help You Save Money With Mitul Mehta
When was the last time you sat down with your accountant and discussed your financial plan, business projections, and profitability? Are there better ways to manage your accounts and save more money? In this episode, Mitul Mehta ([email protected]) joins Cindy Brown to talk about the strategic actions you can take to propel your business forward. Mitul Mehta is a CPA who has helped companies save thousands of dollars in taxes while becoming more profitable. Mitul holds the secrets on how you can grow your revenue twice its original value. Listen in as Mitul drops the best tax tips you can use to save as much as $50,000.
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
22 min - Top 10 Priorities That You Need To Focus On As A Business Owner
As a business owner, you have many, many priorities. And sometimes these can really get in the way of your focus as a business. Join your host Cindy Brown as she lists the top 10 things you should focus on as a business owner. From identifying the problem to tracking your financials, this episode has all you need to know about starting your business. Don't fall into the trap other business owners fell into; you're smarter than that! Learn how you can get the biggest return on your time today!
Love the show? Subscribe, rate, review & share! https://bwm-cpa.com/podcast/
34 min
About Business Smarts
From the publisher's feed
Jumping into the world of entrepreneurship calls for strategic planning and careful preparation. It needs a lot of your attention for it to become profitable and successful. But sometimes, even…
with all your hard work, it still feels like you are accomplishing nothing. You continue to fall short on hitting your goals and earn just enough to get through. What can you do to get out of this hamster wheel?
Welcome to Business Smarts, your guide on becoming a more intelligent entrepreneur who brings their business to the next level. This is the most informative podcast any entrepreneur could ask for if they want to have a better idea of the ins and outs of the competitive market. Whether you are a start-up brand that wants to fast-track its setup process or a medium-sized one seeking a much bigger revenue, this podcast is the best place to learn.
Time to make some actual progress and put an end to your seemingly endless plateau. Discover how to create proper metrics to measure your growth and develop smarter sales strategies. Find out the most effective marketing techniques, tax strategies, people management ideas, and a lot more.
Listen to the most reliable and proficient individuals sharing valuable entrepreneurship insights and perspectives. Tune in to attorneys, business agents, professional marketers, advertising gurus, and all kinds of experts from various industries. Get the best actionable advice from these exemplary individuals and gather pearls of wisdom from their inspiring experiences.
The host of the podcast is Cindy Brown, CPA, MBA. She was a founding member of a dot com incubator that provided support for emerging online-based companies. She has had multiple businesses over the years, taking on CFO and CEO roles in various start-up companies.
Cindy worked on numerous board of directors for both public and private sectors for more than 35 years. Among her main focuses are corporate finance, operations and management, healthcare, and entertainment. This vast experience allowed Cindy to build a network of business partners and contacts. She brings most of them to the podcast to talk about their entrepreneurship expertise and business secrets.
Cindy is the perfect fit for the podcast host role because of her unparalleled expertise in managing different aspects of a business life cycle. She showcases her incredible knowledge in guiding entrepreneurs, starting from the inception stage all the way to divestiture. Cindy is also a certified expert in developing dashboard reports, finding appropriate funding solutions, and designing grant and fund accounting, among others.
Successful entrepreneurs are typically determined by their revenue growth, following numbers, and overall brand power. But going deeper, it is someone who can switch from being an operator to behaving like a true owner. They are those who rose beyond the challenges and embraced every bit of self-doubt. This is what you should be aiming for: to be working on your business instead of working in it.
If you want to achieve significant business growth, be sure to approach it in the smartest manner possible. More than the huge earnings is the fulfillment you gain from running a thriving business. Be the one in control. Do not let your business be the main anchor of your life. It should be serving you instead of the other way around.
A flourishing business requires no less than an intelligent and well-informed leader. Join the conversations right here at Business Smarts and make that long-overdue shift in your entrepreneurship style. Never miss an episode at https://bwm-cpa.com/podcast/.