The Brand Called You

By tbcy.in

Converse with the brightest minds in the world of business and technology. Stay in the know as we talk to chief executives, high achievers, technology gurus across the world. Find out what is going to... more

· Business

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FAQs about The Brand Called You:

How many episodes does The Brand Called You have?

The podcast currently has 229 episodes available.

The Brand Called You episodes:

September 05, 2025Beat the Inner Critic: Outsmart Imposter Syndrome | Tara Halliday, Imposter Syndrome Coach; Author, ‘Outsmart Imposter Syndrome’
In this episode of The Brand Called You, Tara Halliday, an expert in imposter syndrome, shares how to overcome self-doubt, embrace unconditional worth, and transform stress into effortless confidence that elevates your leadership and personal growth.
00:40- About Tara Halliday
Tara is an imposter syndrome coach.
She is the author of two books: Outsmart Imposter Syndrome (2023) and Unmasking: The Coach’s Guide to Imposter Syndrome.
The post Beat the Inner Critic: Outsmart Imposter Syndrome | Tara Halliday, Imposter Syndrome Coach; Author, ‘Outsmart Imposter Syndrome’ first appeared on TBCY.
...more
23min
September 05, 2025Prof. Salvatore Babones, University of Sydney: Rethinking Indian Democracy
Prof. Salvatore Babones, University of Sydney: Rethinking Indian Democracy
Initially set out to write on India’s economy, shifted focus to democracy after editorial resistance and recognizing the vital role of Hindu civil society.
Argues India’s democracy thrives due to civil society networks, not state policies or Hindu faith alone.

Podcast

Overview

In this edition of TBCY (The Brand Called You), host Ashutosh Garg interviews Professor Salvatore Babones about his new book, Dharma Democracy: How India Built the World’s First Third World Democracy. Babones explores the philosophical, cultural, and institutional roots of Indian democracy, offering a fresh perspective for global and Indian audiences alike.
00:01:05- What motivated Babones to write “Dharma Democracy”?
Initially set out to write on India’s economy, shifted focus to democracy after editorial resistance and recognizing the vital role of Hindu civil society.
Argues India’s democracy thrives due to civil society networks, not state policies or Hindu faith alone.
00:04:44- How is “Rashtra Dharma” different from Western civic duty?
Indian democracy centers on collective duty (Rashtra Dharma), not individual rights as in the West.
The Indian Constitution uniquely includes a charter of duties.
00:06:46- What role did Aurobindo and Gandhi play in Indian democracy?
Both emphasized duties to society over rights, influencing democratic values with deep philosophical roots.
00:08:50- Why do India’s founding leaders matter in global democracy theory?
Indian founders wrote comprehensive books on democracy, education, and society—these are under-explored outside India (and even inside it).
00:11:19 & 00:14:58- How does India reconcile pluralism, and how do BJP and Congress differ?
Actual communal violence has dropped over decades; integration challenges remain, especially for India’s Muslim population.
BJP’s nationhood is infused with Hindu cultural identity, contrasting Congress’s more secular, though sometimes rhetorical, approach.
RESOURCES:
Learn more about Prof Salvatore Babones: Linkedin
Enjoyed this podcast?
If you learned about how India Built the Third World’s First Democracy.” Trust me, you need to hear these perspectives! Share these insights with friends!
Would you love to give us 5 stars? If yes, we’d greatly appreciate your review. Help us reach more people to keep them in the know as we talk to leaders, high achievers, and thought leaders from diverse backgrounds and nationalities. Excellence can come from anywhere, stay in the know, and hear from emergent high achievers and gurus.
Stay updated with what’s shaping the world today through the latest The Brand Called You Podcast episode. Follow us on iTunes, Spotify, and Anchor.fm.
You can find us at:
Website: www.tbcy.in
Instagram: http://bit.ly/3HO7N06
Facebook:http://bit.ly/3YzJOaD
Twitter: http://bit.ly/3wMBOXK
LinkedIn: https://www.linkedin.com/company/tbcy/
YouTube: http://bit.ly/3jmBqfq
Chingari: https://chingari.io/tbcypodcast
Moj:http://bit.ly/3wOrmPv
Josh: http://bit.ly/3WWP0nB
Thanks for listening!

