Carl Gould Collective

In this episode, we talk about client engagement, social media growth, building your business on social media, and more.

Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker, and the bestselling author of Unleash Your Primal Brain and Landing Page Optimization (with over 50,000 copies sold worldwide, and translated into six languages).

Tim has been mentioned by Forbes as a Top-10 Online Marketing Expert, and by Entrepreneur Magazine as an Online Marketing Influencer To Watch.

Tim is a highly-rated keynote speaker and presenter at over 200 events across four continents. He has been asked to return as a keynote at dozens of events because of the fantastic audience response. Tim shines on massive stages with over 12,000 attendees, as well as in intimate executive events or workshops. He offers dynamic conference keynotes, workshops, and corporate training services (both in-person and virtually). Tim also selectively works as an online marketing advisor with senior executives.

For nineteen years he was the co-founder and CEO of SiteTuners – a strategic digital optimization agency. Tim has developed deep expertise in user-centered design, persuasion, understanding consumer behavior, neuromarketing, and landing page testing. In the mid-1990s he became one of the early pioneers in the discipline of website conversion rate optimization (CRO).

Tim has helped a number of major brands develop successful web marketing initiatives. Companies like Google, Expedia, eHarmony, Facebook, American Express, Canon, Nestle, Symantec, Intuit, Humana, Siemens, and Cisco have benefited from his deep understanding and innovative perspective.

He was the founding chair of the international Digital Growth Unleashed event series (with over 30 conferences in the US and Europe since 2010). Since 1995, he has authored more than 100 published articles. Tim was also the online voice of website improvement as the host of the Landing Page Optimization Podcast on WebmasterRadio.fm (over 130 recorded interview episodes with top online marketing experts).

Tim earned a dual-major Bachelor of Science degree "with highest distinction" in Computer Engineering and Cognitive Science from U.C. San Diego while studying on a U.C. Regents Scholarship (the highest academic award of the U.C. system). He stayed on at U.C. San Diego for Ph.D. studies focused on machine learning and artificial intelligence. Although Tim never defended his dissertation, he advanced to candidacy and also earned his Master's degree in Computer Science along the way.

Originally born in Russia, Tim has been a long-time resident of San Diego, where he lives with his wife and two children within walking distance of the Pacific Ocean. Tim was a conference-winning collegiate sabre fencer and Athlete of the Month at U.C. San Diego, and is a certified Tai Chi Chuan martial arts instructor. He is a poet, painter, and an avid photographer specializing in travel and fine-art figurative work.

LINKS

Facebook - tim.ash1

LinkedIn - timash

Books:

• Landing Page Optimization (two editions have sold over 50,000 copies and been translated into six languages).
• Unleashing The Primal Brain: Demystifying how we think and why we act. It has been hailed by reviewers as the definitive practical guide to understanding our behavior from the perspective of evolutionary psychology.

Serial entrepreneur, father of two great kids, and world-traveling adventure junkie, Brian Will has spent the last 35 years creating and co-creating six different companies in four different industries. Now he is a high-performance sales and management consultant and owns a growing chain of restaurants in Atlanta, Georgia.

When he is not in Atlanta, he spends his time at the ocean on Clearwater Beach, Florida to clear his mind and satisfy his soul.

Brian has created or co-created six very successful companies in four different industries over the last thirty-five years. His first foray into owning his own business was a 10-year stint in the landscaping industry that he started when he was twenty years old. This was followed by three online internet companies in the health insurance and lead generation fields, during the dot.com boom of the late nineties and early 2000s.

Candace Byrnes, CFE is an accomplished Franchise Sales and Business Development Executive with more than 21 years of experience at the Planet Fitness World Headquarters (1999-2020), supporting corporate initiatives, facilitating critical business planning, and driving company growth and expansion. She was promoted through a series of positions throughout her successful tenure, playing an integral role in awarding and opening over 2,000 locations throughout the US, Puerto Rico, Canada, Mexico, Panama, and Australia. Candace has been a business partner in Zor411 since September 2021, Here, she leverages her experience and knowledge to help carefully selected franchise brands expand their market share and achieve business objectives through thoughtful growth strategies.

Ryan has over 20 years of marketing experience and is known for being innovative and a thought leader in every industry he has served. Creating the best strategies to ensure the online marketing success of small businesses.

Nikki is the Hay House author of the popular new release "Market Your Genius". As creator of the Market Your Genius podcast and the Genius Profit Lab, she equips entrepreneurs and authors with the tools and resources needed to build and profit from their expertise.

Mike seeks to transform humanity and help people create fulfilling, prosperous, and impactful lives.

Mike leads CEO Warrior, the highest level coaching and training organization on the planet for home service businesses. Mike is an inspirational coach and mentor, sharing his $30 million dollar blueprint to help service business owners achieve massive wealth, freedom, and market domination.

David is the leading authority in the fields of organizational and personal productivity. After decades of in-the-field research and practice of his productivity methods, David wrote the international best-seller Getting Things Done. GTD enables greater performance, capacity, and innovation. It alleviates the feeling of overwhelm—instilling focus, clarity, and confidence.

From humble beginnings, Jeffrey Shaw became one of the most preeminent portrait photographers in the United States. After 35 years of exceptional service to his exclusive clientele, Jeffrey decided to share his knowledge of business, branding, and marketing to support self-employed and small business owners as well as progressive-minded companies.

After hitting rock bottom in business, Andy & Angela Smith turned their plumbing business around and rebuilt their marriage. Co-founders of Lifestyle Tradie, since 2009, they've been teaching tradies in business how to start up, scale up and sell up using a proven step-by-step formula.