Fear is a powerful motivator. Can that be used in a positive way? Carl thinks so…

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Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

I would say, I would ask you for a number–a dollar amount number that if you have to write a cheque for today it would hurt, okay. So let's just say that’s a five figure number, like 10 grand or above. You would write a cheque out to a charity that you would  never wanna be associated with, okay. So just think of you know the opposite political party, some group out in the world that you just cannot stand whatever they're about. You’re gonna give me a cheque for 10 thousand dollars or more written out to them and I will hold on to it as your coach and if you don’t do the activities that you promised, I mail the cheque to them. Second thing you’ll do is you’re gonna write a letter to your 10 year old son, explaining why you failed him and why you’re too lazy and couldn’t be bothered to follow through to teach him how to manage his money. If you don’t follow through on the activities now again, you don’t have to get the achievement he doesn’t have to become or in you just have to do the things you promised and that are under your control, if you fail you decide not to do it. I mail the letter to your wife who will read it to your son a year from now.

Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.