Welcome back to the Canopy IQ podcast. In the sixth episode, host Adam Wilensky is joined by Troy Ball, CEO at Braini.

Founding Braini was about helping her sons. At the beginning, Troy set out to discover ingredients in the natural world that bring life changing results to our children with neurological disorders, attention problems, autism and dyslexia. Troy and the world class team at Braini are inspired doing things that support human life and health.

Connect with Troy

Learn more about Braini

Connect with Troy on LinkedIn

In this episode of the Canopy IQ podcast, host Adam Wilensky is joined by Cesar Marin, founder of Cultivating Wisdom. Cesar is a veteran news and media producer, and a wellness advocate who wants to help people reconnect with their authentic selves through a variety of tools including microdosing and meditation. 

In this episode, host Adam Wilensky is joined by Terri Sullivan, Founder and CEO at Lifestyle CX, a customer acquisition platform connecting informed consumers to senior care services.

Adam and Terri discuss the challenges she set out to solve in the senior care industry by founding LifeStyleCX, topics she aims to cover in her upcoming panel at Argentum around employee and prospect recruitment, and her outlook on the next decade in senior care industry.

Connect with Terri

LinkedIn

Learn more about LifestyleCX

In episode 3 of the Canopy IQ podcast, host Adam Wilesnky is joined by Heather Freemont, for a conversation on speed to lead, effective recruitment, branding, and much more.

Heather is the Senior Vice President of Sales and Marketing at Maplewood Senior Living.

In this episode, Heather and Adam discuss ways in which the senior living industry has changed over the last five years, including: employee recruitment and labor supply, branding, marketing, occupancy challenges. Heather discusses how operators can focus their recruitment, enhancing your strategy and positioning through research and analysis, and what makes up a successful senior care brand.

The CanopyIQ podcast is presented by Canopy, a digital advertising agency specializing in location-based marketing. Learn more by visiting canopyadco.com.

Welcome back to the Canopy IQ podcast. In this episode, host Adam Wilensky is joined by Dr. Sara Kyle, Founder & Principal of LE3 Solutions.

Sara is a leading voice in the senior living world and is a driver of industry collaboration in the aging ecosystem. She’s also in her own words, a customer experience geek.

In this episode, Sara discusses how LE3 Solutions is redefining what it means to be healthy and happy for our aging population, the diverse set of care and solutions within the senior care industry, and new approaches to mental well-being in senior care.

The CanopyIQ podcast is presented by Canopy, a digital advertising agency specializing in location-based marketing. Learn more by visiting canopyadco.com.

Welcome to the Canopy IQ podcast, in this episode, we’re joined by Hollie Walker, Vice President of Marketing at Arrow Senior Living.

Hollie is a widely respected senior living thought leader. She has held executive roles at Nestlé and Yves Rocher where she built and launched global brands and services. And as a bonus, Hollie is a trained chemist, which gives her the ability to blend an analytics mindset with creativity.

In this episode, Adam and Hollie discuss how digital innovation is transforming the way marketers reach and connect with their audiences, measurement and evaluation of digital advertising and marketing, and more. 

Be sure to catch Hollie and many other industry leaders at Argentum, where Hollie is a featured speaker during the ‘Digital Recruitment: Speed to Lead is Key’ session.

Connect with Hollie

Connect with Hollie on LinkedIn

Learn more about Arrow Senior Living

Welcome to the Canopy IQ podcast. Each episode explores how digital innovation is transforming the way we think and respond to the rapidly evolving challenges of today’s senior care industry.

Welcome to the Canopy IQ podcast. Each episode explores how digital innovation is transforming the way we think and respond to the rapidly evolving challenges of today’s senior care industry.

Tune in as expert voices and special guests from a wide range of disciplines help guide our understanding of how everything from business intelligence, branding, machine learning and digital advertising are reshaping the definition of AgeTech in the 21st century.