Profile
Initially set out to write on India’s economy, shifted focus to democracy after editorial resistance and recognizing the vital role of Hindu civil society.
Argues India’s democracy thrives due to civil society networks, not state policies or Hindu faith alone.

The post Prof. Salvatore Babones, University of Sydney: Rethinking Indian Democracy first appeared on TBCY.
...more
44min
September 04, 2025Kurian Jacob: International Masters Swimmer & Gold Medalist, World Masters Games 2025
Kurian Jacob: International Masters Swimmer & Gold Medalist, World Masters Games 2025
Grew up swimming in Kerala’s rivers
Benefited from a stress-free education in his local language

Podcast

Overview

In this episode of The Brand Called You, host Ashutosh Garg interviews Kurian Jacob, a former international banker who became a gold medal-winning masters swimmer and wellness advocate. Here’s a concise breakdown of key discussion points, organized by timestamped questions:
00:01:06- How did Kurian’s upbringing influence his life outlook?
Grew up swimming in Kerala’s rivers
Benefited from a stress-free education in his local language
Developed early competitive spirit and liberal perspective
00:02:50- When did Kurian focus on fitness and swimming?
Lifelong passion for staying fit through multiple sports
Treated swimming as relaxation, not competition, until later years
Entered competitions after retiring from banking
00:04:09- What’s the World Masters Games experience like?
Describes the Games as the “Olympics for seniors”
Highlights camaraderie and diversity of athletes
Shares feeling of winning gold and building international relay teams
00:07:34- What training challenges do seniors face?
Scarcity of coaches for senior athletes
Used YouTube and virtual coaching as solutions
00:09:02- Does India’s sports policy support elder athletes?
Notes absence of provisions for masters athletes
Recommends more incentives and recognition for seniors
00:11:21- How important is mental strength in swimming?
He uses self-talk and visualization to build focus and manage nerves
RESOURCES:
Learn more about Kurian Jacob: Linkedin
Enjoyed this podcast?
If you learned about Kurian’s first competitive swim as a master happened by accident—he tagged along with friends to a local event and snagged multiple medals. But competing at a national level taught him: river swimming alone wasn’t enough—he needed training. Share these insights with friends!
Love to give us 5 stars? If you do, we’d love a review from you. Help us reach more people to keep them in the know as we talk to leaders, high achievers, and thought leaders from diverse backgrounds and nationalities. Excellence can come from anywhere, stay in the know, and hear from emergent high achievers and gurus.
Stay updated with what’s shaping the world today through the latest The Brand Called You Podcast episode. Follow us on iTunes, Spotify, and Anchor.fm.
You can find us at:
Website: www.tbcy.in
Instagram: http://bit.ly/3HO7N06
Facebook:http://bit.ly/3YzJOaD
Twitter: http://bit.ly/3wMBOXK
LinkedIn: https://www.linkedin.com/company/tbcy/
YouTube: http://bit.ly/3jmBqfq
Chingari: https://chingari.io/tbcypodcast
Moj:http://bit.ly/3wOrmPv
Josh: http://bit.ly/3WWP0nB
Thanks for listening!

Profile
Grew up swimming in Kerala’s rivers
Benefited from a stress-free education in his local language
Developed early competitive spirit and liberal perspective

The post Kurian Jacob: International Masters Swimmer & Gold Medalist, World Masters Games 2025 first appeared on TBCY.
...more
25min
September 04, 2025Bhavna Toor, Founder & CEO of Shenomics: Mindful Leadership and Empowering Women Worldwide
Bhavna Toor, Founder & CEO of Shenomics: Mindful Leadership and Empowering Women Worldwide
She realized her finance career lacked fulfillment—shifting from the “goal line” to the “soul line.”
Shifted focus from constant achievement to becoming her most authentic self

