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In episode 59 of BWD In The Know, James Walker welcomes financial planner Anthony Flynn back for a second conversation, one that moves beyond the technical side of financial advice and into something far more personal.
After exploring identity in their first discussion, James and Ant turn to beliefs: where they come from, how they change and how much of what we think is truly our own. From childhood and education to media, social influence and the fear of being judged, they question the stories we tell ourselves and the forces that shape them.
This is not a conversation about having all the answers. It is about being willing to question them.
In this episode, James and Anthony discuss:
James and Ant do not always arrive at neat conclusions. Instead, they explore the contradictions we all live with — wanting freedom but fearing its consequences, seeking truth while also wanting acceptance, and learning to be a little more aware of the influences around us.
Whether you work in financial planning, lead a team or simply want to better understand your own thinking, this episode offers plenty to reflect on.
00:00 Welcome Back and Exploring Beliefs
03:02 Identity, Labels and First Impressions
06:43 What Is a Belief?
08:33 Schooling, Conditioning and Conformity
12:13 Does Education Suppress Free Thinking?
14:18 Are You Really Thinking for Yourself?
18:09 COVID, Compliance and Social Pressure
23:04 Media Narratives and Confirmation Bias
25:35 MKUltra and Psychological Operations
32:39 The Ethics of Manipulation
35:44 Chase Hughes and Reading Behaviour
40:23 Ancient Wisdom and Fear
42:01 Freedom and Speaking Your Mind
44:22 What Is Anthony Afraid Of?
47:42 The Fear of Being Truly Judged
49:21 Leadership and Feeling Like a Fraud
52:41 Authenticity Without Suffering
54:17 Finding Comfort in Not Knowing
55:27 Edward Bernays and Persuasion
59:25 Awareness as an Antidote to Influence
61:11 Social Media and Emotional Manipulation
64:11 News, Politics and Perception
68:08 Body Language in Client Meetings
70:25 Anthony’s Five Cs Framework
71:06 Breathing, Blinking and Nonverbal Signals
74:22 Spotting Discomfort in Practice
75:22 Closing Reflections
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In this episode of BWD In The Know, Ellie Corkill hosts the latest instalment of her mini-series, The Human Side of Wealth Management.
Ellie is joined by Aneka Beneby, Senior Portfolio Manager and CFA Charterholder, for a conversation about ambition, motherhood, self-belief and how our definition of success can change throughout our careers.
Aneka shares her journey from growing up in the Bahamas and discovering financial markets almost by chance, to building a career in investment management and making the move to London with a six-month-old baby. She reflects on some of the biggest decisions and challenges she has faced along the way, and the lessons she has learnt about taking risks, putting yourself forward and building a career that feels meaningful beyond titles and promotions.
In this episode, they discuss:
This is an open and honest conversation about ambition, family, career progression and learning to define success on your own terms.
Whether you work in wealth or investment management, are navigating your own career progression, thinking about how family fits alongside ambition, or simply find yourself constantly asking “what’s next?”, this episode is well worth a listen.
00:00 Introduction
00:29 From the Bahamas to finance
02:46 Moving to London
05:04 Confidence and doing hard things
07:25 Ambition and being “too ambitious”
10:00 Representation in a male-dominated industry
12:14 The flat feeling after promotion
15:00 Redefining success
19:02 Motherhood and career trade-offs
21:21 Building a support system
27:10 Returning to work after maternity leave
31:04 Why representation matters
33:55 Bloomberg and the full-circle moment
38:58 TEDx and acting in spite of fear
43:05 Self-talk and managing the inner critic
47:38 Advice to younger Aneka
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In episode 57 of BWD In The Know, James Walker is joined by multi-award-winning financial planner Hazel Bowen FPFS TEP for the latest conversation in the Future Fit Financial Planning series.
Hazel's route into the profession was anything but straightforward. Growing up in a working-class household in Norwich, moving from state school to private education on a bursary and later building a successful career in financial planning have all shaped how she thinks about opportunity, leadership and belonging.
Diagnosed as autistic and with ADHD as an adult, Hazel speaks openly about the relief that came with understanding herself differently, the value - and limitations - of labels, and why being neurodivergent cannot simply be treated as something an individual should learn to "fix".
In this episode, James and Hazel discuss:
This is an open and deeply personal conversation about neurodiversity, leadership and what it really takes to create workplaces where different people can thrive.
