Katharyn White, senior vice president and CMO of T-Systems International, talks to Rob about how the global pandemic has helped accelerate digital marketing and executive engagement at T-Systems, the importance of using account plans as the guiding light for executive engagement, the benefits of partnering inside and outside your organization, and different ways to invest in marketers today so they'll continue to be successful tomorrow.

C-Suite Marketing is sponsored by Boardroom Insiders, a business intelligence platform that makes executive engagement easier than ever. Boardroom Insiders helps you close bigger deals, faster.