Podcast

Overview

In this insightful episode, Ashutosh Garg interviews Bhavna Toor about her journey from Wall Street executive to leading a global movement focused on mindful, conscious leadership for women. Bhavna, author of The Conscious Choice, shares her story, practical wisdom, and insights on how Shenomics is transforming women’s leadership across continents.
00:01:13- Why did Bhavna leave Wall Street for conscious leadership?
She realized her finance career lacked fulfillment—shifting from the “goal line” to the “soul line.”
Shifted focus from constant achievement to becoming her most authentic self
00:04:44- How did living in eight countries shape her view of leadership?
Core leadership challenges (like self-doubt and imposter syndrome) are universal
Values such as empathy, compassion, and integrity transcend cultures.
00:06:43- What is Shenomics and what gap does it address?
Pioneering mindful leadership for women—helping over 100,000 women lead authentically and sustainably
It focuses on building the inner foundation of leadership, not just skills or titles.
00:10:04- What is conscious leadership and why does it matter?
Aligning inner values with outer actions
Especially powerful for women, though relevant to all leaders
00:11:43- How are Eastern mindfulness and modern leadership combined at Shenomics?
It merges time-tested Eastern wisdom with contemporary leadership research.
Example: Mindfulness enhances executive presence and leadership impact
00:14:49- How does Shenomics customize for different cultures?
Adjusts for local nuances but finds that the fundamental pillars of leadership are consistent globally
RESOURCES:
Learn more about Bhavna Toor: Linkedin
Enjoyed this podcast?
If you learned about Her book, The Conscious Choice, is a toolkit of 100 micro-decisions for living and leading mindfully. Her golden rule? Prioritize BEING over DOING. Ask, “Who do I want to become?”—then take action that aligns with that vision. Share these insights with friends!
Love to give us 5 stars? If you do, we’d love a review from you. Help us reach more people to keep them in the know as we talk to leaders, high achievers, and thought leaders from diverse backgrounds and nationalities. Excellence can come from anywhere, stay in the know, and hear from emergent high achievers and gurus.
Stay updated with what’s shaping the world today through the latest The Brand Called You Podcast episode. Follow us on iTunes, Spotify, and Anchor.fm.
You can find us at:
Website: www.tbcy.in
Instagram: http://bit.ly/3HO7N06
Facebook:http://bit.ly/3YzJOaD
Twitter: http://bit.ly/3wMBOXK
LinkedIn: https://www.linkedin.com/company/tbcy/
YouTube: http://bit.ly/3jmBqfq
Chingari: https://chingari.io/tbcypodcast
Moj:http://bit.ly/3wOrmPv
Josh: http://bit.ly/3WWP0nB
Thanks for listening!

Profile
She realized her finance career lacked fulfillment—shifting from the “goal line” to the “soul line.”
Shifted focus from constant achievement to becoming her most authentic self

The post Bhavna Toor, Founder & CEO of Shenomics: Mindful Leadership and Empowering Women Worldwide first appeared on TBCY.
...more
31min
September 03, 2025Ingrid Hu Dahl: Author & Founder — On Identity, Resilience, and Empowering Future Leaders
Ingrid Hu Dahl: Author & Founder — On Identity, Resilience, and Empowering Future Leaders
Influence of her interracial parents and their boldness
Early experiences with cultural clashes and discrimination

Podcast

Overview

In this episode of “The Brand Called You,” host Ashutosh Garg interviews Ingrid Hu Dahl—author, filmmaker, and coach—about her new memoir and her path as a mixed-race queer leader. Here’s a concise episode guide with important moments and discussion points:
00:00:31- What shaped Ingrid Hu Dahl’s journey to leadership and activism?
Influence of her interracial parents and their boldness
Early experiences with cultural clashes and discrimination
Foundational values of truth, empathy, and curiosity
00:02:37- How did Ingrid’s mixed-race, queer background influence her sense of belonging?
Never fully fitting into one culture or identity
Coping with “otherness” and learning “multi-layered bravery”
Using her experience to help others tap into their own strength
00:04:02- How did Ingrid’s creative worlds intersect and impact her professional life?
Storytelling skills across music, film, and coaching
Supporting young people in finding expressive tools
Embracing performance to create open dialogue
00:06:08- What inspired the memoir “Sun Shining on Morning Snow”?
Book title derives from Ingrid’s Chinese name and family symbolism
Writing as a way to process her mother’s death and their complex bond
00:08:10- How did her mother’s passing shape the narrative?
Balancing themes of grief, cultural identity, and hope
Using humor and uplift to balance the memoir’s emotional weight
00:10:13- Why resilience and love, and what were the hardest stories to tell?
Choosing growth over pain, inspired by a family idiom about going through “fire”
Emotionally tough scenes centered on conflict and healing with her mother
00:14:06- Navigating cultural expectation vs. personal truth?
Living in-between cultures as a gift
Picking what to keep, challenging what harms, within tradition and identity
RESOURCES:
Learn more about Ingrid Hu Dahl: Linkedin
Enjoyed this podcast?
If you learned about her younger self and all those growing up feeling different: “You will become the leader you needed.” Trust the journey—even the fire is forging something beautiful. Share these insights with friends!
Love to give us 5 stars? If you do, we’d love a review from you. Help us reach more people to keep them in the know as we talk to leaders, high achievers, and thought leaders from diverse backgrounds and nationalities. Excellence can come from anywhere, stay in the know, and hear from emergent high achievers and gurus.
Stay updated with what’s shaping the world today through the latest The Brand Called You Podcast episode. Follow us on iTunes, Spotify, and Anchor.fm.
You can find us at:
Website: www.tbcy.in
Instagram: http://bit.ly/3HO7N06
Facebook:http://bit.ly/3YzJOaD
Twitter: http://bit.ly/3wMBOXK
LinkedIn: https://www.linkedin.com/company/tbcy/
YouTube: http://bit.ly/3jmBqfq
Chingari: https://chingari.io/tbcypodcast
Moj:http://bit.ly/3wOrmPv
Josh: http://bit.ly/3WWP0nB
Thanks for listening!

