On this episode, I feature an interview with Daniel Den. He’s the co-author of the new book Ideas That Influence. His book aims to help business owners discover successful marketing ideas that break through the noise of the 9,999 ads their customers are exposed to every single day. You can learn more by visiting https://www.bigideasbox.com.

The post 227: How to Create the Perfect Marketing Message That Cuts Through The Noise first appeared on Cast Polymer Radio.

On this episode, I feature an interview with Pravin Luthada, CEO of Addcomposites. He’ll be discussing AFP (automated fiber placement) technology and its applications for composite manufacturers. 

The post 226: Discussing Advanced AFP (Automated Fiber Placement Technology) with Pravin Luthada first appeared on Cast Polymer Radio.

On this episode, we feature an interview with Vanessa Bohns. She is the author of the bestselling book You Have More Influence Than You Think.

In her book, Vanessa draws from her research to illustrate why we fail to recognize the influence we have, and how that lack of awareness can lead us to miss opportunities or accidentally misuse our power.

Vanessa is a social psychologist and professor of organizational behavior at Cornell University. She holds a PhD in psychology from Columbia University and an AB from Brown University.

Her writing has appeared in the New York Times, Wall Street Journal, Harvard Business Review, and other outlets, and her research has been featured in The Wall Street Journal, The New York Times, and The Economist. 

The post 225: Why You Have More Influence Than You Think – Interview with Vanessa Bohns first appeared on Cast Polymer Radio.

On this episode, ACMA consultant Andrew Pokelwaldt joins me to discuss some key technologies driving Industry 4.0. Industry 4.0, often referred to as the fourth industrial revolution, represents a seismic shift in the way manufacturing and production processes are managed. 

With the advent of smart factories, the integration of cyber-physical systems, the Industrial Internet of Things (IIoT), and artificial intelligence, we are witnessing unprecedented levels of automation and data exchange in manufacturing technologies. We’ll also be featuring a previous interview with Brian Fitzgerald of Augury discussing how A.I. is revolutionizing the manufacturing industry with its ability to predict machine and equipment failure, enhancing efficiency and reducing downtime costs. 

The post 224: Discussing Industry 4.0 with Andrew Pokelwaldt first appeared on Cast Polymer Radio.

On this episode, Jesse Henry, CEO of Heartland joins the podcast to discuss how their company is helping the composites industry with sustainable feedstock materials.

Heartland is a material science company that provides manufacturers with a sustainable source of additives like fillers, reinforcements, & mineral extenders to enhance products they already make. They work with local farmers to produce natural fiber materials, enabling manufacturers to create more sustainable products.

You can learn more by visiting their website at https://www.heartland.io. 

The post 223: Supplying Manufacturers with Sustainable Materials – Interview with Jesse Henry of Heartland first appeared on Cast Polymer Radio.

On this episode, we feature a recent interview with Stephanie Scheller. Stephanie is the author of a recent book Marketing That Works for Small Business Budgets [Beyond Social Media]. She’ll talk about how she grew her business on a $0/month marketing budget during the pandemic. 

The post 222: How to Grow Your Business on a Small Marketing Budget – Interview with Stephanie Scheller first appeared on Cast Polymer Radio.

On this episode, John Schweitzer and Kyle Jordan of the ACMA join me to discuss a couple of topics. John will be discussing the ACMA’s Composites Sustainability Conference coming up June 4-6 in Denver, CO. You can learn more about this event by visiting https://acma-org.my.site.com/csft24. 

Kyle Jordan will be discussing the CCT Instructor Course that took place last week in Kansas City, and explain why it’s so important, and what the new instructors can do with the designation. 

The post 221: Discussing the ACMA’s Composites Sustainability Conference with John Schweitzer & Kyle Jordan first appeared on Cast Polymer Radio.

On this episode Blair Robbins joins me on the show to discuss the closure of the Port of Baltimore, and whether it will impact supply chains. 

Blair is a partner in the Transportation and Logistics Group at EisnerAmper, and has nearly 30 years of experience helping companies cope with supply chain issues, and challenges in inventory management due to disruptions from the pandemic to infrastructure damage and natural, disasters, labor shortages, and terrorism. With the collapse of the Francis Scott Key Bridge, The Port of Baltimore is now closed with over 40 vessels stuck, and ships that were headed into port being rerouted.

It’s not known how long clearing the passage will take, but Blair will share his thoughts on how it might affect supply chains in the short term.

The post 220: Will the Baltimore Bridge Collapse Affect Supply Chains Within Our Industry? first appeared on Cast Polymer Radio.

On this podcast episode, I feature an interview with Elizabeth Chabe author of a new bestselling book called The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success. Her new book is a critical resource for entrepreneurs and technology professionals seeking effective marketing strategies to launch their innovations commercially.

This new book addresses the gap between innovation and commercial success, providing actionable strategies to navigate the unique challenges of marketing in the science and technology sectors.

Her work has been featured in major publications like The New York Times, Popular Science, and Fast Company. Elizabeth’s expertise offers a powerful blend of tactical skill and market foresight, and her influence is instrumental in shaping scientific product marketing.

You can learn more about Elizabeth, by visiting https://elizabethchabe.com. 

The post 219: Climbing the Giant’s Ladder to Marketing Success – Interview with Best Selling Author Elizabeth Chabe first appeared on Cast Polymer Radio.

On this episode, Chris Hurdleston of ACS International and Dorfner joins me to discuss his perspective from the KBIS 2024 show in Las Vegas last week. The Kitchen & Bath Industry Show (KBIS) is North America’s largest trade show dedicated to all kitchen and bath design aspects. 

This is one of the sparkly sink bowls from Maestro Bath that Chris snapped a picture of while at the show.

The price tag is $3,500. He’ll share some other designs and trends he noticed from the show on this episode.

The post 218: Discussing KBIS 2024 with Chris Hurdleston first appeared on Cast Polymer Radio.