Above all, it is a reminder that good leadership does not require having all the answers. Sometimes it starts with being curious enough to recognise that the person opposite you may experience the world very differently.
Chapters
00:00 Introduction and Future Fit Leadership
01:01 Childhood, Class and Belonging
05:25 Self-Belief and Backing Yourself
07:57 Representation and Speaking Openly
10:43 Finding a Career in Financial Planning
13:38 Servant Leadership and Creating Belonging
15:53 Hazel's Autism and ADHD Diagnosis
21:20 Relief, Labels and Understanding Yourself
27:07 Identity and Communication Differences
35:33 Curiosity and Proper Conversations
38:41 Reasonable Adjustments and Better Performance
44:35 Preparing for Better Conversations
48:32 Masking and Becoming More Yourself
56:12 Why Clarity Is Kindness
62:31 Directness, Honesty and Respect
67:07 Diversity of Thought and Cultural Enrichment
71:43 Curiosity, Experience and Future Leaders
75:25 One Wish: Joy and Belonging
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In this episode of BWD In The Know, Ellie Corkill hosts the latest instalment of her mini-series, The Human Side of Wealth Management.
Ellie is joined by Sarah Roughsedge, Chartered Financial Planner, author and founder of Eva Wealth, for a conversation about women and wealth, financial confidence and why the traditional advice model hasn’t always worked for everyone.
Sarah shares her unconventional journey into financial services, having originally trained as a neuroscientist before changing direction and becoming a financial planner. She reflects on the experiences that led her to recognise how often women were being left out of financial conversations, and why she decided to build an approach designed to make money and investing feel more accessible.
In this episode, they discuss:
This is an open and thought-provoking conversation about women and wealth, the psychology behind financial decision-making and how the advice profession can continue to evolve to better serve the individual sitting in front of you.
Whether you work in wealth management or financial planning, are interested in the future of advice, or simply want to better understand the relationship between money, confidence and behaviour, this episode is well worth a listen.
Chapters
00:00 Introduction to Sarah and Evo Wealth
04:01 Creating a Women-Centric Financial Proposition
07:16 Building a Differentiated Financial Service
11:02 Women in Finance and the Boys Club Mentality
16:50 The Evolution of Financial Advice Delivery
21:34 The Importance of Giving Women Space to Decide
25:09 Building a Community for Women in Finance
26:15 The Need for Ongoing Support for Women Clients
27:16 Traditional Advice vs. Personalized Approach
28:29 Sarah's Book: Smart Money Strong
30:26 Content of the Book and Its Benefits
33:28 The Journey of Publishing the Book
35:06 The New Financial App as a Personal Coach
39:11 Launching the App and Community Feedback
40:17 The Role of Coaching in Financial Advice
41:45 The Future of Advice, Technology, and Trust
43:30 The Human Element in Financial Advice
45:31 The Impact of AI and Technology
46:51 The Next Steps for Evo Wealth
50:30 Advice for Advisors on Tailoring for Women
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In this episode of BWD In the Know, Ellie Corkill hosts the latest instalment of her mini-series, The Human Side of Wealth Management.
Ellie is joined by Louisa Braywood, Investment Manager, for a conversation about financial confidence, authentic relationship-building and making investing feel more accessible to women.
Louisa shares her unconventional journey into wealth management, beginning her career at just 18 and learning the industry from the ground up. She reflects on developing her technical knowledge, becoming Chartered and discovering that the client-facing, human side of investment management was where her real passion lay.
In this episode, they discuss:
This is an open and engaging conversation about women and wealth, building genuine relationships and why the most effective investment management goes far beyond portfolios and performance.
Whether you work in wealth management, are developing your career in the profession, or want to understand how investing can become more accessible, relatable and human, this episode is well worth a listen.
Chapters
00:00 Introduction to Louisa and episode overview
02:54 Early career, qualifications, and client-facing roles
07:05 The importance of technical knowledge and relationship skills
10:49 Impact of AI and robo-advice on personalised service
15:12 Encouraging women to invest and increasing financial confidence
16:59 Changing industry perceptions and making finance accessible
18:57 Supporting women through life transitions and emotional moments
21:00 The importance of understanding clients’ emotional backgrounds
23:03 Addressing confidence gaps and social influences on women’s investing
24:49 The significance of early pension and savings education
26:46 Learning from industry mentors and shadowing experiences
28:54 Building relationships through in-person and virtual meetings
31:02 Networking strategies and leveraging social media
33:07 Hosting inclusive events and fostering community
35:04 Differentiating oneself in a competitive industry
36:55 Advice for less confident networkers and introverts
39:11 Industry changes needed to attract more women
40:51 Encouraging young women to pursue careers in finance
43:02 Louisa’s vision of success and personal branding
44:57 Final advice to her younger self and closing remarks
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In this episode of Future Fit Financial Planning, James Walker is joined by Sarah Soar, Founder of Estelle: Health is Wealth and former CEO of Hawksmoor Investment Management, to explore why the future of leadership isn't just about managing wealth, but managing health.
