Chiro Union

All the way to 11. In this episode The Wilk commission introduces its efforts to create a Chiropractic Dictionary honoring Dr. Chester Wilk and Dr. Roca talks about Chiropractic philosophy and shares a conversation with the creator of  Victorious Magazine International and their mission to bring chiropractic to the world.

In this episode Dr. Roca speaks with Dr. Chevy Chevere about FaceBook marketing and practicing chiropractic today.

In this episode; 

Part 3 of Palmer's Gallup Poll 

CVS Buys Aetna 

CVS Minute Clincs

United Buys 300 Clinics  

Humana Buys Kindred Healthcare  

Palmer West Job Fair 

Cigna On Site Health Centers  

Doctors of Chiropractic and Onsite Health Centers

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Welcome back! I'm your host, Dr. BJ Roca, and fellow Doctor of Chiropractic. This is the origin story episode of ChiroUnion. But I don't stop there. In addition to how ChiroUnion was created, I explain some of the misunderstandings and myths about organized unions and how the facts compare, the necessity of having a profession organized in a legal setting as compared to how the individual may suffer a worse outcome without having the backing of a union, what ChiroUnion stands for and explains its stance on the profession of Chiropractic. By the end, you should have a crystal clear idea of what ChiroUnion is and why it's paramount and desperately needed in our profession. Then, as a bonus, a few wise words from the BJ in Chiropractic, Dr. BJ Palmer DC. It's up to us to organize. It's up to us to serve and save this profession.

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A candid conversation with Dr. Joseph Morrison Owner at Conway Family Chiropractic Health Center about practicing Chiropractic today.

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Welcome back! It’s me, Dr. BJ Roca DC and I’m back with episode #0006 of ChiroUnion Podcast. This episode is going to be a little different. Instead of focusing on issues that primarily effect Chiropractors already in this profession, I have a conversation with a current Chiropractic student at Logan University. Mr., and soon to be doctor, Ford discusses a few topics that Chiropractic students are STILL wrestling with as well as providing some personal insight as to his own motivations to become a Chiropractor. Mr. Ford even offers a glimpse into what drives him while still in school. Peppered throughout are some explanations as to what “Straight vs Mixer” meant historically and what it means currently, what Chiropractic students should seek out during their time in school, and several more examples of hindsights I’m sure most of us have had since graduating. Regardless of where you are in your carrier, you’ll want to listen. These students will become not just our colleagues in Chiropractic, but the future of the profession as well. Have a listen and enjoy. Stay subscribed to automatically download the latest episodes as soon as their released.

Welcome back for episode 5 of the ChiroUnion Podcast. As always, I'm your host, Dr. BJ Roca. This is a continuation of the previous episode in which I share with my fellow Chiropractors a few more, 100% FREE and with no strings attached, marketing strategies with explanations included. Or to put it another way, I'm giving you the Glengarry leads. 

Here's a teaser of what's covered:

Of course, that's just a taste of what I cover while also diving much deeper. It's important to consider how we as a profession communicate with the public. By following time-tested and proven marketing strategies, we can unite this profession and better serve our patients. When this episode wraps up, you'll have at least one, no, TWO ideas you can implement almost immediately. Be sure to grab your copy, (I know you have one), of "Dynamic Chiropractic" and follow along. You'll see exact examples of what I discuss in this episode. There's a little surprise at the end that you'll want to stick around for.

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It's your host, Dr. BJ Roca and this is episode 0004 of the ChiroUnion Podcast. In this episode, I'll break down the most recent Gallop Poll that was funded by Palmer College of Chiropractic. Then, at no additional charge, I'll identify the major problem points the Poll outlines and provide a simple, unifying strategy to put all Doctors of Chiropractic on the same patient-centered message. No typical "Guru" scheming or gouging. I show the contrasts between the "Guru" approach as compared to the time-tested Wilk's Foundation approach to marketing. It's simple and you're getting it for FREE. There's plenty more, so have a listen.

In this episode BJ discusses the Institute for Alternative Futures study of the Chiropractic profession and their predictions for the profession by the year 2025.

IAF 2025 Study

In this episode Dr. BJ Roca discusses the into and out of the insurance industry and how they oppress the Chiropractic profession.

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