Welcome to Buzz Bites, the quick and buzz-worthy segment of The ISV Society Podcast! I’m your host, Amiee Keenan, and in this bite-sized episode, we’re diving into one of the most critical elements of email marketing: subject lines.

Whether you're crafting emails for webinars, newsletters, or promotions, your subject line is the key to getting your audience to open your message. In this episode, I’ll walk you through actionable tips to create subject lines that grab attention and drive results.

What You’ll Learn in This Episode:

Keep It Short and Sweet

• Aim for around 50 characters to ensure your subject lines are mobile-friendly.

• Quick and concise phrases work best to engage readers on the go.

Create Curiosity

• Tease valuable content to spark interest.

Add Personalization

• Go beyond just using first names

Don’t forget to like, share, and subscribe to Buzz Bites for more quick, actionable marketing tips.

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