Drawing on four decades in financial services and executive leadership, Sarah shares how her experiences of leading through significant organisational change ultimately inspired the launch of Estelle: Health is Wealth; a business built on a simple but powerful belief: the health of your leadership team is your greatest business asset, and one of your biggest business risks.
Together, they discuss:
Whether you're leading a financial planning business, advising clients or simply looking to perform at your best, this episode offers a fresh perspective on sustainable leadership and long-term success.
CHAPTERS
00:00 Introduction
01:16 Sarah Soar's 40-year career in wealth management
03:54 Leading through COVID and a major acquisition
04:18 From aspiring doctor to accidental stockbroker
07:00 Discovering yoga and managing pressure
12:47 What yoga really is (and isn't)
16:25 Why daily practice changed everything
18:20 Leaving corporate life and training as a yoga teacher
22:10 Why leaders switch off when they hear the word "yoga"
27:10 Introducing the idea of "Health Management"
31:00 Fight or flight vs rest and digest
35:20 Burnout, business risk and prevention
40:40 Looking after your body like your most valuable asset
43:00 Why corporate culture normalises unhealthy behaviour
47:20 The business case for investing in people
53:00 Faster business, greater pressure and modern leadership
55:10 Why many wellbeing programmes only scratch the surface
59:10 The financial cost of burnout
01:01:20 Making alternative approaches mainstream
01:04:15 Better decisions through calmer leadership
01:07:45 From Wealth Management to Health Management
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Some careers follow a carefully mapped-out route. Others take an unexpected turn.
In this episode of Future Fit Financial Planning, James Walker is joined by James Connor, Founder & CEO of Connor Broadley, to explore the journey from professional footballer to business owner, and the principles that have shaped nearly two decades of independent financial planning.
From earning just £250 in their first month of trading to building one of the City's most respected wealth management firms, James reflects on the importance of client relationships, long-term thinking and staying true to your values, even as the profession continues to evolve.
Together, they discuss:
Whether you're a financial planner, adviser, business owner or simply interested in building a business with lasting values, this episode offers an honest conversation about growth, integrity and creating something that stands the test of time.
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Marie Smith: Confidence, Community and Creating Meaningful Change
In this episode of BWD In the Know, Ellie Corkill hosts the latest instalment of her mini-series, The Human Side of Wealth Management.
Ellie is joined by Marie Smith, Relationship Associate Partner at Cooper Parry Wealth, for a conversation about confidence, community, inclusive leadership and creating meaningful change within the financial planning profession.
Marie shares her journey from starting in an administrative role to progressing through paraplanning, advice and leadership. She reflects honestly on experiencing imposter syndrome, the importance of mentorship and advocacy, and how learning to recognise her own strengths helped shape her career.
In this episode, they discuss:
· Marie’s journey from administration and paraplanning into financial advice and leadership
· Overcoming imposter syndrome and building confidence throughout your career
· Why you do not need to feel 100% ready before taking your next step
· The difference between mentoring talented people and actively advocating for them
· How leaders can recognise those who may not naturally shout the loudest
· Why firms need to develop diverse talent rather than simply recruit it from elsewhere
· What the Women in Finance Charter means and how firms can turn commitments into meaningful action
· Building professional communities and the story behind SheRocks Business
· How strengths-based leadership can help people thrive and progress
· Why empathy, active listening and storytelling will become even more valuable as AI develops
· The human skills advisers need to continue demonstrating their value
· Marie’s advice for people beginning their careers in financial planning
This is an open and thoughtful conversation about confidence, representation, leadership and the importance of creating environments in which people can succeed.
Whether you work in wealth management, are developing your career in financial advice, or are interested in how the profession can become more inclusive and human, this episode is well worth a listen.
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In episode 51 of BWD In the Know, Ellie Corkill hosts the second episode of her mini-series, The Human Side of Wealth Management.
