In this debut episode of Campaigns & Conversions, we break down how Canada’s 2025 federal election became a digital-first campaign like never before.

From Meta ad blitzes and influencer collabs to TikTok explainers and AI-powered outreach, parties pulled out every digital stop to reach, persuade, and mobilize voters.

We’ll unpack the biggest trends, tools, and viral moments — and explore what the numbers tell us about the future of political campaigning in Canada and beyond.

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