Business Strategy for CPA's

Business Strategy for CPA's

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Business Strategy for CPA's episodes

  • 364 A Handful of High-Level Clients with Radhika Sundar, CPA

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    What happens when you stop trying to serve everyone and commit to a few high-level clients?

    Radhika Sundar shares how choosing agencies and working with a small, premium roster sharpened her focus and increased confidence.

    She explains transparent tiered pricing, catching scope creep early, and giving upgrade/downgrade paths.

    If you want a calmer, profitable firm by serving fewer, better clients, this episode maps it.


    …


    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/364


    …


    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue. 

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 

    …


    Connect with Radhika:

    https://www.sundaraccounting.com/

    https://www.linkedin.com/in/radhika-sundar-a854b819/


    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    26 min
  • 363 Pick Your Primary Lane: Full-Service is a Trap

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    Feeling scattered because you’re offering every service under the sun to every kind of client?


    In this episode, I talk about the real cost of being in too many lanes — the wasted time, the extra software, the messy systems, and the lost leverage. I’ll walk you through the four lanes you can choose from, how to decide on your primary lane, and when it actually makes sense to allow exceptions. If you’re tired of tax season chaos and running on fumes, this episode will help you simplify and get your sanity back.


    …


    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/363


    …


    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue. 

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 

    …



    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    8 min
  • 362 The Knock It Off List: 14 Habits Keeping Your Firm Stuck

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    Feeling overwhelmed, scattered, and all over the map in your firm?

    In this episode, I run through The Knock It Off List—14 habits that are eating your time, energy, and sanity. From people-pleasing and inbox living to free calls, unbilled work, and hanging on to “that one” legacy client, I’ll show you what to quit and what to do instead. 

    These aren’t small tweaks—they’re the everyday habits that quietly keep you stuck.  Knock them off and you’ll have more space, more focus, and a firm that finally feels manageable.

    …


    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/362

    …


    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue. 

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 

    …


    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    9 min
  • 361 Taking a Short Break from Podcasting - See You in September

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    Hey podcast listener, just a heads up — I’m in France for five weeks and not recording while I’m here.


    I hope you’re enjoying the episodes I lined up before I left — and if you're a new listener, the back catalog is full of gems worth digging into.


    Enjoy the rest of your summer, and I’ll meet you back here with a brand new episode on September 3rd.


    …


    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/361


    …


    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue.

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 
    …



    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    1 min
  • 360 Pick Your Week Tax Season with Holly Sexton, CPA

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    Does tax season have to feel chaotic?

    Before Pick Your Week, Holly never knew who was coming or when. Some weeks felt overwhelming, others eerily quiet. The mental whiplash was constant, good one day, uh-oh the next. In this episode, she shares how she smoothed out the workload and (!!) “ran two weeks ahead all tax season.”

    …


    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/360


    …


    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue. 

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 

    …


    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    45 min
  • 359 Pick Your Week Tax Season with Rebecca Warnick, CPA

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    Tired of chaotic tax seasons? 
    Rebecca Warnick, CPA, shares how she transformed hers using “Pick Your Week.” With smoother workflows, happier clients, and less stress, she explains how this simple change brought massive benefits—without working more or earning less. A must-listen if you want more control and calm in busy season.


    https://www.thewarnickgroup.com/

    …


    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/359

    …


    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue. 

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 

    …


    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    23 min
  • 358 Let it Be Easy: $250K & 15 Hrs/Wk with Sheila Hansen, CPA

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    Wondering if it’s really possible to make good money without grinding 60 hours a week?

    Sheila Hansen shares how she built a values-aligned accounting firm that brings in $250K+ while working ~15 hours a week. Learn how she escaped standard accounting, overcame pricing and money mindset blocks, built a product ladder, and created offerings rooted in strategy—not compliance. A must-listen for CPAs craving more ease.

    …


    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/358


    …


    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue. 

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 

    …


    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    44 min
  • 357 How to Stop Emailing Yourself at 3am with Meagan Rutkowski, CPA

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    Feeling overwhelmed and wondering if there’s a way to finally get out from under the chaos?

    If your brain never shuts off and your to-do list is chaos, this episode is for you. Meagan Rutkowski, CPA shares how implementing Simple Systems, Free Time gave her mental clarity, reduced overwhelm, and uncovered hidden scope creep. 

    Now, Meagan has calmer mornings, the space to think strategically about her business, and more time for what matters.

    …

    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/357

    …
    Connect with Meagan:
    [email protected]
    ...

    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue. 

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 


    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    32 min
  • 356 84 Hours → 45 Hours: The Software and Systems Combo with Mark Kuca, CPA

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    Spend all day in your Inbox? 

    Mark Kuka cut his hours from 84 to 45 a week, replaced 20% of his revenue after firing high-maintenance clients, and still grew. 

    Hear how “Simple Systems, Free Time” helped him get control, reduce stress, and make space to go fishing with his son.

    Mark's website
    https://jaxlegalcpa.com/

    …


    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/356


    …


    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue. 

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 

    …


    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    28 min
  • 355 Simple Systems, Free Time: The Framework that Frees Your CPA Brain

    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆


    Do you ever wonder why running your firm still feels so hard?

    Most CPAs are reacting all day—to emails, interruptions, and mental to-do lists. But with the right systems, that all gets easier. In this episode, learn how a few missing tools can bring calm, structure, and breathing room back into your day.


    …


    Link to full shownotes: 

    https://www.businessstrategyforcpas.com/355


    …


    If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails.

    .
    Subscribe here: geraldinecarter.com/subscribe

    .

    Readers say they love it because they’re short and on point.

    …

    Want client interviews?

    310 From Exhausted to Having Her Life Back: Wendy Norman, CPA

    304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA

    293 What it Takes to Work 15 Hours per Week with Erica Goode, CPA

    Complete list:

    geraldinecarter.com/client-interview-episodes

    …

    FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:

    THE EMAIL COURSE – Free
    geraldinecarter.com/stop-working-weekends
    Stop Working Weekends will teach you how to reduce your hours without giving up revenue. 

    THE BOOK – $9.99

    geraldinecarter.com/book
    Down to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing Revenue


    PEAK FREEDOM COMMUNITY – $197/mo

    geraldinecarter.com/peak-freedom
    For solo and small accounting firm owners who want to rise above the insanity of hustle-culture


    DOWN TO 40 HOURS ACCELERATOR – $995/mo
    geraldinecarter.com/40
    For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn’t want to do it alone. You’ll make progress faster and with more confidence. 



    Announcing the *NEW* Client Success Stories podcast: 

    https://business-strategy-for-cpas-success-stories.transistor.fm/

    👆👆👆👆👆👆👆👆👆👆👆👆👆👆👆

    22 min

About Business Strategy for CPA's

From the publisher's feed

Business Strategy for CPAs: work less and make more. You know how to be an accountant – it’s running your business you need help with. With guests interviews and solo episodes, you will get business…