Profile
Influence of her interracial parents and their boldness
Early experiences with cultural clashes and discrimination
Foundational values of truth, empathy, and curiosity

The post Ingrid Hu Dahl: Author & Founder — On Identity, Resilience, and Empowering Future Leaders first appeared on TBCY.
...more
25min
September 03, 2025Steve Walsh, Founder, Bison Equity Group; Author, ‘Make the 10X Leap’
Steve Walsh, Founder, Bison Equity Group; Author, ‘Make the 10X Leap’
Steve is the founder of Bison Equity Group, which is dedicated to supporting entrepreneurs and investors in achieving success with high potential companies.
He’s an author of a book titled Make the 10X Leap.

Podcast

Overview

In this episode of The Brand Called You, Steve Walsh — FinTech entrepreneur, investor, and author of Make the 10X Leap shares his journey, the 3C framework (Clarity, Confidence, Clairvoyance), and how entrepreneurs can break through stalls, raise the right capital, and scale fearlessly.
00:54- About Steve Walsh
Steve is the founder of Bison Equity Group, which is dedicated to supporting entrepreneurs and investors in achieving success with high potential companies.
He’s an author of a book titled Make the 10X Leap.
09:13- How is confidence different from optimism, and why does it matter to investors?
Confidence is based on a clear understanding of the company, its direction, and the founders, not just hopeful thinking.
Optimism is general positivity, whereas confidence is grounded in knowledge and evidence.
Investors need confidence to trust that the company can grow and execute its strategy successfully.
21:35- How can founders align team culture with aggressive growth without causing burnout?
Have two complementary founders: one visionary, one implementer.
Ensure founders are aligned and in sync on values and goals.
Build team culture based on the founders’ values to support growth without burnout.
RESOURCES:
Learn more about Steve Walsh: LinkedIn
Enjoyed this podcast?
If you learned new insights about Investing, subscribe and share it with friends!
Love to give us 5 stars? If you do, we’d love a review from you. Help us reach more people to keep them in the know as we talk to leaders, high achievers, and thought leaders from diverse backgrounds and nationalities. Excellence can come from anywhere; stay in the know, and hear from emergent high achievers and gurus.
Stay updated with what’s shaping the world today through the latest The Brand Called You Podcast episode. Follow us on iTunes, Spotify, and Anchor.fm.
You can find us at:
Website: www.tbcy.in
Instagram: http://bit.ly/3HO7N06
Facebook:http://bit.ly/3YzJOaD
Twitter: http://bit.ly/3wMBOXK
LinkedIn: https://www.linkedin.com/company/tbcy/
YouTube: http://bit.ly/3jmBqfq
Chingari: https://chingari.io/tbcypodcast
Moj:http://bit.ly/3wOrmPv
Josh: http://bit.ly/3WWP0nB
Thanks for listening!

Profile
Steve is the founder of Bison Equity Group, which is dedicated to supporting entrepreneurs and investors in achieving success with high potential companies.
He’s an author of a book titled Make the 10X Leap.

