Sharon Gillenwater, Co-Founder and CEO, Boardroom Insiders, Inc., joins Rob on the 20th episode of C-Suite Marketing and explains how COVID-19 has moved the needle on Executive Engagement from something that was a nice to have prior to the pandemic to a "must do" and why she thinks it's a golden age for executive engagement. Sharon shares what she's hearing from CXOs "in their own words" on earnings calls and insights gleaned from Boardroom Insiders' tools, and she and Rob discuss some of the shifts she's seeing from CXOs right now, different ways companies are transforming their business models, the importance of time to value vs. ROI, and some of the permanent changes to business coming out of the pandemic.

See how ITSMA and Boardroom Insiders are collaborating on the CXO Dashboard, which provides timely insight into the current business priorities of Fortune 500 C-suite executives: https://www.itsma.com/research/cxo-priorities-dashboard-may-2021/.

C-Suite Marketing is sponsored by Boardroom Insiders, a business intelligence platform that makes executive engagement easier than ever. Boardroom Insiders helps you close bigger deals, faster.