Brilliantly Wrong: Marketing. Creativity. Startups.

Challenging the Happy Hour Industrial Complex in Advertising with The Kay Prince


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What if your industry’s most “inclusive” networking events were actually leaving people out?

In this episode, I’m joined by The Kay Prince — Director of Growth Marketing at Extreme Reach (XR) and founder of Buzz-Free Network (BFN) — the first sober community for the ad tech industry.

We talk about:

  • Why so much of ad world culture revolves around alcohol

  • The rise of the “sober-curious” Gen Z executive

  • How to build inclusive events without killing the vibe

  • The future of professional communities built around values, not vodka

Kay shares her personal story, how BFN is gaining traction at major conferences, and why the time for change is now.

If you’ve ever felt out of place at a happy hour, or want to build more inclusive communities in your industry, this one’s for you.

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Brilliantly Wrong: Marketing. Creativity. Startups.By Alex Stonehouse