The post Steve Walsh, Founder, Bison Equity Group; Author, ‘Make the 10X Leap’ first appeared on TBCY.
...more
26min
September 02, 2025Dr. Rieki Crins-Rubinstein, Author of The Truth About GNH; Blacklisted in Bhutan
Dr. Rieki Crins-Rubinstein, Author of The Truth About GNH; Blacklisted in Bhutan
Rieki is the author of two books.
Her first book, The Truth About GNH, explores the concept of Gross National Happiness. Her second book is Blacklisted in Bhutan.

Podcast

Overview

In this powerful conversation, Dr. Rieki Crins-Rubinstein, author and anthropologist, unveils her decades-long connection with Bhutan. From pioneering hospitality education to challenging the global perception of Gross National Happiness, her journey reveals truth, resilience, and the untold realities behind Bhutan’s Shangri-La image.
00:36- About Dr Rieki Crins-Rubinstein
Rieki is the author of two books.
Her first book, The Truth About GNH, explores the concept of Gross National Happiness. Her second book is Blacklisted in Bhutan.
09:57- What’s the biggest misconception about Gross National Happiness?
Outsiders believe Bhutan is a perfect, happy, harmonious country.
Visitors see only curated beauty, not the deeper social and political issues.
GNH is promoted while ignoring injustices like land taken from refugees.
11:34- What responsibilities do outsiders have in Bhutan?
Investors must recognize that Bhutan lacks transparency and is unsafe for reliable business.
Tourists often see only a curated version of the country without meeting real Bhutanese people.
Academics and diplomats face limits, as challenging authority or the royal family can lead to blacklisting or silence.
RESOURCES:
Learn more about Dr Rieki Crins-Rubinstein: LinkedIn
Enjoyed this podcast?
If you learned new insights about Gross National Happiness, subscribe and share it with friends!
Love to give us 5 stars? If you do, we’d love a review from you. Help us reach more people to keep them in the know as we talk to leaders, high achievers, and thought leaders from diverse backgrounds and nationalities. Excellence can come from anywhere; stay in the know, and hear from emergent high achievers and gurus.
Stay updated with what’s shaping the world today through the latest The Brand Called You Podcast episode. Follow us on iTunes, Spotify, and Anchor.fm.
You can find us at:
Website: www.tbcy.in
Instagram: http://bit.ly/3HO7N06
Facebook:http://bit.ly/3YzJOaD
Twitter: http://bit.ly/3wMBOXK
LinkedIn: https://www.linkedin.com/company/tbcy/
YouTube: http://bit.ly/3jmBqfq
Chingari: https://chingari.io/tbcypodcast
Moj:http://bit.ly/3wOrmPv
Josh: http://bit.ly/3WWP0nB
Thanks for listening!

Profile
Rieki is the author of two books.
Her first book, The Truth About GNH, explores the concept of Gross National Happiness. Her second book is Blacklisted in Bhutan.

The post Dr. Rieki Crins-Rubinstein, Author of The Truth About GNH; Blacklisted in Bhutan first appeared on TBCY.
...more
23min
September 02, 2025Rajat Ganguly, Editor-in-Chief, Journal of Asian Security and International Affairs (Sage)
Rajat Ganguly, Editor-in-Chief, Journal of Asian Security and International Affairs (Sage)
Rajat is the Editor-in-Chief of the Journal of Asian Security and International Affairs (Sage).
He is the author of several books and has published numerous papers.

