Many small business owners and entrepreneurs are apologetic or dismissive about their business. They don't consider it to be a "real business" and that attitude affects their financial decisions.

In this interview Kristen and Lisa will discuss:

You need to start by examining the way you discuss your business.

Keep your business finances separate from your personal finances.

Charge what you are worth.

Never discount your prices.

Get Kristen's Freebie: Free Training and recorded masterclass on my 7 steps to profitability

https://www.subscribepage.com/b7s6k2

Get Lisa's Freebie: See how you can create 15 pieces of content from 1 form and video. https://www.teachmetoautomate.com/golive

Who is Kristen Ricupero?

Kristen is a Personal Financial Coach & Profit First Certified Coach who specializes in helping small business owners and entrepreneurs develop and strengthen their money management skills, eliminate debt, and create cash flow systems to maximize profit and ultimately build wealth. By developing specific action plans that are tailored to each client’s needs, values and goals, it allows them to live and retire in ways they only thought they could dream.

Kristen is fueled by her passion to help others succeed and become financially free. In her spare time, she is an avid runner and lifter. She lives in the suburbs of Pittsburgh, PA with her husband and two children.

Why should you work with Kristen?

I'm not an accountant and I'm not a bookkeeper. I work more on systems for finances, behaviors, and emotions that tie in and digging into the bottom line. So the biggest difference is I speak the same language as my client! The second biggest difference is I help my clients with cash flow and budgeting in their business, teach them how to pay themselves CONSISTENTLY and then I work with clients in their personal lives to maximize that income for wealth building and legacy building.

How to connect with Kristen:

Financial Fitness Coaching: https://financialfitnesscoaching.com/

Facebook: https://www.facebook.com/financialfitnesscoach18

Instagram: https://www.instagram.com/financial.fitness.coaching/

LinkedIn: https://www.linkedin.com/in/kristen-ricupero/

#profitfirstprofessional #cashflow #smallbusinesstip #financialfitnesscoaching #fixmymoney #smallbusinesstip #rockyourbusiness #financialfreedom #teachmetoautomate #automateyourbusiness #systemsareimportant #smallbusinessfinancialtips #beprofitable #payyourselffirst #knowyourfinances #smallbusinessfinance

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Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/

Everyone is talking about how to get more done, but is that true productivity? And is it sustainable? To truly be productive your need to look at all aspects of your life and prioritize what’s most important.

In this interview Margo and Lisa will discuss:

Why prioritizing your own care must come first.

How to establish boundaries within your daily tasks.

Notice when your mindset holds you back.

Get Margo's Freebie: Free ebook to understand your productivity challenges

https://waveproductivity.com/

Tired of creating tons of social media content? Repurpose it! Create 1 video and get tons of different content on all the different social media platforms. Try it Yourself! https://www.teachmetoautomate.com/golive

Who is Margo Crawford?

Margo Crawford of Wave Productivity has the goal of creating thriving workspaces by increasing focus, productivity, and success. She works with clients to create creative, effective solutions for their life and work.

Her business, Wave Productivity has helped many professionals create and sustain a productive work environment. Margo enjoys being a part of creating and sharing in the success of her clients, from paper and email management to information flow and productivity.

Applying her wisdom and her practical advice she is able to create systems to meet the unique needs of her clients. Margo is experienced and trained in many different methodologies enabling her to create tailored solutions for each individual.

Why should you work with Margo?

With 17 years in the productivity and organizing industry and countless hours of training, I can help clients become more focused, organized, and productive in their workday.

In 2006, I co-authored the book 'Exploring Productivity'. The Wave Productivity blog has won numerous awards for content and quality.

