Making more videos from home? The Zoom Virtual Background feature is a great way to change up your video conference location even if you don't have a green screen. In this podcast episode, I explain both how to use the Zoom Virtual Background function with and without a green screen behind you. You'll hear examples of images I uploaded to my Zoom background gallery and where to find images like these to download.

Watch the full YouTube video here: https://youtu.be/kVrwzdCOHgU

Sharing your Zoom video conference meeting on your Facebook Page or Group using Facebook Live allows you to go live to both platforms simultaneously. In this podcast episode I explain how to share your Zoom meeting to your Facebook Page or Group in just a few easy steps.

Watch the full YouTube video here: https://youtu.be/pAFC2ag9_jM

Social Distancing. Quarantine. Lockdown. These words infiltrated our vocabulary, almost overnight.

And almost overnight, video became the lifeline of not only our businesses, but our lives.

In this audio excerpt from a live Zoom training conducted on April 2, 2020 I share how to use video communication to keep your business on solid ground, as we move toward a post-pandemic ‘new norm’.

I also be sharing how I adapted and pivoted my own video strategy how I'm seeing 300% to 1000% increases on some of my key performance indicators.

Have recent world events exposed gaps in your online digital presence? In this podcast episode I'm sharing why video marketing is key to promoting your business in a post-pandemic world and sharing a variety of ways you can leverage it to promote your business and build your brand online.

Watch the full YouTube video here: htps://youtu.be/kphS1OQ6BcIt

This is a conversation captured on Facebook Live on March 30, 2020 right in the middle of the COVID-19 pandemic. Me and Leslie Christin from CARA Cosmetics discuss beauty, image and putting yourself out there as an entrepreneur. 

Imagine having a video plan for the full year ahead? Today on the podcast, I'm sharing a strategy to plan 12 months of video content for YouTube. If you're a coach, consultant, entrepreneur or expert who creates content on your channel to generate leads, this strategy will help you gain more traction with your YouTube videos and stay organized knowing exactly what videos you're creating for the next 12 months.

Watch the full video on YouTube here: https://youtu.be/qXfSGnpCFjg

Even beginners can sell high ticket products and services. If you're a new entrepreneur you can make money this week by launching a BETA program or course following the steps in this video. You don't need fancy funnels, complicated technology or upfront money to create high tickets products and services. You just need expertise and a few tools to start making money this week.

Watch the full episode here: https://youtu.be/oPkQkmg8p9s

Want to know how to get more testimonials? Ask. I had the pleasure of speaking for a group of entrepreneurs recently and I asked the event organizer if she could record a video testimonial about my emceeing and speaking. She graciously agreed. The video was published to YouTube and set to 'unlisted' which is great however as I came to discover, downloading an unlisted video testimonial from YouTube that I didn't publish is more complicated than it looks. But..I found a workaround.

Watch the full video on YouTube here: https://youtu.be/SAAQSqOzko8

ClipScribe is a great tool for creating subtitles and captions as well as design and layout for videos for YouTube and all social media platforms. A survey of U.S. consumers found that 92% view videos with the sound off on mobile and 83% watch with sound off, according to a new report from Verizon Media and ad buyer Publicis Media. We've started using ClipScribe as part of a video creation service offer here at Sheryl Plouffe Media Inc. and it's proving its prowess time and time again.

Watch the full episode on YouTube here: https://youtu.be/BvuVkCPM0rY

Eye-catching thumbnails can radically increase the CTR (click-through-rate) on your YouTube videos. That means you get more views on your videos. I've made some mistakes in this area along the way but I'm getting better results now with the tweaks I'm sharing in this episode of the podcast. Here's what I've done and how you can emulate it for your own YouTube thumbnails using my favourite graphic design tool...Canva.

Watch the full video on YouTube here: https://youtu.be/X8Aa9SMxhK0