In this episode of Career Conversations, Richard Greenwood sits down with Edwina Flynn, CEO of Wood Innovations.
Edwina shares the experiences, decisions and lessons that have shaped a career spanning hospitality, property, community leadership and nearly three decades of connection with Wood Innovations.
The conversation explores:
🔵 Growing with a business over time
🔵 Moving from management into the CEO role
🔵 Building stronger leadership teams
🔵 The value of boards and non-executive directors
🔵 Learning to trust people and step back from solving every problem
🔵 Developing people through coaching and mentoring
🔵 The importance of cultural fit when hiring
🔵 Staying curious and continuing to learn throughout your career
🔵 Managing energy, wellbeing and the example leaders set for their teams
🔵 Giving back through community and voluntary leadership roles
One of the strongest themes throughout the conversation is the importance of continuing to grow as a leader.
Edwina reflects on learning to let go of the need to have every answer, creating space for her leadership team to solve problems themselves, and the value of honest feedback, coaching and putting yourself into situations that stretch you.
She also shares practical insights on building management structures, introducing greater governance into a growing family business, developing senior leaders and creating a culture where people have the confidence to take ownership.
The conversation also explores Edwina’s commitment to lifelong learning, her involvement with organisations including Newry Chamber, Inspire and Women’s Aid, and why she believes leaders benefit from surrounding themselves with people who will support and challenge them.
Career Conversations is a podcast from Verus Search featuring honest conversations with senior leaders, CEOs and business owners across Northern Ireland and beyond.
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