🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly

👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

Now, let's dive into today's episode...

Chris Watters is best known for building an independent brokerage utilizing the team-centric model in Austin, Texas. He built his business, Watters International Realty, in the middle of the Great Recession and in a highly competitive market that is home to some of the largest national real estate chains. His vision and entrepreneurial spirit led him from sleeping on his girlfriend’s (now wifes) couch in 2010 to becoming the first team owner to EARN $1Million in net income in three short years.

Fueled by a desire to improve the success rate of real estate agents through proven training and innovative consumer-facing programs, Chris has built his business on helping others push past their self- imposed limitations and adding massive value to the consumer experience. In 2015, Watters International Realty began opening branches across Texas and partnered with other successful agents and team leaders, assisting them in duplicating our success. In 2016, his team successfully closed over $100+ Million in sales and helped hundreds of families in the purchase or sale of their home.

As of 2017, Watters International Realty is now a national franchise system that has developed a proven and repeatable model to help expansion partners grow their brokerages using the team model. His partners have the ability to replicate the key ingredients used to make Watters International Realty in Austin, the recipient of the #1 Real Estate Team by the Austin Business Journal, Inc. 5000 Recipient for Fastest Growing Privately Held Company and the recipient as one of the top real estate teams reported by Real Trends in the Wall Street Journal.

Podcast Highlights

• Who is Chris Watters?

If Chris had to think of himself as a superhero, the one that comes to mind is The Hulk. Bruce Banner was more focused on research and learning, wasn’t super flashy and was more introverted, and Chris identifies with his humility.

Real estate was not Chris’s focus initially, in college he ran a lawn mowing business that paid his way through school and he preferred to take classes on the stock market. In his younger years, he liked to learn how to build websites. All of which had nothing to do with real estate.

Chris’s path into real estate is a long winding tail that goes from working in real estate for a few months, moving into the oil and gas industry, losing everything in trying to run a bar and restaurant, rebuilding his life by starting a lead generation company, and then ultimately getting back into real estate. During the process, Chris became psychologically unemployable and being an entrepreneur was his only option. His time in the oil and gas industry actually allowed Chris to learn a lot about the back end technical aspects of real estate that most agents never get to see.

• Lead Generation and Real Estate

As a young man, Chris was pretty ignorant of the risks of running a brokerage but he managed pretty well. His skills with lead generation turned out to be perfect for the business, he was generating so many leads that he had to hire more people just to handle the deal flow.

In the B2C world, lead generation can be easy. Google Adwords, retargeting campaigns, and content creation work pretty well. SEO is great too, but it’s a long term play and paying for Adwords is a much faster process. It’s about leveraging the low hanging fruit.

The stage of your business dictates the lead generation strategy you should be using. If you’re a small business with a limited amount of money, you should go after the cheaper lead sources. The more expensive forms of lead generation like TV ads and direct mail take time to become effective but they have a very high conversion rate.

• Why write the book?

Chris was 21 when he got into real estate, and the only reason he got out was he didn’t see the path to a higher income, he didn’t understand how to scale his career. Once he started building the business, he wanted to show his people exactly how the trajectory of their career should go.

The only reason you lose talented people is they don’t see any upward trajectory. Tony Robbins says “Happiness is derived from progress.” When you find amazing people, you must have a clear upward trajectory for them.

There are three distinct phases of growth you go through as a business. Every business has seven key pillars that have to be leveraged as they grow. The vision, mission, and core values are what inspires people to join your organization and share your purpose.

Every lead generation strategy has a cash conversion cycle, some mediums require more time and money before you start seeing an ROI from the efforts. Marketing is not something you do in jolts, it’s an ongoing thing and takes time to ramp up and develop the brand equity.

• Just Getting Started With Lead Generation

Start a local business person mastermind, after a few months ask them to commit to being a preferred vendor in exchange for a contribution to your lead generation efforts.

Reference: The Million Dollar Real Estate Team, Chris Watters

• Chris’s Takeaway

You have to embrace the journey of the suck in the moment, zoom out and realize that this is just one point in time in your journey to mastering your new business. Keep perspective when you are starting something new and it will keep you from beating yourself up. Check out Awaken The Giant Within by Tony Robbins.

Links:

wirbook.com

Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!

🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

Ready to stop bleeding money and start leading the pack?

Join our newsletter today and get...

🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly

👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

Now, let's dive into today's episode...

Kade Wilcox is the owner and CEO of Primitive Social, a digital marketing agency focused on helping companies grow. Primitive Social works with clients all across the country to craft digital solutions that help them meet their objectives and reach their goals. Kade’s career started as both the Executive Director of a children’s camp and serving on staff at Redeemer Church where he managed operations, leadership development and church planning efforts.

In 2011, Kade and his wife Lacey started Primitive Social, providing social media support to small local businesses. In 2013, Kade and Lacey connected with Jerred Hurst (now co-owner of Primitive Social) to focus on growing the company to help others grow their businesses. Over the past three years, Kade has helped transform Primitive Social from a 2 person team into a multi-million dollar company with nearly 50 employees!

Podcast Highlights

• Who is Kade Wilcox?

Kade grew up in a small town of only 350 people and a lot of his experiences in sports and the local community shaped the way he viewed the world. Learning how to work hard and rely on the people around him taught him many valuable lessons on the way to his entrepreneurial journey.

When you are part of a small, tight knit community you share the good and the hard times. This means you learn how to depend on other people.

• Developing a Vision

Kade was always a dreamer and no one tried to squash his dreams when he was young, this fostered his ability to develop a vision of the way things could be. Having people that support your vision and dreaming is crucial as well as having the opportunity to try to make your dream a reality.

The self made person is a myth, to be successful as an entrepreneur you have to be able to lean into other people. That ability is one of the most important things an entrepreneur can do.

People want to love their work, if you as the entrepreneur don’t nurture them as individuals and foster the environment that enables them to work, you won’t be able to run a successful company.

Leadership is superior to managing. Management is organization and structure and it’s very important, where leadership is more about helping people be the best they can be in their work as well as the rest of their life.

Kade’s business originally started out as a side hustle but eventually grew into a real full time business. When you have a small team, everyone is doing everything. When you grow your business, everything changes including the culture.

Every dynamic of an organization changes at each different life stage of a company.

• Digital Marketing for Small Business

Primitive Social can support a business on nearly every element of digital marketing including custom software and websites, inbound and content marketing, and video marketing.

The common element between Kade’s clients is a clear set of goals and a focus on digital marketing that they can measure.

Digital marketing has changed the marketing landscape, stop doing things that you can’t measure the impact of. Digital marketing can be measured dollar for dollar on the direct impact to your business.

The people who are not successful are the ones that focus on tactics over strategy. Who is the audience, how can you add value to them, and where are they?

Prioritize your goals and your budget, there is always a new platform to explore but you don’t have infinite resources to spread out to every platform. Focus on the basics, develop a strategy and then stick with it for a few months.

You may not like Facebook, but it is still the number one platform to reach your ideal audience.

The first step is to have a helpful website, then focus on the basics of social media and email. Email is another channel to be over-the-top helpful. Even if you’re only doing the basics, measure your results and data.

There is a big difference between content that is helpful and content that is spam. Segmenting your data and speaking to your audience about the things they want to know more about is key. If you’re just getting started out, Mailchimp is a solid tool to begin with. If you’re a little further down the road, Hubspot is a great choice too.

• Kade’s Takeaway

Evaluate your website, most people when thinking about a service go straight to Google. If you’re going to be a successful entrepreneur, you need to be resilient which means you can’t quit at the first failure or resistance. Use obstacles to learn more and become better.

Links:

primitivesocial.com

Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!

🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

Ready to stop bleeding money and start leading the pack?

Join our newsletter today and get weekly insights that will help you:
✓ Master the Growth Formula
✓ Optimize your listing for maximum visibility
✓ Create an irresistible guest experience
✓ Scale your business the smart way

Don't let another day pass watching others succeed while you're stuck in the grind.

👉 Click here to join the newsletter and start your journey to the top 10%!

🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly

👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

Now, let's dive into today's episode...

Christina Nicholson is a former TV reporter and anchor who has worked in markets from New York City to Miami. With her business, Media Maven, she helps entrepreneurs reach thousands, even millions, of their ideal customers or clients in minutes instead of months through the power of media without spending big bucks on advertising. We’re talking coverage in Forbes, the Today Show, Washington Post, and more!