How to connect with Margo:

Wave Productivity: https://waveproductivity.com/

Facebook: https://www.facebook.com/waveproductivity

Instagram: https://www.instagram.com/waveproductivity/

LinkedIn: https://linkedin.com/in/margocrawford10

YouTube: https://www.youtube.com/channel/UCs1ZUmwkK4FozDxgoGAVYCw

#productivity #productivitycoaching #productivitytip #podcast #automateyourbusiness #teachmetoautomate #beproductive #prioritizeyou #bemoreproductive #productivityhints #notime #whyweprocrastinate #procrastination #smallbusinesstips #smallbusinesscoach #domoreinlesstime #getmoredone #selfcareformentalhealth #smallbusinessselfcare #emailtips #organizeyouremail #inboxzero #inboxtips #findbalance #worklifebalance

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Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/

It doesn't matter how much great information you have to say or sell if you are not talking to the right audience. Taking the time to find and understand your target audience is critical for meeting and exceeding your goals. It's also important to keep in mind, you might not be your target audience.

In this interview Stacy and Lisa will discuss:

You need to start by understanding who is your target audience, how to they act, where are they, what is important to them, and then figure out how to reach them.

If you are not your target audience, find someone who is to learn about them and how they think/act

Make a list and create your audience with a name, habits, description of their day, etc.

Get Stacy's Freebie: 5 Steps to Evaluate Your Personal Brand

http://connectchangechallenge.com/brand

Get Lisa's Freebie: 200 Facebook Groups that Allow Promotion https://www.teachmetoautomate.com/200spreadsheet

Who is Stacy Mayo-Martinez?

Stacy is based out of Manhattan, Kansas where she and her husband, Ray Martinez, have established Martinez Media & Marketing Group. For their clients, Stacy brings the art of storytelling and strategy which balances with Ray’s precise photo, video, and production know-how.

Stacy’s early career was spent in B2B full-service marketing agency work. Her clients were mostly focused on agriculture, but each product had its own unique attributes that were brought to the forefront of crowded marketplaces. The key, understanding your audience.

Why should you work with Stacy?

I've worked with a variety of clients, but I'm also working through many of these same steps personally as we form our new business. I give straight forward information that might make my clients uncomfortable, but it gets them to think bigger and head down the right path.

How to connect with Stacy:

Martinez Media & Marketing Group and Connect Change & Challenge: http://connectchangechallenge.com

Facebook: https://www.facebook.com/ConnectChangeChallenge

Instagram: https://www.instagram.com/Connect_Change_Challenge

LinkedIn: https://www.linkedin.com/in/stacymayomartinez/

Podcast: Connect Change & Challenge https://stacymayomartinez.com/episodes

#womenempoweringwomen #podcaster #personalprofessionaldevelopment #idealclientreseach #teachmetoautomate #clientcommunication #automatemybusiness #speaktome #fbmarketing #idealclient #idealclientmarketing #communication #speakmylanguage

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Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/

Many people believe you must spend money on ads in order to get new clients. This is just not true. Engaging with people on social media (especially Facebook Groups and Instagram) can get you tons of new clients.

In this interview Deasha and Lisa will discuss:

Set up a profile where people can learn more about you.

Engage in Facebook Groups

Invite people into your Marketing Ecosystem

What about the risk of being sucked into the scroll.... how do you deal with that?

Get Deasha's Freebie: 11 Steps to Growing Your Facebook Group

https://socialtreats.co.uk/

Get Lisa's Freebie: 200 Facebook Groups that Allow Promotion https://www.teachmetoautomate.com/200spreadsheet

Who is Deasha Waddup?

Deasha Waddup is a social media strategist who has worked in international marketing for over 7 years in corporate and digital marketing agencies before starting Social Treats in 2016. She is a Facebook Lead Trainer and an approved ManyChat Agency Partner and in 2019 she was shortlisted for Freelance Social Media Manager of the year. She has worked with businesses to scale and reach 6 and 7 figures using organic and paid social media strategies that they can use over and over again.

Deasha loves to travel and works remotely from any location in the world. She believes that everyone should have the same freedom and flexibility to spend their time as they want, and she helps clients stop wasting time on social media and be more strategic.

Why should you work with Deasha?