Ellie is joined by Emmelia Powell, Financial Adviser, for a conversation on building trust, finding your voice and creating a more personal, human version of financial advice.
Emmelia shares her journey into the profession, from starting out in banking to entering financial advice after having three children, completing her exams and building a career that works around both her family and her clients.
In this episode, they discuss:
This is a thoughtful and honest conversation about trust, visibility, motherhood, client relationships and the realities of building a career in financial advice.
Whether you work in wealth management, are building a career in advice, or are interested in how the profession can continue to evolve, this episode is well worth a listen.
Chapters
00:00 Introduction to Emmelia Powell and the episode’s focus on the human side of wealth management
02:45 Emmelia’s background and why she transitioned into financial advice
03:10 Balancing career growth and family life in wealth management
04:46 Internal narratives and challenges faced by women entering the industry
05:34 Experiences shaping Emmelia into her current advising style
06:55 Embracing continuous exploration and innovation in financial advice
07:22 Challenging industry stereotypes and traditional client approaches
09:10 How Emmelia’s client-centric philosophy influences her niche focus on sports professionals
10:04 Benefits of niche specialisation and understanding client nuances
12:31 Differentiating client approaches based on individual needs and circumstances
15:22 Insights into working with athletes, timing of advice, and financial planning nuances
17:36 The importance of early financial education and behaviour in wealth management
19:56 Personalisation, emotional anchors and why money management is human at its core
23:02 Building trust and openness: creating a safe environment for clients
24:04 Balancing empathy with challenging clients effectively
26:38 Influences and role models underpinning Emmelia’s professional development
28:44 Building personal brand online, authenticity and sharing your story
33:29 The role of AI in advice: tools, limitations and enhancing client service
36:26 Tips on using AI thoughtfully while maintaining a personal voice
38:23 The future of AI in wealth management and the human touch’s enduring importance
43:11 Soft skills essential for new advisers in a tech-driven landscape
45:00 Making wealth management appealing to the next generation and industry diversity
52:55 The benefits and challenges of niching: advice for aspiring specialists
56:43 Encouragement for early-career advisers to find their voice and gain visibility
59:58 Key takeaway: the importance of personalised, human-centric financial advice
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In this special 50th episode of BWD In The Know, James is joined by Ann-Marie Atkins, Head of Entrepreneurs at Evelyn Partners, for a conversation about what really sits behind long-term success in financial planning.
Known as one of the UK's leading advisers in the entrepreneur and business owner space, Ann-Marie reflects on the experiences, values and lessons that have shaped her career.
In this episode, they discuss:
Ann-Marie's journey into financial services and the challenges she faced early in her career
This episode is a reminder that the best advisers don't simply provide advice — they bring people, expertise and ideas together to help clients make better decisions.
If you're a financial planner, adviser or leader looking to build trust, improve your impact and future-proof your career, this episode is for you.
00:00 Introduction
00:28 Ann-Marie's Journey Into Financial Services
01:23 Building Confidence & Finding Your Voice
03:29 Fairness, Honesty & Authenticity
04:39 Learning Through Mistakes & Self-Reflection
05:42 Overcoming Fear & High-Stakes Situations
06:42 Understanding Your Core Values
08:36 Childhood Influences, Ambition & Competitiveness
09:16 Sport, Teamwork & Resilience
09:59 Being Taken Seriously in Financial Services
11:24 Mentors, Role Models & Career Development
13:19 Early Leadership Lessons
14:33 Managing Mistakes & High Standards
16:54 Why Collaboration Matters
17:42 Delivering Better Outcomes for Complex Clients
21:29 The Problem with Siloed Advice
24:28 The Risks of Disconnected Planning
27:11 Building Trust Over Time
28:44 Creating High-Performing Teams
30:28 A Client-First Culture
31:35 Excellence, Not Perfection
35:52 AI, Technology & The Future of Advice
44:17 The Future of Collaborative Advice
50:53 Authenticity as a Competitive Advantage
66:14 Closing Thoughts
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From the publisher's feed
Join us for expert interviews, engaging panel discussions, and recruitment insights. Listeners can expect to gain a deeper understanding of market trends, hear real-life success stories, and get…
"Offering a unique and dynamic platform for professionals in the financial services industry, our podcast aims to foster meaningful conversations, share valuable knowledge, and create opportunities for personal and professional growth in the ever-evolving financial services sector." - James Walker, Managing Director | BWD.
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