You can still see her in front of the camera as a host on Lifetime TV, in national commercials, on WPTV for her monthly segment, and read her work online in Huffington Post, Inc. Magazine, and Fast Company.

Podcast Highlights

• Who is Christina Nicholson?

Christina has always looked telling stories through media, she’s someone that likes to hear, read, or watch a good story. The things that resonate online are stories.

She started writing stories from an early age and now her daughter is following in her footsteps. Being in the media has always been something that Christina has wanted to do, even when she was child in her family’s home movies she pretended to be a news anchor covering the story.

Traditional TV media is a very competitive industry with only a handful of positions available in a large city. Christina spent hundreds of dollars sending her resume tapes to studios in different markets and she didn’t get her first job offer until two years of effort.

• Is themedia more competitive today?

Media isn’t necessarily harder or easier than it was years ago, it’s just different. In the beginning, you would have a photographer that would follow you around, today, you are responsible for everything yourself. The nature of media has changed, what used to be earned media in editorial is slowly turning to paid. This is why influencer marketing is picking up.

If something is obviously an ad, the audience is going to ignore it.

You have to be savvy with social media and be everywhere all the time to succeed in today’s media environment.

• Has does an entrepreneur attract attention to get their story out?

The biggest secret to getting earned media coverage without spending money is to give the journalist what they want and need, when they want and need it.

Your pitch should talk about the journalist and what you can do for them, not what makes you so important. You have to ask why people will care.

A lot of coverage comes from timeliness, it creates a sense of urgency around the story.

• What if someone is afraid of being on camera?

You don’t have to be on TV, you can be on print, online, and on podcasts. There are lots of different kinds of media that don’t require you to get in front of a camera.

If you want to reach more people, you have to get comfortable in front of the camera. Start with videos at home and get some practice in. Any interview on TV is just a conversation, just like when you’re on a podcast.

• What does it take to get earned media?

A lot of people will call you promising to get you into the media, but they are actually just advertisements. Earned media can’t be guaranteed. Be careful of someone that is promising you something.

Pay attention to what is breaking in your industry, if you position yourself correctly you can get into the media in a single day. You have to be pitching different people with different ideas so that you don’t come off to spammy.

Journalists are on Twitter, if you want to build relationships you should engage them on where they spend a lot of their time. Get clear on where the ROI is and who you need to get in front of, then ask what media serves that purpose. Start building your media list and adding value to the journalist to build a relationship before you pitch them.

What you do after you get the earned media is what will determine whether or not you come back. The easier you make it for the outlet, the more likely you be invited back. Share the piece with your followers and tag the outlet.

• How do you measure earned media ROI?

Measuring media ROI directly is very difficult. The truth of the matter is you can’t guess how people will react. If anyone has a definitive answer, they are lying.

• Christina’s Takeaway

The very first step is to get clear on your goals, where you want to be and why you want to be there. People get excited about the media coverage in general but you have to be strategic. Be specific to who you are reaching out to and target your niche directly. It’s better to reach out to 10 people a week in your niche than 1000 people a week in a broad category that may not care about what you do.

Links:

mediamavenandmore.com/boss

Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!

🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

Ready to stop bleeding money and start leading the pack?

Join our newsletter today and get weekly insights that will help you:
✓ Master the Growth Formula
✓ Optimize your listing for maximum visibility
✓ Create an irresistible guest experience
✓ Scale your business the smart way

Don't let another day pass watching others succeed while you're stuck in the grind.

👉 Click here to join the newsletter and start your journey to the top 10%!

🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly

👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

Now, let's dive into today's episode...

He is a bestselling author, a seasoned trainer, a captivating speaker, a real estate investor, and property manager with two decades of experience. There are many ways you can describe Bryan Chavis, but one comes to mind above all else: a tenacious entrepreneur. Bryan has spent the last two decades building successful real estate ventures. On this episode of the CashFlow Diary Podcast, Bryan explains how there is nothing wrong with the last time you failed, failure is the greatest teacher. Every day is a new day and a new opportunity, shake off that voice or it will ride you to the grave. Next, spend some time alone and figure out what you really want. Develop your spiritual side. Work on yourself and invest in yourself. You are going to make it and you are going to lose it, your character is tested by failures and opportunities. Do not fail in the same area twice.

🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

Ready to stop bleeding money and start leading the pack?

Join our newsletter today and get weekly insights that will help you:
✓ Master the Growth Formula
✓ Optimize your listing for maximum visibility
✓ Create an irresistible guest experience
✓ Scale your business the smart way

Don't let another day pass watching others succeed while you're stuck in the grind.

👉 Click here to join the newsletter and start your journey to the top 10%!

🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly

👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

Now, let's dive into today's episode...

Nathan Hirsch is an entrepreneur and expert in remote hiring and eCommerce. He is the co-founder and CEO of FreeeUp.com, a marketplace that connects businesses with pre-vetted freelancers in eCommerce, digital marketing, and much more. He has sold over $30 million online and regularly appears on leading business podcasts around the world.

Podcast Highlights

• Who is Nate Hirsch?

Nate’s parents were both teachers and he grew up with the mentality that he would go to college, get a job, work for 40 years and retire, but he always wanted more.

During his summer vacations, his parents made him work at least 40 hours every week. This gave him a ton of experience in sales and customer service, but it was also where he realized that he hated working for other people. For Nate, college was a ticking clock where he had to figure out a way to start a business before he got into a regular job and could never escape.

Nate’s parents definitely had reservations about him becoming a business owner. By the time he graduated, Nate had been running an Amazon business where he was making more money than the job he had lined up after school. When he made his decision, they saw the success he was having and supported him in his pursuit.

• The Amazon Side Hustle

Nate is the kind of guy that when something is bugging him, he tries to take action and fix it. When he went to college, he realized that the school book store was ripping him off so he started his own textbook business. It got to the point where he had so many customers lining up to sell their books, the school sent a cease and desist letter because he was stealing too much of their business.

Nate knew books weren’t going to be a long term solution so he started experimenting with other products. He failed several times before stumbling on baby products, which is where his business really started to take off. He got really skilled at finding good deals and tracking down manufacturers.

• What kept you going?

There are two things that Nate learned from his experience with Amazon: he had to stop being afraid of failure, and to not care what other people thought. He had to block the negativity of other people out in order to succeed.

• Amazon to Freelancers

Nate’s accountant was the first person to ask when he was going to hire his first employee. He initially thought that was a terrible idea until he went through his first busy Christmas season, where he almost went crazy. He made it through and posted his first job offer. This is when he hired a bunch of people who didn’t end up working out and realized there must be a better way.

Nate came to the realization that no 30 year old expert wants to work for a 20 year old entrepreneur. This is how he ended up looking to marketplaces like Fiverr and Upwork, but even then Nate found the experience frustrating and time consuming. He thought there had to be a better way, which is where the idea of Freeeup.com came from.

You can have five different people hire the same person, and each one is going to have a different experience.

No matter how much you prepare for a busy season, it’s always crazy.

• Freeeup?

The whole concept behind Freeeup.com is free up your time, the third ‘e’ in the domain name stands for eCommerce.

With Freeeup, you create a free account and it essentially works like a Tinder for hiring. You tell them what you are looking for and they will introduce you to someone within one business day.

Freeeup covers all replacement costs in the scenario where a hire walks away half way through the project.

There are over a hundred skill sets on the marketplace that you can tap into, all the way from data entry to the top marketing experts.

Any freelancers on the system are contractors so paying taxes is up to them.

• When should you hire a freelancer?

There are two ways to go about hiring. Figure out everything you do on a day to day basis and then figuring how to get your time back. You create systems and processes and hire people to take them over. Alternatively, you can try to turn weaknesses into strengths by identifying what you’re bad at and hiring specialists who have that covered.

You need to hire when you are focused on day to day operations and can’t focus on growth or when you find yourself spending a lot of your time doing things you’re bad at.

Customer service is one of the hardest areas to create SOPs for but they are one of the most critical. Your processes are always changing, so having a central document that everyone can access is how you make your business scalable.

You could work a hundred hours a week as an entrepreneur and still find things that you should have done sooner.

• Nate’s Takeaway

Step 1: figure out what you are trying to hire for. Step 2: identify what your perfect hire looks like. Step 3: don’t just look for skill in the interview, look for passion, communication, and attitude. Step 4: set expectations up front. Step 5: make sure people know what you like and don’t like. When feedback is encouraged on both ends, you’re going to set yourself up for success long term.

