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Campaign Critique
Campaign Critique episodes
- Sneakerhead storytellingI speak with Seth Merrill about sneaker branding and marketing. In case you weren’t aware, this industry has absolutely exploded over the past few years, and so we discuss some of the reasons why.51 min
- The yuuugest marketing campaigns in historyDaniel offers an objective look at the branding and marketing of the Trump and Biden presidential campaigns.31 min
- Remixing mistakes into opportunitiesWhen alcohol delivery company Drizly accidentally sent out the wrong marketing email, they acted fast to make (spiked) lemonade out of lemons.10 min
- 3. Remixing mistakes into opportunitiesWhen alcohol delivery company Drizly accidentally sent out the wrong marketing email, they acted fast to make (spiked) lemonade out of lemons.10 min
- 2. Marketing during a pandemicWhich brands have responded to the COVID-19 crisis well, and which haven't? I discuss what marketers can learn from this unprecendented time, and how it might shape customer habits in the future.19 min
- Marketing during a pandemicWhich brands have responded to the COVID-19 crisis well, and which haven't? I discuss what marketers can learn from this unprecedented time, and how it might shape customer habits in the future.19 min
- My four rules of marketingIn this inaugural episode, I offer my four “rules” of marketing:• Embrace the creative process• Don’t be boring• Treat customers intelligently• Always think in terms of incentives20 min
- 1. My four “rules” of marketingIn this inaugural episode, I offer my four “rules” of marketing:• Embrace the creative process• Don’t be boring• Treat customers intelligently• Always think in terms of incentives20 min
About Campaign Critique
From the publisher's feed
Which marketing trends are worth paying attention to, and which are safe to ignore? Join Daniel Blaser as he analyzes modern marketing campaigns and what your business can learn from them.