Hi, I'm Rui, and welcome to the App Performance Cafe, a podcast focused on mobile app performance. Today's guest is Emil Novakov, CEO and Co-founder at Scaleflex. Emil will be sharing with us today his experience with app performance, particularly on the topics of optimizing image and video sizes in such a way that you can ensure your mobile app loads this type of content way much faster, leading to a better user experience. Emil will also share with us what he has seen in the market regarding the impact of such optimizations and KPIs like user conversion, retention, and overall engagement with the application. 
I hope you enjoy it. Don't forget to follow us on the usual podcast platforms, and please visit performancecafe.codavel.com.