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In this live episode of The Bootstrapper’s Guide to Logistics coming to you from FreightWaves’ F3 2023, we get to hear the story of Roberto Icaza, Co-Founder, President & COO at Rapido Solutions Group. After finishing an internship at Coyote Logistics, right after it landed its most high-profile account with Heineken in 2010, he opened its very first office in Mexico. In 2019, Roberto realized he wanted to start a business of his own. After sharing a lunch with Danny Frisco, which turned into a 12-hour brainstorming session, he decided to open Rapido, a logistics staffing and recruiting company.
Brought to you by Rapido and Bitfreighter.
By Nate Shutes5
2020 ratings
In this live episode of The Bootstrapper’s Guide to Logistics coming to you from FreightWaves’ F3 2023, we get to hear the story of Roberto Icaza, Co-Founder, President & COO at Rapido Solutions Group. After finishing an internship at Coyote Logistics, right after it landed its most high-profile account with Heineken in 2010, he opened its very first office in Mexico. In 2019, Roberto realized he wanted to start a business of his own. After sharing a lunch with Danny Frisco, which turned into a 12-hour brainstorming session, he decided to open Rapido, a logistics staffing and recruiting company.
Brought to you by Rapido and Bitfreighter.

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