The Brand Called You

Callum Gracie, Founder & SEO Specialist, Otto Media

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Callum Gracie, Founder & SEO Specialist, Otto Media
  • Callum is the founder and SEO Specialist at Otto Media.
    • Podcast
    Overview

    Musician-turned-marketer, Callum Gracie shares his inspiring journey from teaching music to mastering SEO and digital PR. In this episode of The Brand Called You, he reveals how storytelling, content strategy, and authentic branding fuel sustainable business growth in a digital-first world.

    00:35- About Callum Gracie
    • Callum is the founder and SEO Specialist at Otto Media.
      • 05:30- Why choose SEO over ads?
      • SEO builds a strong, trust-worthy online foundation for your brand.
      • Optimized websites and content compound visibility faster than ads.
      • SEO plus digital PR boosts authority, credibility, and long-term growth.
        • 17:02- What does sustainable growth mean in digital marketing today?
        • Building the right global team to match business goals.
        • Leveraging remote talent for cost-effective, scalable growth.
        • Using specialized experts and data-driven strategies to drive results.

          • RESOURCES:

          Learn more about Callum Gracie: LinkedIn

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          Profile
          • Callum is the founder and SEO Specialist at Otto Media.

            • The post Callum Gracie, Founder & SEO Specialist, Otto Media first appeared on TBCY.

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