In this conversation, Jeremy Rivera interviews Cari McGee, a seasoned Washington real estate agent & Broker, about her journey in the industry since 2004. They discuss the evolution of digital marketing, the importance of social media, and the power of storytelling in real estate. Cari shares her experiences with clients, emphasizing the emotional aspects of buying and selling homes.

She also highlights her community engagement through the Rockstar Rewards Program and the significance of local connections. The conversation touches on the balance between technology and personal interaction in real estate, as well as the insights gained from nonverbal communication during client interactions. In this conversation, Cari McGee and Jeremy Rivera explore the intricate dynamics of real estate transactions, emphasizing the importance of understanding human cues and personality types.

They discuss how these elements influence communication and marketing strategies, particularly in the context of digital marketing. The conversation also delves into the differences between residential and commercial real estate, the impact of seasonality on sales, and the significance of maintaining a proactive mindset in the industry. Ultimately, the discussion highlights the need for realtors to adapt their approaches based on client personalities and market conditions.