Saudi Arabia-based OTA Almosafer, which means “traveler” in Arabic, is making headway in the Middle East. Now head of the company, Muzzammil Ahussain has risen the ranks from COO to EVP to CEO—a role he’s held since January 2023.

In an interview with PhocusWire, Ahussain said Almosafer sets itself apart from global OTAs like Booking.com and Expedia through “local understanding and local knowhow” of Saudi Arabia.

“We are not just an OTA in our consumer business; we’re actually a fully omnichannel business,” he said.

The CEO also discussed the greatest challenges facing the company, which include prioritizing different opportunities within Saudi Arabia and the Gulf Cooperation Council, identifying areas to leverage artificial intelligence and human capital development.

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