C5i Compass

C5i Compass

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C5i Compass episodes

  • What does it take to have a Successful Product Launch?
    If you look at the B2B sales funnel of any mid-sized to large product company, a significant percentage of leads are not able to cross the first two levels of the funnel. There can be multiple reasons for this, such as improper positioning, unfair value proposition, lower brand equity, or even poor content. Tune in to hear Sushant Ajmani and Joseph Sursock as they discuss how to ensure better product positioning and expedite the conversion process.
    31 min
  • Defining Problem and Solutions Framework - Part 1
    In this podcast, Sushant Ajmani (VP - Product Management) hosts Sunder Balakrishnan (AVP - Business Consulting) and Buvana Iyer (Principal Solution Architect, Discovery) as they discuss the process of problem definition and a solution-building framework that can be applied to any digital transformation problem faced by today's organizations.
    29 min
  • 2020 CPG and FMCG Industry Trends for US and EU region
    In this podcast, both Sushant Ajmani (VP, Product Management) and Joseph Sursock (SVP, Partner Sales - EU) have shared their perspective on the rapid acceleration in the eCommerce penetration in both North America and Europe. Also, the kind of opportunities it has opened for the CPG and FMCG players to capitalize on this trend, and further increase their investment in the Marketplace channel, owned digital stores and e-commerce segmented supply chain.
    36 min
  • Why the Data Literacy programs are not able to reach Critical Mass?
    In this podcast, both Sushant Ajmani (VP, Product Management) and Joseph Sursock (SVP, EU Partner Sales) discussed on why the Data Literacy programs are not able to reach their critical mass and what are some of the novel ideas organizations can experiment with to create a data-driven culture with-in their organization.
    32 min
  • Reflecting on C5i Compass: Digital Takes Center Stage
    The current crisis forced us to rethink how we were conducting events and led to the launch of our first Digital Analytics and AI virtual conference - C5i Compass: Digital Takes Center Stage. Tune in to this podcast to get a quick overview on all the insightful sessions as David McBride and Megha Chaudhry reflect back on the conference. You can also access the recorded sessions from the event by registering at compass.course5i.com/login
    38 min
  • Enterprises looking for Sprinters to re-ignite the Value Chain
    Almost all the major economies worldwide are experiencing a Demand Shock, which has put the global supply chain ecosystem under a lot of distress. Please tune in to hear David McBride, Sushant Ajmani, and Joseph Sursock as they discuss the Pandemic's impact in the US, EU, and Asia region and briefly talk about the C5i COVID-19 Sprinter’s Package.
    31 min

About C5i Compass

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C5i Compass brings together the brightest minds in analytics, insights, and artificial intelligence to share real stories of digital transformation and powerful ideas on how businesses can reimagine…