In the Episode #3 of Off-Road Marketing, host Janet Carlson sits down with Cameron "Cam" Day, one of the most talented copywriters in advertising and the son of Chiat/Day co-founder, Guy Day.  In Part 2 of this episode, we discuss Cam's insightful, game-changing and truly off-road work on the Wyoming Anti-Drinking campaign, and the Land Rover Campaign, and insights from his epic book, "Chew With Your Mind Open" that every advertising/marketing person should read, whether you are new to the business, or you've been around the block a few times.  Tune in every other Friday, because seriously, the world needs more marketing that is unforgettable and has impact.  For our listeners, there is adult language, so be advised.