Podcast

Overview

In this powerful episode of The Brand Called You, Prof. Rajat Ganguly, Editor-in-Chief of the Journal of Asian Security and International Affairs, shares deep insights into India’s internal security challenges—from ethnic diversity and Kashmir to radicalization and Punjab’s insurgency shadows. A must-listen for anyone interested in India’s stability and future.
00:40- About Rajat Ganguly
Rajat is the Editor-in-Chief of the Journal of Asian Security and International Affairs (Sage).
He is the author of several books and has published numerous papers.
His latest paper, Internal Security Challenges in India, was published on 16th June 2025.
07:58- What unintended consequences did India face from reorganizing states on ethno-linguistic lines?
Ethno-linguistic reorganization encouraged continuous demands for new states (e.g., Gorkhaland, Vidarbha, Boroland), making it difficult to draw a final line.
Within each new state, smaller groups felt neglected or underrepresented, fueling fresh identity-based agitations.
More states mean higher governance costs, with duplication of bureaucracies and political structures.
47:23- Why does the Maoist insurgency persist despite decades of counter-operations?
The Maoist insurgency is deeply tied to India’s history of peasant revolts, tribal politics, landlessness, and exploitation—especially in forest and tribal regions.
Lack of meaningful development, displacement due to mining/forests, and co-option of leaders left tribal communities marginalized and resentful.
Splits in leftist politics, misuse of insurgency for electoral and financial gain by parties, and corruption created a cycle where insurgency benefits elites but leaves poor communities unchanged.
RESOURCES:
Learn more about Rajat Ganguly: LinkedIn
Enjoyed this podcast?
If you learned new insights about Geopolitics, subscribe and share it with friends!
Love to give us 5 stars? If you do, we’d love a review from you. Help us reach more people to keep them in the know as we talk to leaders, high achievers, and thought leaders from diverse backgrounds and nationalities. Excellence can come from anywhere; stay in the know, and hear from emergent high achievers and gurus.
Stay updated with what’s shaping the world today through the latest The Brand Called You Podcast episode. Follow us on iTunes, Spotify, and Anchor.fm.
You can find us at:
Website: www.tbcy.in
Instagram: http://bit.ly/3HO7N06
Facebook:http://bit.ly/3YzJOaD
Twitter: http://bit.ly/3wMBOXK
LinkedIn: https://www.linkedin.com/company/tbcy/
YouTube: http://bit.ly/3jmBqfq
Chingari: https://chingari.io/tbcypodcast
Moj:http://bit.ly/3wOrmPv
Josh: http://bit.ly/3WWP0nB
Thanks for listening!

Profile
Rajat is the Editor-in-Chief of the Journal of Asian Security and International Affairs (Sage).
He is the author of several books and has published numerous papers.
His latest paper, Internal Security Challenges in India, was published on 16th June 2025.

The post Rajat Ganguly, Editor-in-Chief, Journal of Asian Security and International Affairs (Sage) first appeared on TBCY.
...more
1h 2min
September 01, 2025Co-Creating Solutions for a Sustainable Future: Maria A Dahrieh, Founder & CEO of Earth05
Co-Creating Solutions for a Sustainable Future: Maria A Dahrieh, Founder & CEO of Earth05
Early empathy-building experiences inspired her compassion and desire to create impact.

Podcast

Overview

On this episode of TBCY, host Stephen Ibaraki sits down with Maria A Dahrieh, Founder & CEO of Earth05. Maria’s story blends resilience, innovation, and a mission to unite changemakers tackling global water, food, and energy challenges. Here’s a quick guide to the most important moments and topics:
00:00:29- What life events shaped Maria’s purpose?
Early empathy-building experiences inspired her compassion and desire to create impact.
00:01:43- How did her career begin?
Started in tech business development and international expansion.
Always integrated environmental and humanitarian values.
00:02:53- What’s her background with investing and startups?
Holds degrees in wealth management and business administration.
Specialized in connecting impact startups with investors, especially in smart tech and cities.
00:08:20- What is Earth05’s co-creation model?
Runs the Earth05 Co-Creation Prize seeking innovations for water, food, and energy security.
Introduces “Return on Lives” as a metric—impact is measured by lives improved.
Finalists are encouraged to collaborate, not just compete.
00:14:46- How are winners recognized and supported?
Finalists present at major stages like Davos and Abu Dhabi, and get backing for scaling together.
00:17:37- What is Earth05’s long-term vision?
Create a unified, global platform for innovators to solve critical human and ecological challenges together.
RESOURCES:
Learn more about Maria A Dahrieh: Linkedin
Enjoyed this podcast?
If you learned how her career took off as a ‘free spirit’ in business development for tech companies, always seeking creative solutions and new ideas—never content with the “traditional” track. Share these insights with friends!
Love to give us 5 stars? If you do, we’d love a review from you. Help us reach more people to keep them in the know as we talk to leaders, high achievers, and thought leaders from diverse backgrounds and nationalities. Excellence can come from anywhere, stay in the know, and hear from emergent high achievers and gurus.
Stay updated with what’s shaping the world today through the latest The Brand Called You Podcast episode. Follow us on iTunes, Spotify, and Anchor.fm.
You can find us at:
Website: www.tbcy.in
Instagram: http://bit.ly/3HO7N06
Facebook:http://bit.ly/3YzJOaD
Twitter: http://bit.ly/3wMBOXK
LinkedIn: https://www.linkedin.com/company/tbcy/
YouTube: http://bit.ly/3jmBqfq
Chingari: https://chingari.io/tbcypodcast
Moj:http://bit.ly/3wOrmPv
Josh: http://bit.ly/3WWP0nB

