Marlowe Fenne, head of Account-Based Marketing at FireEye, talks to Rob about the crossover between ABM and Executive Engagement, how active listening leads to sharing executive perspectives and is an important part of the sales enablement process, and how less can sometimes be more in C-Suite Marketing.

C-Suite Marketing is sponsored by Boardroom Insiders, a business intelligence platform that makes executive engagement easier than ever. Boardroom Insiders helps you close bigger deals, faster.