She gives clear, actionable steps to take. After a training session with her, you usually come away with notes of things to do and that is even true of her free content.

How to connect with Deasha:

Social Treats: https://socialtreats.co.uk/

Facebook: https://www.facebook.com/socialtreats

Facebook Group: Get Visible - Organic Marketing Strategies That Attract Clients Consistently: https://www.facebook.com/groups/getvisiblest

Instagram: https://www.instagram.com/socialtreats/

#smallbusinesstip, #productivity #fbmarketing #femaleentrepreneur #bossbabe #womensupportingwomen #womenentrepreneur #marketingonline #marketingcoach #womeninbusiness #buildyourempire #teachmetoautomate #automateyourbusiness #beproductive #facebookgroupmarketing #fbgroups #fbgroupmarketing #smallbusinesstips #socialmediatips

________________

Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/

Social proof is quickly becoming the go-to resource for getting more leads and sales for your business. Even more powerful than a company's marketing assets. In the age of every consumer also having the ability to be a broadcaster, word of mouth has become a digital channel and businesses have the ability to influence the narrative. In 2020, we've seen businesses that use their reputation to build fan bases, make a community impact, and drive their marketing have been in a better position to cope with the pandemic.

In this interview Shawn and Lisa will discuss:

How to develop a system to collect more reviews

Why social proof works

The importance of marketing your reputation

Get Nice Job's Promotion: The new Engage widget is available for free! Get a free 14-day trial of our NiceJob Standard plan.

https://get.nicejob.co/product/engage/?utm_source=Business%20Under%20Pressure%20Podcast&utm_medium=referral&utm_campaign=Business%20Under%20Pressure%20Podcast

Get Lisa's Freebie: 200+ Facebook Groups that Allow Promotion https://www.teachmetoautomate.com/200spreadsheet

Who is Shawn Hill?

Shawn Hill is the first-ever Community Marketing Manager for NiceJob Inc. with a specialty for engagement and customer interaction. NiceJob helps you get more reviews and build social proof so that you can get more leads and grow your business. Previously, he has held roles in marketing and engagement for globally known organizations such as the Philadelphia Flyers, World Team Tennis, and USA Rugby Sevens.

Why should you check out NiceJob?

Our software is not only effective and easy to use, but it is also backed by a team that wants to make a difference for the community they serve. 

How to connect with Shawn and NiceJob:

NiceJob: https://get.nicejob.co

Facebook: https://www.facebook.com/nicejobapp

NiceJob Heroes User Group: https://www.facebook.com/groups/nicejobfeedback/

Instagram: https://www.instagram.com/nicejobapp/

LinkedIn: https://www.linkedin.com/company/nicejob-inc./

YouTube: https://www.youtube.com/channel/UCUMwwRs0y8B3tGrw3PRgipQ

Podcast: The NiceJob Podcast https://podcasts.apple.com/us/podcast/the-nicejob-podcast/id1493848333

#ReputationMarketing #HomeServices #SmallBusiness #Reviews #NiceJob #SocialProof 

________________

Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/

The must-have features of a high-converting sales page, whether you're selling a service or a digital product, and how to implement them for your next launch.

In this interview Sierra and Lisa will discuss:

Copy that speaks directly to your ideal client's pain and pleasure point

Why you need tangible visualizations of your offer 

The importance of social proof Social Proof

How to reassure your clients that they will get results.

Get Sierra's Freebie: I invite listeners to access my free Canva Template Library including easy-to-use templates made for coaches to help you show up online and grow your list. The template library includes Canva templates for social media graphics, lead magnet PDF freebies, digital product mockup graphics, and more.

https://sierralindesign.com/freebies

Get Lisa's Freebie: 200+ Facebook Groups that Allow Promotion https://www.teachmetoautomate.com/200spreadsheet

Who is Sierra Janisse?

Sierra Janisse is the web designer behind Sierra Lin Design. Sierra builds WordPress websites and sales pages for female coaches so they can expand their reach online, serve more women, and make money doing what they love. 