Profile
Early empathy-building experiences inspired her compassion and desire to create impact.

The post Co-Creating Solutions for a Sustainable Future: Maria A Dahrieh, Founder & CEO of Earth05 first appeared on TBCY.
...more
32min
September 01, 2025Melanie Johnson, Founder of Elite Online Publishing: Her Journey & Secrets to Publishing Success
Melanie Johnson, Founder of Elite Online Publishing: Her Journey & Secrets to Publishing Success
Miss Michigan and broadcasting experience built discipline and business savvy
Launching a TV station taught her entrepreneurship and creative problem-solving

Podcast

Overview

Ready to demystify book publishing and author success? In this episode, Ashutosh Garg interviews Melanie Johnson—founder of Elite Online Publishing and bestselling author. Here are the key takeaways, with important questions and timestamps:
00:01:02- How Did Melanie’s Varied Background Shape Her?
Miss Michigan and broadcasting experience built discipline and business savvy
Launching a TV station taught her entrepreneurship and creative problem-solving
00:03:11- Why Start Elite Online Publishing?
The idea emerged unexpectedly from digital marketing and book retreats
Shift from side hustle to a thriving publisher, capitalizing on the self-publishing revolution
00:05:35- What Misconceptions Do New Authors Have?
Uncertainty about publishing options (traditional, hybrid, self)
Importance of retaining rights and royalties; pitfalls of hybrid publishers
00:08:42- What Is the Elite Book Creation Journey?
Support from idea to bestseller status
VIP days for concept structuring, with AI tools aiding content and planning
Collaborative editing, metadata, and cover design
00:12:08- How Long from Idea to Bestseller?
6–12 months from scratch; 3–5 months for a finished manuscript
00:13:08- How Does Elite Guarantee Bestseller Status?
Proven promotional strategies with a 100% success rate—even for traditionally published books
00:15:30- How Can Authors Monetize Beyond Book Sales?
Leverage books for business growth, speaking engagements, and bulk sales
Real-world client examples highlight the book as a business tool
RESOURCES:
Learn more about Melanie Johnson: Linkedin
Enjoyed this podcast?
If you learned, traditional publishers are stuck in the past. The future = YOUR personal brand, powered by books, AI, and omnichannel content. Keep your IP. Embrace new tech. Share these insights with friends!
Love to give us 5 stars? If you do, we’d love a review from you. Help us reach more people to keep them in the know as we talk to leaders, high achievers, and thought leaders from diverse backgrounds and nationalities. Excellence can come from anywhere, stay in the know, and hear from emergent high achievers and gurus.
Stay updated with what’s shaping the world today through the latest The Brand Called You Podcast episode. Follow us on iTunes, Spotify, and Anchor.fm.
You can find us at:
Website: www.tbcy.in
Instagram: http://bit.ly/3HO7N06
Facebook:http://bit.ly/3YzJOaD
Twitter: http://bit.ly/3wMBOXK
LinkedIn: https://www.linkedin.com/company/tbcy/
YouTube: http://bit.ly/3jmBqfq
Chingari: https://chingari.io/tbcypodcast
Moj:http://bit.ly/3wOrmPv
Josh: http://bit.ly/3WWP0nB

Profile
Miss Michigan and broadcasting experience built discipline and business savvy
Launching a TV station taught her entrepreneurship and creative problem-solving

The post Melanie Johnson, Founder of Elite Online Publishing: Her Journey & Secrets to Publishing Success first appeared on TBCY.
...more
29min

FAQs about The Brand Called You:

How many episodes does The Brand Called You have?

The podcast currently has 229 episodes available.