Links:

freeeup.com

Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!

🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

Ready to stop bleeding money and start leading the pack?

Join our newsletter today and get weekly insights that will hel...

🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly

👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

Now, let's dive into today's episode...

Don Tapscott is the CEO of The Tapscott Group. He was Founder and Chairman of the international think tank New Paradigm before its acquisition. He is currently the fourth most influential management thinker in the world according to Thinkers 50. He is the Chancellor of Trent University and bestselling author of Blockchain Revolution: How the Technology Behind Bitcoin Is Changing Money, Business, and the World, Wikinomics: How Mass Collaboration Changes Everything, and Grown Up Digital: How the Net Generation is Changing Your World. On this episode of the CashFlow Diary Podcast, Don explains how the blockchain revolution will change your business.

🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

Ready to stop bleeding money and start leading the pack?

Join our newsletter today and get weekly insights that will help you:
✓ Master the Growth Formula
✓ Optimize your listing for maximum visibility
✓ Create an irresistible guest experience
✓ Scale your business the smart way

Don't let another day pass watching others succeed while you're stuck in the grind.

👉 Click here to join the newsletter and start your journey to the top 10%!

🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly

👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

Now, let's dive into today's episode...

Eddie Lorin is a multi-family real estate veteran with over 40,000 units transformed and over $3 billion transacted (acting as either Principal or Advisor) nationwide. He is passionate about helping communities have access to affordable housing and improve the quality of life.

Eddie Lorin is the Founder of Impact Housing REIT, company that focuses on both impact investing and multifamily real estate to provide financial, environmental, and social returns to its investors. He is also the co-founder of Healthy Apartment Property Initiative, a 501C3 nonprofit that provides free on-site social, health, and wellness programming for families living in apartment communities.

Podcast Highlights

• Who is Eddie Lorin?

Eddie Loren prides himself as a dreamer, a doer, and a proponent of the underdog. He shares that his childhood was filled with love and respect while living in a small apartment with his single mother and siblings. Losing his parents at a young age became a pivotal point in Eddie’s life. At the age of 17, he was learning to live and survive alone. He remembers how tough it was emotionally, psychologically, and financially.

‘Just one more day.’ This is what he uttered to himself every single day. According to Eddie, as bad as things come into your life, take in mind that there could be worst. And instead of letting them get him down, he just looked forward, had hope, and dreamed for the day ahead.

From his experience and his empathic observation of his surroundings at that time, he wanted to make a difference in the world. Eddie’s mission now is to provide clean, safe, and affordable housing for working class. He does this through his company Impact Housing. He’s also very outspoken on criticizing inflated housing prices in America.

• Having a vision in the real estate industry

It wasn’t the easiest road to take when he started in real estate. While trying to make a name for himself in the industry, there were so many bumps on the road he had to pass through. First, he experienced being taken advantage by people because he was always ‘the nice guy.’ He learned that he had to be firm and also respectful to get his message across.

There was also a feeling of despair, angst, and turmoil from time to time. He drove them away by calming and meditating. He always taught himself since then that from every mistake, you gotta keep going wherever your goal is.

If one thing was made clear during those times, it was the fact that real estate is where he needed to be. At first, he tried dealing with commercial and industrial properties. But then he discovered that in multifamily business he can make a lot of money and at the same time help the masses. And thus, the birth of Impact Housing.

Eddie says that his ultimate gift is having a vision in renovation. Just one look at an old property, he already knows how to turn it into something different. He says that he finds those properties through his connections or a brokerage community.

• Do well and do good simultaneously.

Eddie chooses to invest on B and C class properties and turn them into something better rather than stick with the A class. Well, aside from the reason that A class properties don’t generate cash flows, he’d choose the option where the masses will be more benefitted.

He was an expert in creating value for the property and making it not just livable but also a quality affordable housing for everyone. If he doesn’t renovate B & C properties, he brings the people together at apartment communities. Through Healthy Apartment Initiative, a nonprofit that he and his wife started, he provides free on-site social, health and wellness programming for families living there. He is also urging apartments to have community gardens to promote healthy living.

