Forms of Recreation: Customer Retention

Chocolate Tasting → Strategy Used By Lindt®


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Founders. You’ve probably heard of Lindt, the chocolate manufacturer founded in Switzerland in 1845. Listen to host André Brathwaite share the backstory of its founder, Rodolphe Lindt, who turned their passion into a lasting brand that uses a customer retention strategy: Hobby-driven experiences, including locations (Lindt House of Chocolate), and activities (Lindt Chocolateria Workshops).

Listening to this episode is just one of the many ways we at Forms of Recreation provide founders with the strategy to turn one-time buyers into repeat customers.

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The opinions expressed in this episode are solely those of Forms of Recreation and do not necessarily reflect the views of any brand mentioned. We encourage you to check their corresponding websites for further information.

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Forms of Recreation: Customer RetentionBy Forms of Recreation