<p>Why do we choose to purchase one thing over another? Buyer behaviour is the driving force behind any marketing process and this week, Ceddy brainstorms what influences buyers’ decision making, from learned cultural factors to the power of word of mouth.</p>

Why do we choose to purchase one thing over another? Buyer behaviour is the driving force behind any marketing process and this week, Ceddy brainstorms what influences buyers’ decision making, from learned cultural factors to the power of word of mouth.

Buyers' Behavior | Let's Talk Marketing with Ceddy EP3

In true Ceddy nature: hi sayangs! Foodie Tiktok star and marketing connoisseur, Ceddy Ang, is here to bring you marketing principles made easy; no frills, just simple and digestible. Whether or not you're in the marketing field, follow Ceddy as he delivers humorous 'non-lectures' and a variety of interviews sprinkled with side-splitting moments. For sponsorships or collaborations, email hello@syok.my or WhatsApp 012-2494632

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Buyers' Behavior | Let's Talk Marketing with Ceddy EP3

Buyers' Behavior | Let's Talk Marketing with Ceddy EP3