Why should you work with Sierra?

I believe in making web design fun, fast and easy for the clients I serve. As a designer, I should be doing most of the heavy lifting, not my client! We accomplish this with design intensives during which the entire design project is completed in one or two days. I want my clients' vision launched in record time so they can enjoy success with their business. 

How to connect with Sierra:

Sierra Lin Design: https://sierralindesign.com/

Facebook: https://www.facebook.com/sierralindesign/

Side Hustle to Sold Out: Female Coaches Scaling to Consistent Clients: https://www.facebook.com/groups/sidehustletosoldout

Instagram: https://instagram.com/sierralindesign

#salespagedesign #webdesign #websitestrategy #salespagestrategy #salespage #launchingtips #designertips #designertip #teachmetoautomate #smallbusinesstips #onlinecoachtips #onlinecoaches #knowyouridealclient #automateyourbusiness #productivityhacks #websitehacks #websitetips #funneltips #salespagehacks

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Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/

Every business needs to make sales in order to survive but it can be difficult to connect with your audience. Learning to tell stories in your sales process will help you make connections, convert more customers, and be more memorable.

In this interview Stephanie and Lisa will discuss:

How stories build connections with your brand and your audience.

You can use stories on social media, in email, and anywhere you're promoting an offer.

How to frame a story.

Who is Stephanie Tilton?

Stephanie Tilton is a copywriter and launch strategist for women who want to use their unique voice to increase their impact and income. She's helped hundreds of clients get clear on their message, kick overwhelm to the curb, and successfully sell their courses, programs, and services online.

She lives in North Carolina with her husband, 2 children, and an over-sized lap dog, Ellie. When she’s not helping her clients create successful launches, she can be found reading a book, watching Netflix, or enjoying a delicious taco.

Get the Freebie: Show-Stopping Sales Funnel Checklist

https://www.stephanie-tilton.com/sales-funnel-checklist

How to connect with Stephanie:

Stephanie Tilton Copywriting: https://www.stephanie-tilton.com/

Facebook: https://www.facebook.com/stephanietiltoncopy

Instagram: https://www.instagram.com/st_copywriting/

#copywritingtips #femaleentrepreneur #thisgirlmeansbusiness

________________

Get the FREEBIE!

200 Groups the Allow Promotion: https://www.teachmetoautomate.com/200spreadsheet

Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/

Your business finances are usually a stressful topic that tends to get ignored and neglected. But the more neglected they are, the worse you may end up. You can easily build a process that will help you learn to love your business finances and even use them to grow your business.

In this interview Clarissa and Lisa will discuss:

The importance of your money mindset and how to affects your pricing.

How to know if you are charging enough for your products or services.

What to do if you aren’t charging enough.

Who is Clarissa Wilson?

Clarissa is an accountant and auditor who loves working with online businesses and all of their money stuff so that they can end up making more money in their business.

She has spent the past 5 years in her business studying pricing and psychology around pricing, as well as watching other business owners with their pricing. She always reads all the books that she can get her hands on, searching the web for pricing studies that are done regularly and even conducting her own behind the scenes studies of pricing.

Why should you work with Clarissa?

I can hear the things you aren't saying when we sit down to talk about your numbers, like your fears and what scares and even prices you should be charging. I use this information to help you in your business when we work together.

Get the Freebie: Business Finances Bootcamp

https://www.clarissaawilson.com/business-bootcamp-bup/

How to connect with Clarissa:

Nerdy Number Lovers: https://www.clarissaawilson.com

Facebook: https://www.facebook.com/clarissawilsonllc

Business Finances Done Right with Clarissa Wilson: https://www.facebook.com/groups/businessfinanceswclarissa

