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Chapter 21. Your Referral Traffic Launch Plan

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In this episode, Jonathan Milligan, author of the 'Your Message Matters' book series, discusses the importance of community in launching a new platform. He introduces a proven referral launch plan used by top experts to ignite word of mouth and quickly build an audience. Jonathan also highlights common missteps to avoid, the steps to recruit a launch team, and key takeaways for implementing a successful referral traffic launch plan.

00:00 Introduction
00:50 Chapter 21. Day 21. Your referral traffic launch plan
03:40 Four steps to recruit your launch team
06:49 Day 21 Exercise
07:28 Day 21 Key Takeaways