Kevin Nolan is CEO at GE Appliances, a 100-year-old billion-dollar company, with close to 15.000 employees, present in more than 50% of US homes and acquired by Haier in 2016. 

We explore the company’s adoption of the Rendanheyi business philosophy with its challenges and the outstanding results it allowed General Electric Appliances to reach, with the best year ever during Covid-19 times. In only four years, GE Appliances underwent a massive transformation taking inspiration from a model they were initially unaware of, not even knowing how to pronounce its name.