Instagram: https://www.instagram.com/clarissaawilson

YouTube: https://www.youtube.com/channel/UCu52CAOmz2rLd0FTa7p6KxA

#bookkeepingtips #businesstips #financialstrategist #financialsuccess #smallbusinesstips #bookkeepinghelp #bookkeeper #bookkeepersofinstagram #businesstips #businesstipsforcreatives #teachmetoautomate #automateyourbusiness #smallbusinessowners #actionablehints #productivitytips

________________

Get Lisa's Freebie!: 200 Facebook Groups that allow Promotion: https://www.teachmetoautomate.com/200spreadsheet

Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/

Many businesses don’t take the time to truly flesh out their Ideal Client Avatar which hurts the messaging and impedes their sales process. Once you have an intimate understanding of who you are talking to, the sales become a lot easier.

In this interview, Lisa and Melinda will discuss:

The pitfalls of not identifying your ideal client.

The benefits of understanding who your ideal client is.

If you look at top brands in any industry, they focus on their target audience.

Why it all comes down to data.

Who is Melinda Colon?

Melinda Colon is a Brand and Marketing Strategist for Solopreneurs and Small Businesses. She helps entrepreneurs regain control of their time and money in all things marketing, graphic design, and project management. With her gift as a connector, she is proactive about finding ways to build profitable solutions for online businesses that are effective and cost-efficient.

Melinda is also the owner and operator of a full-service Virtual Assistant agency specializing in Administrative, Creative, and Technical Services.

“There are two choices in life. Live life like you have tomorrow, or make the most of your today.” – Melinda Colón

Why should you work with Melinda?

I'm a very creative person who doesn't mind creating something new, and I'm also the strategic and structured type A personality who loves spreadsheets and organization.

Get the Freebie: The ICA Worksheet

https://bit.ly/33x4ULy

How to connect with Melinda:

Fortis Brands: https://melindacolon.com/

Facebook: https://www.facebook.com/MelindaConsults

Instagram: https://www.instagram.com/_melindacolon/

#bookkeepingtips #businesstips #financialstrategist #financialsuccess #smallbusinesstips #bookkeepinghelp #bookkeeper #bookkeepersofinstagram #businesstips #businesstipsforcreatives #teachmetoautomate #automateyourbusiness #smallbusinessowners #actionablehints #productivitytips

________________

Get Lisa's Freebie!: 200 Facebook Groups that allow Promotion: https://www.teachmetoautomate.com/200spreadsheet

Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/

Learn how to harness philanthropy to make a BIG impact, engage your team, and be known for doing good in your community.

In this interview Carolyn and Lisa will discuss:

Why harnessing philanthropy for your business is a win-win.

How to identify your values to connect to your community

The importance of strategy for social impact

Who is Carolyn Keller?

Carolyn is the founder of Curio412, a consultancy for nonprofits and businesses who want to make a big impact, reap the benefits of a tight-knit team, and attract recognition to their organizations. She has provided strategic leadership to nonprofits, foundations, and businesses in the Pittsburgh region.

She holds a Master's degree from University College London and was recently named one of Pittsburgh's 2019 30 Under 30 by the Pittsburgh Business Times and Leadership Pittsburgh.

Why should you work with Carolyn?

We know that your business is more than just the bottom line.

How to connect with Carolyn:

Curio412: https://www.curio412.com/

Facebook: https://www.facebook.com/curio412

Resiliency Collaborative: https://www.facebook.com/groups/resiliencycollaborative

LinkedIn: https://www.linkedin.com/in/carolyn-keller-3009a332/

YouTube: https://www.youtube.com/channel/UCNbsmyP0mqPbwIiJWzmcKug

#SocialImpact #ServantLeadership #CSR #teachmetoautomate #automateyourbusiness #giveback #philanthropy #businessesdoinggood

________________

Get the Freebie!: 200 Facebook Groups that allow Promotion: https://www.teachmetoautomate.com/200spreadsheet

Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.

Connect with Lisa

Website: https://sage-peak.com/

Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

Instagram: https://www.instagram.com/lisakkempton/

LinkedIn: https://www.linkedin.com/in/lisakkempton/