We've talked about brands that have failed with merchandise or messaging. Today, we want to talk more specifically about the corporate culture that makes company diversity statements ineffective.
In light of the recent controversies with these luxury brands, we discuss who is at the table and how these mishaps are continuing to happen. "Know your audience and respect their culture" - Corean Canty
A candid discussion about African American consumers. What do we buy, where do we get the money to make purchases and how this information impacts your marketing strategy.
Let's talk about Branding! What is a brand story? Why is it important? How can you create and grow one?
19 min
About But Content Is Queen
From the publisher's feed
Two professional black women discussing business-related current events through a marketing lens. The opinions and expertise of female black professionals are often not heard or undervalued, but not…
in this podcast. Alexis and Sanarr are seasoned marketing experts who will unpack how current cultural issues impact everyday life. Join their conversation every other Thursday. Each episode will make you laugh and make you question your life choices, as they discuss how businesses operate, what matters to consumers, and how everyone can get their sh** together.