This part two of our conversation with Jason Fitzgerald, the founder of Strength Running. If you haven't already done so, you should listen to part one first because part two is a continuation of that conversation.

Over the past decade Jason has built Strength Running from an interesting side venture to multi-channel media and coaching company. It is one of the largest running blogs in the country with 200,000 visitors a month. His email list has 100,000 subscribers. The Strength Running podcast is one of the top-10 most popular running podcasts in the country and his YouTube channel has nearly 30,000 subscribers. Truly, a multi-media success.

Jason breaks down how he built his business, expanded into different channels, developing and utilizing his mailing list, connecting to his athletes, how he learned to delegate to others once he grew, and much more. You can learn more at www.strengthrunning.com.

Follow Jason:

Instagram - https://www.instagram.com/jaymac_sportsbiz/

Twitter - https://twitter.com/jaymacsportsbiz

Follow Matt:

Instagram - https://www.instagram.com/rambling_runner/

Twitter - https://twitter.com/rambling_runner

We are joined by Jason Fitzgerald, the founder of Strength Running, for an enlightening two-part episode.  Over the past decade Jason has built Strength Running from an interesting side venture to multi-channel media and coaching company. It is one of the largest running blogs in the country with 200,000 visitors a month. His email list has 100,000 subscribers. The Strength Running podcast is one of the top-10 most popular running podcasts in the country and his YouTube channel has nearly 30,000 subscribers. Truly, a multi-media success.

Jason breaks down how he built his business, expanded into different channels, developing and utilizing his mailing list, connecting to his athletes, how he learned to delegate to others once he grew, and much more. You can learn more at www.strengthrunning.com.

Follow Jason:

Instagram - https://www.instagram.com/jaymac_sportsbiz/

Twitter - https://twitter.com/jaymacsportsbiz

Follow Matt:

Instagram - https://www.instagram.com/rambling_runner/

Twitter - https://twitter.com/rambling_runner

The civil and social unrest that has swept American in the wake of the murders of Breonna Taylor, Ahmaud Arbery, and George Floyd is unprecedented. In the sports world athletes have banded together to speak about systemic racism in a way has quickly reshaped the public consciousnesses. 

With that change comes the response from leagues, teams, and brands. In this episode we talk about the new normal that is facing these organizations - if you are going to publicly support a cause and/or an athlete they better be willing to walk the walk. We discuss examples of when then have gone well and when they haven’t. Specifically, in the cases of Gwen Berry, Ben & Jerry's, Florida State football, and the Washington Redskins.

Follow Jason:

Instagram - https://www.instagram.com/jaymac_sportsbiz/

Twitter - https://twitter.com/jaymacsportsbiz

Follow Matt:

Instagram - https://www.instagram.com/rambling_runner/

Twitter - https://twitter.com/rambling_runner

With nearly every pro sports arena/stadium comes a corporate naming right. These have become so ubiquitous, and ever changing, but their utility have long been a point of contention. In the current circumstances, with limited in-person sporting events, this marketing method has taken a significant hit. In this episode we dive into the pro's-and-cons of this concept and how it may change for the foreseeable future.

Follow Jason:

Instagram - https://www.instagram.com/jaymac_sportsbiz/

Twitter - https://twitter.com/jaymacsportsbiz

Follow Matt:

Instagram - https://www.instagram.com/rambling_runner/

Twitter - https://twitter.com/rambling_runner