It’s always a matter of priorities according to Eddie. You can choose to prioritize money or prioritize changing the lives of others.

• The Future of Real Estate

It’s always challenging to buy the right property and properly transform them to make them affordable for the low-income earners especially in the inflated housing prices in America.

He tries to seek help from the government just to make sure that tenants are paid well to keep their housing. He hopes that the poor will be given priority. For example, low-interest vouchers or housing loans can be given to them. He also suggests public-private partnerships especially when incomes are stagnating and rents are rising. The private sector should step in and offer help to the unfortunate ones.

• Eddie’s Takeaway

For the future entrepreneur who’s about to enter real estate, Eddie Lorin advises that you look for appreciative capital. Go for people who are going to appreciate you and what you do. Make sure they are on the same page as you do. Also, investing has more impact if people who are really in need will be the ones who’ll benefit.

If you’re still on the fence, Eddie says to let go and remember that fear is not rational. Whatever you’re compelled to do, if it’s sound and you’ve done your research, get ready to bounce and let go. If you don’t let go, it will keep you from being who you want to be.

Links

ImpactHousing.com

https://www.linkedin.com/company/17990827/admin/updates/

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Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

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✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

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• 30%+ profit margins
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Now, let's dive into today's episode...

Matthew is the CEO and Founder of QuantmRE, a cryptocurrency startup that supports homeowners by helping them sell a fraction of the equity in their home without taking on more debt.

A seasoned entrepreneur, Matthew has a proven track record in real estate innovation through his experiences as Co-Founder of the $50M Secured Real Estate Income Strategies Fund, and as Founder and President of Crowdventure.com, a real estate crowdfunding company.

Previously a stockbroker and corporate financier in the City of London, he worked with Richard Branson’s corporate finance team, was appointed Director and Trustee of Virgin’s London Air Ambulance, is a helicopter pilot in his spare time and is the host of his own podcast, “Hooked On Startups.”

Podcast Highlights

• Who is Matthew Sullivan?

The question is are you born an entrepreneur or do you become one? Matthew wasn’t one of those people who were entrepreneurs at the age of 7, but he has always been fascinated with challenges that were not the focus of his current job. He realized that he was essentially unemployable at that point.

• Solving Problems

Finance is essentially a set of rules and processes and you can navigate that world the same way as technology. There are a lot of similarities between crowdfunding and the blockchain.

Real estate is great because it is real and tangible, it’s something that we often take for granted. Combining real estate and technology comes with a lot of opportunities to create new efficiencies and increase the value of real estate as an asset class.

Real estate is a tool, but it’s often slow and cumbersome. QuantumRE is trying to change that by creating a new asset, blockchain real estate.

• The Impact of Blockchain Real Estate

When the blockchain was first introduced, most people didn’t see the importance of it, including Matthew. The blockchain is basically a layer of truth that cannot be changed, altered, or influenced. It means that you don’t require a third party to ensure an element of trust. The blockchain turns all of that trust infrastructure into programming language that ensures certain events will happen without any outside trust requirements.

For real estate, if you could automate the process of buying a home you can increase the liquidity of real estate immediately and make international transactions more easily.

The real friction with real estate is the time and the processes that are involved with changing ownership, and the reason for that is the world that it evolved. Blockchain technology will take real estate from analog to digital and eliminate the need for trusted third parties.

Cryptocurrencies are a way of exchanging value on the blockchain, the key to the blockchain becoming widely adopted is people trusting the stability of future cryptocurrencies. QuantumRE plans to issue its own cryptocurrency that is backed by a portion of the equity in your home.

The issues with HELOC’s is that lenders often stipulate how you spend the money, with QuantumRE the money is yours to spend as you want. It can actually be an additional source of funds for people who have reached the limit of their ability to borrow but still have equity in their property.

• Where did QuatumRE come from?

Start by looking at the problem you are trying to solve. Great ideas are nice, but they don’t matter much without solving a specific problem. The issue with Bitcoin was that it was unpredictable and hard to understand what it was backed by. The solution Matthew came up with was blockchain real estate, a new cryptocurrency backed directly by real estate.

• Matthew’s Takeaway

Fear is a temporary lack of information. The thing that stops people from doing something is fear, the thing that solves the problem is to start doing something. You need a certain amount of naivete to start a business, if you knew everything you may not start anything and then you wouldn’t learn anything. Get the shovel dirty. You should treat your business like a project and a learning experience until it becomes successful, so if it doesn’t work out you can go back and start again.

Links:

quantumre.com

Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!

🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

Ready to stop bleeding money and start leading the pack?

Join our newsletter today and get weekly insights that will help you:
✓ Master the Growth Formula
✓ Optimize your listing for maximum visibility
✓ Create an irresistible guest experience
✓ Scale your business the smart way

Don't let another day pass watching others succeed while you're stuck in the grind.

👉 Click here to join the newsletter and start your journey to the top 10%!

🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly

👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

Now, let's dive into today's episode...

Ralph Welborn is the co-author of Topple: The End of the Firm-Based Strategy and Rise of New Models for Explosive Growth. CEO of CapImpact, he specializes in advisory and predictive analytics for new growth models. He is a former head of IBM’s strategy and transformation business in the Middle East and Africa. Sajan Pillai is the CEO of UST Global, leading the company’s founding team of 20 in 1999 to more than 18,000 employees in 21 countries today.

🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

Ready to stop bleeding money and start leading the pack?

Join our newsletter today and get weekly insights that will help you:
✓ Master the Growth Formula
✓ Optimize your listing for maximum visibility
✓ Create an irresistible guest experience
✓ Scale your business the smart way

Don't let another day pass watching others succeed while you're stuck in the grind.

👉 Click here to join the newsletter and start your journey to the top 10%!

🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community

No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly

👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

Now, let's dive into today's episode...

Bill Janeway is the Vice Chairman, Managing Director, and Senior Advisor at leading venture capital behemoth Warburg Pincus. He is also the Co-founder of the Governing Board of the Institute for New Economic Thinking (INET) and part of the faculty of  Economics at Cambridge University. He is the author of the new and updated bestselling book Doing Capitalism in the Innovation Economy: Reconfiguring the Three-Player Game between Markets, Speculators and the State.

Podcast Highlights

• Who is Bill Janeway?

Bill has spent his entire life trying to answer that question. He was always pretty smart in school and ended up going to Princeton and later on to Cambridge. He eventually stumbled into the world of finance and helping entrepreneurs build their businesses.

• Unicorns and Positive Cash Flow

When you are building something new, you have to build hedges against things that you can’t know in advance. Part of that is cash. Positive cash flow is the source of the ability to grow without having to worry about being caught by surprise. The internet has enabled companies to grow in ways that allow them to burn cash before reaching profitability.

As interest rates start rising, the digital Unicorns will need to get to positive cash flow sooner rather than later. Even Uber is coming under pressure to exercise discipline and get to where it’s customers are paying the bills and not the investors.

• How does understanding innovation help entrepreneurs build their business?

Technology is increasingly accessible and cheap. You can grow your business incrementally without a lot of upfront costs. A lot of new tech businesses are being bought when they are still small, this is often the best way to succeed and is a huge shift in the way technology gets out into the world.

Design your business to be purchased by someone else. You should be asking if it’s the right time to sell at every stage of growth in the new business.

As an entrepreneur, you have one interest which is the growth and the value of what you are doing. Selling part of the business too early to a major customer can potentially short circuit the path to positive cash flow.

When it comes to technology, being different is more important than being better. When it comes to people, the founder doesn’t build a business alone, they need the right team to succeed.

Reference: Doing Capitalism in the Innovation Economy: Reconfiguring the Three-Player Game between Markets, Speculators and the State, William Janeway

• William’s Takeaway

Understand the market you are addressing, but make sure you have the cash you need to fall back when things don’t go the way you hoped. A great idea without the cash to put it to work, is just a great idea. You need partners and access to the fuel in order to succeed.

Links:

billjaneway.com

Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!

🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

Dear Future Top Performer,

Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

Let me share something game-changing with you...

There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP

This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom

Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

Ready to stop bleeding money and start leading the pack?

Join our newsletter today and get weekly insights that will help you:
✓ Master the Growth Formula
✓ Optimize your listing for maximum visibility
✓ Create an irresistible guest experience
✓ Scale your business the smart way

Don't let another day pass watching others succeed while you're stuck in the grind.

👉 Click here to join the newsletter and start your journey to the top 10%!